Hisense U7N  TV Review

Review updated Mar 12, 2025 at 02:39pm
Writing modified Jun 13, 2025 at 12:07pm
Tested using Methodology v2.0.1 
Hisense U7N
7.5
Mixed Usage 
Value for price beaten by

Not at the latest test bench

7.5
Home Theater 
Value for price beaten by

Not at the latest test bench

8.0
Bright Room 
Value for price beaten by

Not at the latest test bench

7.8
Sports 
Value for price beaten by

Not at the latest test bench

7.5
Gaming 
Value for price beaten by

Not at the latest test bench

8.0
Brightness 
7.2
Black Level 
7.4
Color 
 135
 TV Settings
Notice: This TVs was replaced by Hisense U75QG

The Hisense U7N is a lower mid-range TV released in 2024 and replaces the Hisense U7K. It's part of Hisense's popular ULED lineup, sitting between the budget-friendly Hisense U6/U6N and the mid-range Hisense U8/U8N. The TV is loaded with modern features like local dimming, HDMI 2.1 bandwidth, 4k @ 144Hz, VRR support, ATSC 3.0, and Dolby Vision. It promises higher peak brightness than its predecessor and uses Hisense's new Hi-View Engine PRO chipset, which is meant to optimize the display to provide a better overall image. The TV uses the Google TV interface, which offers smart features like voice control, and it's loaded with apps. The TV has a built-in 40W 2.1 channel speaker system. We bought and tested the 65-inch model, but it's available in four sizes total: 55-inch, 65-inch, 75-inch, and 85-inch.

Our Verdict

7.5
Mixed Usage 

The Hisense U7N is a good TV for mixed usage. It looks good in a dark room thanks to its decent black levels, and content is bright no matter the context thanks to its impressive peak brightness, especially in SDR. It does struggle a bit with direct reflections, but it makes up for it by sustaining its black levels and colors when watched in bright rooms. Its image processing is quite good, as it cleans up low-bitrate and low-resolution content very well, all while respecting the content creator's intent when watching HDR movies. It's also a solid choice for gaming due to its low input lag, VRR feature, and supported resolutions, although it performs best at faster refresh rates. Unfortunately for sports fans, the TV's viewing angle is not quite good enough to offer a pleasant viewing experience from the sides, although it's good enough for smaller gatherings.

Pros
  • Good color volume in HDR and SDR.

  • Very good HDR brightness, so bright highlights stand out.

  • Solid image processing when dealing with low-bitrate and low-resolution content.

Cons
  • Image degrades somewhat when viewed from extreme angles.

  • Mediocre SDR pre-calibration accuracy.

  • Visible glare when placed directly opposite bright lights or windows.

7.5
Home Theater 

The Hisense U7N is good for a home theater. It has good brightness in HDR, decent black levels, and good HDR color volume, so the TV is bright, colorful, and highlights pop. Its HDR color accuracy is also decent, but purists are likely to want to calibrate the TV for the best possible viewing experience; everyone else will be satisfied. Another strength of this TV is its image processing, which is quite good. It removes a lot of macro-blocking from low-bitrate movies, and it upscales SD content well. Its HDR brightness is accurate, so it follows the content creator's intent well. It does have some banding in HDR gradients, but it's not excessive. Finally, its relatively slow response time means that the TV doesn't have a lot of stutter.

Pros
  • Good color volume in HDR and SDR.

  • Very good HDR brightness, so bright highlights stand out.

  • Solid image processing when dealing with low-bitrate and low-resolution content.

  • Follows the content creator's intent well.

  • Limited stutter when watching movies.

Cons
  • Unremarkable SDR pre-calibration accuracy.
8.0
Bright Room 

The Hisense U7N is great to watch SDR content in a brighter room. It's extremely bright in SDR, with good color volume, so your content looks bright and colorful enough. Unfortunately its handling of direct reflections is only mediocre, so avoid placing any lights or windows directly opposite it for the best experience. At least its colors and black levels don't suffer much in bright environments, so ultimately, you still get a very good viewing experience.

Pros
  • Good color volume in HDR and SDR.

  • Easily bright enough in SDR for well-lit rooms.

Cons
  • Mediocre SDR pre-calibration accuracy.

  • Visible glare when placed directly opposite bright lights or windows.

7.8
Sports 

The Hisense U7N is very good for watching sports. It's extremely bright in SDR, with good color volume, so sports look bright and colorful. However, it's not a very accurate TV in SDR, so your favorite team's jerseys look a bit off from what they should be, although not by much. The TV's image processing capabilities are well-suited for sports, as it upscales low-resolution feeds well, and it impressively cleans up any macro-blocking when streaming sports. Unfortunately, the TV's handling of direct reflections is only mediocre, so avoid placing any lights directly opposite it. Its response time is also on the lower side, leading to some motion blur in fast-moving sports. Also, avoid having any friends at extreme angles from the TV, as the TV's viewing angle is not quite good enough to offer a pleasant viewing experience from the sides, although it's good enough for small gatherings.

Pros
  • Good color volume in HDR and SDR.

  • Easily bright enough in SDR for well-lit rooms.

  • Solid image processing when dealing with low-bitrate and low-resolution content.

Cons
  • Image degrades somewhat when viewed from extreme angles.

  • Mediocre SDR pre-calibration accuracy.

  • Visible glare when placed directly opposite bright lights or windows.

