OLED TVs have the best picture quality currently available. If you're watching TV in a dark room, OLEDs can display perfect blacks, which enhances picture quality. They can't get as bright as LED TVs and have a risk of image retention or burn-in, although we expect most people to not be affected by this.
The LG B9 is the best OLED TV we've tested so far. It has excellent picture quality, just like all OLEDs. It delivers outstanding dark room performance thanks to the perfect blacks, due to its panel's ability to switch off individual pixels. The viewing angles on OLED TVs are great, and you can seamlessly watch from the side and still enjoy an accurate image. OLED TVs are set apart by their features that help handle motion and gaming. They all have an almost instantaneous response time that delivers crisp motion with virtually no blur. Unfortunately, this makes panning shots in movies to appear to stutter; this TV has a motion interpolation feature that can help minimize this effect. It has a wide color gamut and can get decently bright to deliver HDR content with vivid colors and highlights that pop. When gaming, this TV feels very responsive thanks to the extremely low input lag, and also supports HDMI Forum variable refresh rate technology for nearly tear-free gaming. This TV has four HDMI 2.1 ports, which currently don't add much but make the TV more future-proof.
This TV has the risk of temporary image retention and permanent burn-in. We don't expect most people to experience this with normal varied content, as this is more likely to occur as a result of cumulative exposure to static images for prolonged periods. Because of this, this TV isn't the right choice for extended use as a PC monitor.
Overall, this is a great TV and is the best OLED TV currently available.
If you don't care about the LG B9 OLED's future-proofing goodies and would rather save some cash, then get the LG B8 while you can still find it. The price fluctuates significantly, but you can still get some bargains out there. This is an excellent OLED TV. It delivers the same remarkable picture quality as other OLEDs, with true blacks that make the rest of the image stand out. It has impressive performance in most uses and still delivers a remarkable gaming experience despite the lack of HDMI variable refresh rate (VRR) support found on the newer LG OLEDs.
The best OLED TV is the B9. However, the B8 offers just as good a viewing experience for a lower cost if you can compromise on the lack of future-proof features and the lack of HDMI VRR.
The best OLED 4k TV for watching movies is the Sony A9G. It has the same excellent picture quality that all OLED TVs have, thanks to the perfect blacks in a dark room that make the entire image stand out. Thanks to this, most OLEDs deliver an excellent movie performance. It's a few fine details that mostly only enthusiasts would notice that make this our pick for the best OLED for movies. These details have to do with the TV's better out of the box color accuracy and the less aggressive automatic brightness limiter (ABL) that makes the image less sensitive to abrupt brightness changes with different scenes. Motion is outstanding, with an almost instantaneous response time that delivers crisp motion but at the same time creates stutter in slow panning shots of 24p content like movies.
This TV delivers an excellent gaming experience, but most demanding gamers might find the input lag isn't as low as they'd want it to be. Just like all OLED TVs, it has the risk of burn-in or temporary image retention, although this is unlikely to occur with normal varied content.
Overall, this is a remarkable TV that delivers an exceptional movie experience, and is sure to please most people.
If you find the Sony A9G OLED expensive but don't want to make any compromises in picture quality, then get the Sony A8G. It has a very similar performance with movies, but has a higher input lag, making it only suitable for casual gaming. Also, navigating its menu doesn't feel as smooth as on the other Sony due to the different smart processor. On the upside, this TV is less expensive, while offering similarly excellent performance in most uses and just as good movie performance.
Overall, the best OLED TV for movies is the A9G, but if you don't mind the slower smart interface and the higher input lag, you can save some money by getting the A8G which will still deliver an exceptional movie experience.
The LG E9 OLED is the best OLED TV for sound quality that we've tested so far. It has a unique, more premium design than the LG B9 OLED and the LG C9 OLED, but delivers the same excellent overall performance. It has a remarkable picture quality with perfect blacks that look great in a dark room. It can get fairly bright to fight the glare of a bright room, and when in HDR it displays vivid colors and highlights that pop. The TV has wide viewing angles, as all OLED TVs do, and an almost instantaneous response time that makes motion look crisp with almost no blur trail behind fast-moving content.
The dedicated soundbar at the front of the TV delivers good sound quality. It can get fairly loud without much pumping and can deliver a decent amount of punch and body to its bass, although it lacks the thump or rumble you'd expect to hear in action scenes. For better sound, you can check out our recommendations for the best soundbars.
Overall, this is the best sounding OLED TV.
Currently, only LG and Sony sell OLED TVs in the US, and they all have similar picture quality. Some manufacturers like Philips and Panasonic have produced some OLED TVs that use LG panels, but these aren't sold in the US.
Our recommendations above are what we think are currently the best OLED TVs to buy for most people. We factor in the price (a cheaper TV wins over a pricier one if the difference isn't worth it), feedback from our visitors, and availability (no TVs that are difficult to find or almost out of stock everywhere).
If you would like to do the work of choosing yourself, here is the list of all our reviews of OLED TVs. Be careful not to get too caught up in the details. While no TV is perfect, most TVs are great enough to please almost everyone, and the differences are often not noticeable unless you really look for them.
01/15/2020: Made minor changes to the text to improve clarity.
12/13/2019: Replaced the Sony A9F OLED with the Sony A9G OLED to reflect market changes, and made minor text changes to enhance clarity and accuracy.
11/15/2019: Updated picks and made minor text changes to improve clarity.
10/18/2019: Updated picks and made minor text changes to improve clarity.