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Canon PowerShot SX740 Camera Review

Tested using Methodology v0.8
Reviewed Feb 08, 2021 at 07:40 am
Canon PowerShot SX740 Picture
6.5
Travel Photography
5.9
Landscape Photography
7.0
Sport & Wildlife Photography
7.0
Vlogging
4.7
Studio Video
4.7
Action Video
Body Type
Point and Shoot
Mirrorless
Yes
Sensor Size
1/2.3-inch
Tested Lens
Built-In Lens

The Canon PowerShot SX740 HS is a compact point-and-shoot camera. Though its tiny sensor won't blow you away any more than your phone camera, this pocketable point-and-shoot comes with a 40x zoom-capable lens, making it super easy to capture far-off subjects. Add in 4k video capability and a price that won't break the bank, and you've got an appealing budget option for casual or travel photography.

Our Verdict

6.5 Travel Photography

The Canon PowerShot SX740 is okay for travel photography. Its out-of-camera image quality is decent, and photos don't have a lot of visible image noise at low ISO settings, but they aren't very sharp. Its autofocus is okay but isn't very consistent when tracking moving faces. The battery life is also disappointing. That said, the camera is very portable and easy to take wherever you go, but it can be a bit uncomfortable because of its compact size, especially if you have larger hands.

Pros
  • Portable design with decent build quality.
  • JPEG images look pretty good at low ISO settings.
Cons
  • Not very comfortable to hold.
  • Poor battery life.
5.9 Landscape Photography

The Canon PowerShot SX740 isn't the best choice for landscape photography, though it's fine for more casual photography. The biggest issue is its tiny sensor, which has a limited dynamic range, meaning it can't capture a wide array of detail in high-contrast shots. Its built-in lens isn't especially sharp, although the camera does produce pleasing colors.

Pros
  • Portable design with decent build quality.
Cons
  • Not very comfortable to hold.
  • Poor dynamic range.
  • Photos aren't especially sharp.
7.0 Sport & Wildlife Photography

The Canon PowerShot SX740 is decent for sport and wildlife photography. It can shoot at a reasonably high continuous speed and has an okay autofocus system. However, it may struggle to clearly capture fast-moving subjects like athletes or running animals. Image quality isn't the best, but the long zoom range and good stabilization feature means you can get fairly clear shots of far-away subjects.

Pros
  • Portable design with decent build quality.
Cons
  • Not very comfortable to hold.
7.0 Vlogging

The Canon PowerShot SX740 is decent for vlogging. It's portable, and its flip-out screen lets you easily monitor yourself while recording. Its optical stabilization helps keep videos stable, even when you're on the go. Unfortunately, it has poor 4k and FHD video quality, so videos aren't very sharp or detailed. The autofocus is also inconsistent when tracking faces.

Pros
  • Portable design with decent build quality.
  • Impressive video stabilization performance.
Cons
  • Poor 4k and FHD video quality.
  • Inconsistent autofocus.
4.7 Studio Video

The Canon PowerShot SX740 isn't a good choice for studio video, though it isn't meant for this use. Video quality is poor in both 4k and 1080p, with limited dynamic range and sharpness. Its autofocus system does an okay job tracking moving subjects, but it sometimes struggles to keep them in focus. The camera lacks inputs and outputs and has limited internal recording capability for higher-quality video capture.

Pros
  • Portable design with decent build quality.
Cons
  • Not very comfortable to hold.
  • Poor 4k and FHD video quality.
  • Limited internal recording capability.
4.7 Action Video

The Canon PowerShot SX740 isn't meant for action video. While it's very portable, it doesn't support 120 fps or 240 fps video recording, so you can't capture slow-motion action videos. It doesn't have the best 4k or FHD recording quality, either. It also lacks any water resistance.

