OLED TVs have the best picture quality currently available. If you're watching TV in a dark room, OLEDs can display perfect blacks, which enhance picture quality. They can't get as bright as LED TVs and have a risk of image retention or burn-in, although we expect most people to not be affected by this.
The LG B9 is the best OLED TV we've tested so far. It has excellent picture quality, just like all OLEDs. It delivers outstanding dark room performance thanks to the perfect blacks, due to its panel's ability to switch off individual pixels. The viewing angles on OLED TVs are great, and you can seamlessly watch from the side and still enjoy an accurate image. OLED TVs are set apart by their features that help handle motion and gaming. They all have an almost instantaneous response time that delivers crisp motion with virtually no blur. Unfortunately, this makes panning shots in movies to appear to stutter; this TV has a motion interpolation feature that can help minimize this effect. It has a wide color gamut and can get decently bright to deliver HDR content with vivid colors and highlights that pop. When gaming, this TV feels very responsive thanks to the extremely low input lag, and also supports HDMI Forum variable refresh rate technology for nearly tear-free gaming. This TV has four HDMI 2.1 ports, which currently don't add much but make the TV more future-proof.
This TV has the risk of temporary image retention and permanent burn-in. We don't expect most people to experience this with normal varied content, as this is more likely to occur as a result of cumulative exposure to static images for prolonged periods. Because of this, this TV isn't the right choice for extended use as a PC monitor.
Overall, this is a great TV, and is the best OLED TV currently available.
If you want a cheaper alternative to the LG B9 OLED, then check out the LG B8 OLED. It's a TV that's slowly becoming hard to find as it's last year's model, but it's a great value for the price. It doesn't support new features like HDMI 2.1 or HDMI forum variable refresh rate found on the B9, meaning it isn't as future-proof. It offers the same excellent picture quality as all OLEDs, with perfect blacks, wide viewing angles, and an almost instantaneous response time that delivers a crisp image with almost no blur with fast-moving content. Gamers will also appreciate the low input lag that contributes to a responsive gaming experience.
If you're looking for the best OLED TV, get the B9. However, if you want to save some cash and don't care about future-proofing your purchase, the B8 is an excellent choice.
The best OLED TV for watching movies is the Sony A9F OLED. It has the same excellent picture quality found on all OLEDs, but doesn't support HDMI Forum VRR. On the upside, this TV has an excellent color gamut, very good color volume, and displays rich, saturated colors and highlights that pop when in HDR. Motion handling is excellent and motion is crisp thanks to the almost instantaneous response time. The input lag is good for most casual players, but it might not please competitive gamers. It runs the very fast Android TV 8.0 smart platform, but unfortunately, just like all OLED TVs, it also has the risk of temporary image retention and permanent burn-in.
Most OLED TVs from the same year have a picture quality in the same ballpark, even across brands. While it's pricier, this TV has a small edge for people that watch HDR movies and want color accuracy. It has slightly better gradient handling, better color volume, and a less aggressive automatic brightness limiter (ABL) than other OLED TVs like the LG B9 OLED.
Overall, this is an excellent TV with an outstanding movie performance.
If you want a cheaper alternative to the Sony A9F OLED with similar overall performance, then check out the Sony A8G OLED. It has a lower input lag and can't display the full range of colors the other Sony can. On the upside, it's significantly cheaper and offers similarly excellent performance in most uses thanks to the excellent picture quality, especially in a dark room. Like all OLEDs, motion is crisp and the TV has a great overall motion handling.
For the best movie experience available, go with the Sony A9F, but if you want to save some cash while still getting an excellent TV with minor compromise in input lag, get the Sony A8G.
The LG E9 is the OLED TV with the best sound quality from the ones we've tested so far. It has a unique, more premium design than the LG B9 OLED and the LG C9 OLED, but delivers the same excellent overall performance. It has a remarkable picture quality with perfect blacks that look great in a dark room. It can get fairly bright to fight the glare of a bright room, and when in HDR it displays vivid colors and highlights that pop. The TV has wide viewing angles, as all OLED TVs do, and an almost instantaneous response time that makes motion look crisp with almost no blur trail behind fast-moving content.
The dedicated soundbar at the front of the TV delivers good sound quality. It can get fairly loud without much pumping and can deliver a decent amount of punch and body to its bass, although it lacks the thump or rumble you'd expect to hear in action scenes. For better sound, you can check out our recommendations for the best soundbars.
Overall, the E9 is best sounding OLED TV for 2019.
Currently, only LG and Sony sell OLED TVs in the US, and they all have similar picture quality. Some manufacturers like Philips and Panasonic have produced some OLED TVs that use LG panels, but these aren't sold in the US.
Our recommendations above are what we think are currently the best OLED TVs to buy for most people. We factor in the price (a cheaper TV wins over a pricier one if the difference isn't worth it), feedback from our visitors, and availability (no TVs that are difficult to find or almost out of stock everywhere).
If you would like to do the work of choosing yourself, here is the list of all our reviews of OLED TVs. Be careful not to get too caught up in the details. While no TV is perfect, most TVs are great enough to please almost everyone, and the differences are often not noticeable unless you really look for them.
11/15/2019: Updated picks and made minor text changes to improve clarity.
10/18/2019: Updated picks and made minor text changes to improve clarity.