OLED TVs have the best picture quality currently available. If you're watching TV in a dark room, OLEDs can display perfect blacks, which enhances picture quality. They can't get as bright as LED TVs and have a risk of image retention or burn-in, although we expect most people to not be affected by this.
The LG B9 is the best OLED TV we've tested so far. Just like all OLEDs, It has excellent picture quality and delivers outstanding dark room performance thanks to the perfect blacks. The viewing angles on OLED TVs are great, and you can seamlessly watch from the side and still enjoy an accurate image. OLED TVs are set apart by their features that help handle motion and gaming; they all have an almost instantaneous response time that delivers crisp motion with virtually no blur.
Unfortunately, OLED's near-perfect response time means panning shots in movies appear to stutter, though luckily, this TV has a motion interpolation feature that can help minimize this effect. It has a wide color gamut and can get decently bright to deliver HDR content with vivid colors and highlights that pop. When gaming, this TV feels very responsive thanks to the extremely low input lag and also supports HDMI Forum variable refresh rate technology for nearly tear-free gaming. This TV has four HDMI 2.1 ports, which currently don't add much but make the TV more future-proof.
Like all OLEDs, this TV has the risk of temporary image retention and permanent burn-in, though we don't expect most people to experience this with normal varied content, as it's more likely to occur as a result of cumulative exposure to static images for prolonged periods. Overall, however, this is an outstanding TV and is the best OLED TV currently available.
If you don't care about the LG B9 OLED's future-proofing goodies and would rather save some cash, get the LG B8 if you can still find it. The price fluctuates significantly, but you can still get some bargains out there. This is an excellent OLED TV. It delivers the same remarkable picture quality as other OLEDs, with true blacks that make the rest of the image stand out. It has impressive performance in most uses and still delivers a remarkable gaming experience despite the lack of HDMI variable refresh rate (VRR) support found on the newer LG OLEDs.
While the B9 is the best OLED TV for most uses, the B8 offers just as good of a viewing experience for a lower cost, as long as you don't mind losing a few future-proofing features and HDMI VRR.
Although our top pick for most uses is the LG B9 OLED, there are better TVs for watching movies if that's what you care about the most, such as the Sony A9G, the best OLED TV for watching movies. It has the same outstanding contrast ratio as all other OLEDs, but this TV has a higher peak brightness in HDR mode and it has a significantly better out-of-the-box color accuracy, so HDR content will look much closer to how it was intended. If you have a wide seating area, its viewing angles are also slightly improved, so images look great no matter where you sit.
Motion looks incredibly smooth thanks to the TV's near-instantaneous response time, and it also has an optional black frame insertion feature that can help further reduce motion blur. Most gamers should be content with its low input lag, but it may be a tad high for serious gamers and there's no support for any variable refresh rate technology. Unfortunately, the risks of temporary image retention and permanent burn-in are still present, however, we don't expect it to be an issue for most people who watch varied content.
As this TV runs on Android, you should be able to find nearly any movie you want through the various streaming services available on the Google Play Store. You can also use the Google Assistant to control the TV, though it won't be able to search for specific content within an app. On the whole, if you primarily watch movies and you want the best experience possible, this is a great choice.
If the Sony A9G OLED doesn't fit into your budget, take a look at its little brother, the Sony A8G. It's also a great OLED TV that can deliver a stunning picture quality, however, there are a few compromises that you should know about. Its gradient performance isn't as good, so you may notice a bit more banding in certain scenes, and it has a higher input lag if you plan on gaming on this TV. Other than that, this TV has a better out-of-the-box color accuracy, it can cover more of the commonly used DCI P3 color space, and it has a higher peak brightness when displaying HDR content.
If you can afford it, go with the A9G, as it has better overall performance, but if you're okay with a few minor compromises, the A8G can perform almost as well and save you some money too.
The best OLED TV for sound quality that we've tested so far is the LG E9 OLED. This TV has a fairly thin bezel along the bottom of the screen, which houses four forward-firing speakers, as opposed to the downward-firing speakers found on LG's other OLEDs. Other than the speakers along the bottom, the TV is almost the same as the LG B9 OLED and offers the same excellent picture quality with perfect black levels.
Like all OLED TVs, this TV has the risk of temporary image retention and permanent burn-in, though this shouldn't be an issue for anyone who watches normal, varied content, and will only be a potential issue if you watch a lot of static images, like a video game HUD, or TV station logos that never move. This TV uses LG's great webOS for its smart interface, which is easy to use and gives you access to a ton of apps.
This TV is excellent for a wide range of uses, and its nearly-instantaneous motion and incredibly low input lag make it a great choice for video games. It also has excellent reflection handling as well as a wide viewing angle, making it a good TV for watching the big game with a group of friends. Overall, this is an excellent TV that has the best built-in speakers of any OLED we've tested so far.
Currently, only LG and Sony sell OLED TVs in the US, and they all have similar picture quality. Some manufacturers like Philips and Panasonic have produced some OLED TVs that use LG panels, but these aren't sold in the US.
Our recommendations above are what we think are currently the best OLED TVs to buy for most people. We factor in the price (a cheaper TV wins over a pricier one if the difference isn't worth it), feedback from our visitors, and availability (no TVs that are difficult to find or almost out of stock everywhere).
If you would like to do the work of choosing yourself, here is the list of all our reviews of OLED TVs. Be careful not to get too caught up in the details. While no TV is perfect, most TVs are great enough to please almost everyone, and the differences are often not noticeable unless you really look for them.
03/13/2020: Only minor updates to the text and verification for accuracy; no changes in product picks.
12/13/2019: Replaced the Sony A9F OLED with the Sony A9G OLED to reflect market changes, and made minor text changes to enhance clarity and accuracy.
11/15/2019: Updated picks and made minor text changes to improve clarity.