Pros
  • Portable design with decent build quality.
Cons
  • Not very comfortable to hold.
  • Poor 4k and FHD video quality.
  • No water resistance.
  • 6.5 Travel Photography
  • 5.9 Landscape Photography
  • 7.0 Sport & Wildlife Photography
  • 7.0 Vlogging
  • 4.7 Studio Video
  • 4.7 Action Video
  1. Updated Jun 22, 2022: Updated 'Hand Grip' section to show 'Yes' for small hands instead of 'No Hand Grip' to better reflect its design and ergonomics.
  2. Updated Apr 22, 2022: Converted to Test Bench 0.8.
  3. Updated Jan 04, 2022: Updated body type from 'Ultracompact' to 'Compact'.
  4. Updated May 25, 2021: Corrected input errors in 'Image Stabilization', '4k Video Stabilization', and 'FHD Video Stabilization' sections.
  5. Updated Feb 08, 2021: Review published.
  6. Updated Feb 08, 2021: Early access published.

Test Results

perceptual testing image
Design
9.2
Design
Portability
Height
2.5" (6.4 cm)
Width
4.3" (11.0 cm)
Depth
1.6" (4.0 cm)
Volume
17.2 in³ (281.6 cm³)
Weight
0.66 lbs (0.30 kg)
Weight With Lens
0.66 lbs (0.30 kg)
7.0
Design
Build Quality

  • Generally feels solid and durable
  • Flash mechanism seems a bit flimsy
  • Back wheel feels a bit loose
  • Input/output compartment protected by a flap, not a solid door

Design
Body
Water Resistance
No
Rugged
No
Hot Shoe
No
Customizable Button
No
Command Dial
1
Tripod Mount
Yes
Lens Mount
No Lens Mount
Built-In Flash
Yes
Design
In The Box

  • Canon SX740
  • Case
  • Case strap
  • Battery charger
  • Battery
  • Wrist strap
  • User manual

7.0
Design
Ergonomics & Comfort
Hand Grip: Small Hand
Yes
Hand Grip: Medium Hand
No
Hand Grip: Large Hand
No
Hand Grip: Extra-Large Hand
No

  • Hand grip is uncomfortable due to camera size, although it's suitable for those with small hands
  • Only one wheel to change aperture, ISO, and shutter speed

Design
Viewfinder
Viewfinder Type
No Viewfinder
Advertised Coverage
N/A
Advertised Resolution
N/A
Advertised Magnification
N/A
7.0
Design
Screen
Screen Articulation Type
Flip-Out
Screen Max Brightness
577 cd/m²
Advertised Resolution
0.92 million dots
Size
3.0" (7.6 cm)
Touchscreen
No
9.0
Design
Menu System
Guide Mode
Yes
App Name
Canon Camera Connect

  • Easy to use; not a lot of settings to choose from
  • Guide Mode is available for additional information about settings and features
  • Depending on the mode selected, different settings appear in the menu system

Design
Assistance Functions
Level Display
No
Grid Lines
Photo & Video
Histogram
No
Zebra Pattern
No
Focus Peaking
Photo & Video
Waveform
No
6.9
Design
Lens
Lens Type
Built-in
Maximum Aperture
3.3 - 6.9
Max Aperture (Full-Frame Equivalent)
f/18.5
Minimum Focal Length
4.3 mm
Maximum Focal Length
172 mm
Max Focal Length (Full-Frame Equivalent)
960 mm
Optical Image Stabilization
Yes
Luminance
72.5%
Light Falloff
89.9%
Design
Sensor
Sensor Type
CMOS
Advertised Effective Pixels
20.3 MP
Processor
DIGIC 8
Extended ISO Minimum
N/A
Native ISO Minimum (Base ISO)
100
Native ISO Maximum
3,200
Tested Firmware
Ver. 1.0.2
4.8
Design
Battery
Battery Type
Canon NB-13L
USB Charging
Yes
Use When Charging
No
Advertised Battery Life In Photo
265 photos
Tested Battery Life In Video
55 min
Photo General
Photo General
Photo Features
JPEG File Format
Yes
Raw File Format
No
Shutter
Mechanical
Slowest Shutter Speed
15 s
Fastest Shutter Speed
1/3,200 s
Silent Shooting
No
HDR
No
Time Lapse
Yes
7.0
Photo General
Photo Shooting Speed
Low Speed Continuous
4 fps
High Speed Continuous
10 fps
Silent Shooting Continuous
N/A
Raw Buffer Size
N/A
JPEG Buffer Size
62 Photos
Buffer Empty Time
3 s
6.0
Photo General
Photo Autofocus
Object Tracking Success Rate
95%
Face Tracking Success Rate
22%
Face Detection Distance
95" (241 cm)
Eye Detection
No
Advertised Coverage
N/A
Advertised Focus Points
N/A
8.0
Photo General
Photo Image Stabilization
Minimum Shutter Speed Achieved
1/10 s
In-Body Image Stabilization
No
Photo Image Quality
not tested
Photo Image Quality
Photo RAW Dynamic Range
SNR 18% After Exposure Recovery
N/A
Dynamic Range At Base ISO
N/A
Dynamic Range At ISO 800
N/A
Dynamic Range At ISO 3200
N/A
5.0
Photo Image Quality
Photo Sharpness
JPEG Sharpness At Base ISO
3.253 pixels
JPEG Sharpness At ISO 800
6.6154 pixels
JPEG Sharpness At ISO 3200
8.328 pixels
RAW Sharpness At Base ISO
N/A
RAW Sharpness At ISO 800
N/A
RAW Sharpness At ISO 3200
N/A
9.0
Photo Image Quality
Photo JPEG Color Accuracy
Color Difference (dE2000) At Base ISO
7.56
Color Difference (dE2000) At ISO 800
7.53
Color Difference (dE2000) At ISO 3200
7.16
8.4
Photo Image Quality
Photo JPEG Noise
SNR 18% At Base ISO
40.73 dB
SNR 18% At ISO 800
35.72 dB
SNR 18% At ISO 3200
32.47 dB
0
Photo Image Quality
Photo RAW Noise
RAW SNR 18% At Base ISO
N/A
RAW SNR 18% At ISO 200
N/A
RAW SNR 18% At ISO 400
N/A
RAW SNR 18% At ISO 800
N/A
RAW SNR 18% At ISO 1600
N/A
RAW SNR 18% At ISO 3200
N/A
RAW SNR 18% At ISO 6400
N/A
RAW SNR 18% At ISO 12800
N/A
RAW SNR 18% At ISO 25600
N/A
RAW SNR 18% At ISO 51200
N/A
Photo Image Quality
Test Scene Pictures Download
JPEG Picture At Base ISO Download
JPEG Picture At ISO 400 Download
JPEG Picture At ISO 800 Download
JPEG Picture At ISO 1600 Download
JPEG Picture At ISO 3200 Download
JPEG Picture At ISO 6400 N/A
JPEG Picture At ISO 12800 N/A
JPEG Picture At ISO 25600 N/A
JPEG Picture At ISO 51200 N/A
RAW Picture At Base ISO N/A
RAW Picture At ISO 400 N/A
RAW Picture At ISO 800 N/A
RAW Picture At ISO 1600 N/A
RAW Picture At ISO 3200 N/A
RAW Picture At ISO 6400 N/A
RAW Picture At ISO 12800 N/A
RAW Picture At ISO 25600 N/A
RAW Picture At ISO 51200 N/A
Pictures Sample Gallery
Pictures Sample Gallery
The Skate Park Picture
JPEG Skate Park Picture Download
RAW Skate Park Picture N/A
Pictures Sample Gallery
The Polish Church Picture
JPEG Polish Church Picture Download
RAW Polish Church Picture N/A
Pictures Sample Gallery
The Studio Picture
JPEG Studio Picture Download
RAW Studio Picture N/A
Pictures Sample Gallery
The Stairway Picture
JPEG Stairway Picture Download
RAW Stairway Picture N/A
Video General
Video General
Video Features
Full HD Video
Yes
4k Video
Yes
6k Video
No
Clean HDMI Output
No
Advertised Max Chroma Sampling Over HDMI
Not Advertised
Advertised Max Bit Depth Over HDMI
N/A
Log Picture Profile
No
Recording Light
No
Video General
Audio
Audio Test Sample
Audio Recording
Stereo
Microphone Level Display
No
Video General
Video File Format And Compression
MP4 H.264 / MPEG-4 AVC
Yes
MP4 H.265 / HEVC
No
MOV H.264 / MPEG-4 AVC
No
MOV H.265 / HEVC
No
AVCHD H.264 / MPEG-4 AVC
No
All-I Compression
No
4k Video
3.1
4k Video
4k Video Frame Rate
240 fps In 4k
No
120 fps In 4k
No
60 fps In 4k
No
30 fps In 4k
Yes, with a Crop
24 fps In 4k
No
4k Crop At Max Available fps
1.35 x
6.3
4k Video
4k Video Internal Recording
Bitrate Maximum In 4k
120 Mbps
Bitrate Minimum In 4k
120 Mbps
Chroma Sampling In 4k
4:2:0
Bit Depth In 4k
8 Bit
Record Time Limit In 4k
30 min
Overheat Recording Interruptions in 4k
4
5.6
4k Video
4k Video Autofocus Performance
Object Tracking In 4k
7.0
Face Tracking In 4k
4.5
Face Detection In 4k
Yes
Eye Detection In 4k
No
8.3
4k Video
4k Video Stabilization
Walking Test In 4k
6.58 pixels/frame
Running Test In 4k
16.69 pixels/frame
In-Body Video Image Stabilization In 4k
No
4k Video Stabilization Crop
1.27 x
3.5
4k Video
4k Video Quality
Low Light Capability In 4k
3.0
Test Scene Extract In 4k
4.0
6.5
4k Video
4k Video Rolling Shutter Effect
4k Rolling Shutter
5.3°
Full HD Video
5.5
Full HD Video
FHD Video Frame Rate
240 fps In FHD
No
120 fps In FHD
No
60 fps In FHD
Yes
30 fps In FHD
Yes
24 fps In FHD
No
FHD Crop At Max Available fps
1 x
7.4
Full HD Video
FHD Video Internal Recording
Bitrate Maximum In FHD
30 Mbps
Bitrate Minimum In FHD
30 Mbps
Chroma Sampling In FHD
4:2:0
Bit Depth In FHD
8 Bit
Record Time Limit in FHD
30 min
6.4
Full HD Video
FHD Video Autofocus Performance
Object Tracking In FHD
7.3
Face Tracking In FHD
6.0
Face Detection In FHD
Yes
Eye Detection In FHD
No
8.4
Full HD Video
FHD Video Stabilization
Walking Test In FHD
3.41 pixels/frame
Running Test In FHD
7.92 pixels/frame
In-Body Video Image Stabilization In FHD
No
FHD Video Stabilization Crop
1.29 x
3.0
Full HD Video
FHD Video Quality
Low Light Capability In FHD
3.0
Test Scene Extract In FHD
3.0
6.5
Full HD Video
FHD Video Rolling Shutter Effect
FHD Rolling Shutter
5.3°
Storage And Connectivity
Storage And Connectivity
Storage
Card 1 Slot
SD Card UHS-I
Card 2 Slot
No 2nd Card Slot
5.8
Storage And Connectivity
Inputs / Outputs
USB
Micro USB
HDMI
Micro (Type D)
Headphones
No
Microphone
No Microphone input
Wi-Fi
Yes
Bluetooth
Yes

Differences Between Sizes And Variants

The Canon SX740 comes in two different color variants: Black and Silver. We tested the Black variant, and you can see the label for the model we tested here. We expect the Silver variant to perform similarly. If you come across another variant, let us know in the discussions.

Discussions