7.5
Gaming 

The Hisense U7N is good for playing video games with modern gaming PCs and consoles thanks to its HDMI 2.1 bandwidth, up to 4k @ 144Hz, and VRR support, although there's an issue that affects the TV's response time when it hovers around 100Hz when using VRR. It has low input lag, so you get a snappy gaming experience, especially at 120Hz. The TV is bright in HDR and especially in SDR, and its colors are good, so your games look colorful enough. Its black levels are decent enough that blacks stay somewhat deep and punchy when bright highlights are on the screen. For the best experience, avoid playing at 60Hz, as the TV's response time is noticeably slower there, leading to some black smearing.

Pros
  • Low input lag, especially at 120Hz and above.

  • Good color volume in HDR and SDR.

  • HDMI 2.1 bandwidth, up to 4k @ 144Hz, and VRR support.
Cons
  • Unremarkable SDR pre-calibration accuracy.
  • The TV's response time isn't quite good enough for a motion-blur free experience, especially at 60Hz.

  • VRR issues around 100Hz.

8.0
Brightness 

The Hisense U7N's brightness performance is impressive, even more so in SDR, where the TV is extremely bright. It's no slouch in HDR content, however, and highlights pop no matter what you're watching.

Pros
  • Very good HDR brightness, so bright highlights stand out.

  • Easily bright enough in SDR for well-lit rooms.

Cons
None
7.2
Black Level 

The Hisense U7N has satisfactory black levels. It has decent contrast, with blacks that stay somewhat deep and punchy when bright highlights are on screen. Its lighting zone precision holds the TV back a bit, as there's some noticeable blooming around highlights, which also impacts the TV's black uniformity. Still, overall, it's enough for a pleasant viewing experience in darker rooms.

7.4
Color 

The Hisense U7N has decent color performance overall. It has good color volume in HDR and SDR, so it's colorful enough no matter the content. Unfortunately, its SDR pre-calibration accuracy is only mediocre. It's a bit more accurate in HDR, but, overall purists will likely want to have their TV calibrated for the best viewing experience.

Pros
  • Good color volume in HDR and SDR.

Cons
  • Mediocre SDR pre-calibration accuracy.

7.7
Processing (In Development) 

Note: We're in the process of improving our tests related to image processing, but this score should give you a general idea of how a TV performs overall with its image processing capabilities.

The Hisense U7N's image processing is good overall. It cleans up macro-blocking from low-bitrate content quite well, and it also does a good job when upscaling low-resolution content, such as from DVDs. Its PQ EOTF tracking is very good, so it mostly follows the content creator's intent when it comes to HDR brightness. There's some banding in HDR gradients, but it's not excessive.

Pros
  • Solid image processing when dealing with low-bitrate and low-resolution content.

  • Follows the content creator's intent well.

Cons
None
7.5
Game Mode Responsiveness 

The Hisense U7N is responsive in Game Mode, with its low input lag, support for a variety of VRR modes, and a large amount of supported resolutions. Unfortunately, its response time isn't quite fast enough to provide a truly motion-blur free gaming experience, with some noticeable black smearing at 60Hz. The TV's VRR feature is also uneven, as the TV's response time changes depending on whether its refresh rate is below or above 100Hz, which adds to the TV's response time issues.

Pros
  • Low input lag, especially at 120Hz and above.

  • HDMI 2.1 bandwidth, up to 4k @ 144Hz, and VRR support.
Cons
  • The TV's response time isn't quite good enough for a motion-blur free experience, especially at 60Hz.

  • VRR issues around 100Hz.

7.5
Motion Handling (Broken) 

We're in the process of fixing the way we evaluate a TV's overall motion handling. This section is currently broken, and the score isn't indicative of how well a TV handles motion overall.

  • 7.5
    Mixed Usage
  • 7.5
    Home Theater
  • 8.0
    Bright Room
  • 7.8
    Sports
  • 7.5
    Gaming

  • Performance Usages

  • 8.0
    Brightness
  • 7.2
    Black Level
  • 7.4
    Color
  • 7.7
    Processing (In Development)
  • 7.5
    Game Mode Responsiveness
  • 7.5
    Motion Handling (Broken)
  • Changelog

    1.  Updated Jun 13, 2025: 

      We mentioned the newly reviewed Hisense U75QG in the HDR Brightness section of this review.

    2.  Updated May 08, 2025: Converted to Test Bench 2.0.1. We did this to fix an issue with our scoring in the Supported Resolutions section, since TVs with a refresh rate higher than 144Hz were being penalized for not supporting 144Hz.
    3.  Updated Apr 14, 2025: 

      We mentioned the newly reviewed TCL QM7K in the SDR Pre-Calibration Color Accuracy section of this review.

    4.  Updated Mar 31, 2025: 

      We mentioned the newly reviewed Amazon Fire TV Omni Mini-LED Series in the Contrast section of this review.

    Check Price

    Differences Between Sizes And Variants

    We bought and tested the 65-inch Hisense U7N, and the results are also valid for the 55-inch and 85-inch models. The 75-inch model uses an ADS Pro panel, so it performs a bit differently than the other sizes, with worse contrast but a better viewing angle. The 55-inch model uses HDMI 3 as its eARC port in regions outside of North America, so you do lose a high-bandwidth port on that size if you plug in a soundbar.

    In Canada, the TV is known as the Hisense U78N and performs the same. There are similarly-named international models, like the U7NAU in Australia, but these models perform differently from the North American U7N, so our results aren't valid for them. Costco has a 65-inch and 75-inch variant of the TV known as the Hisense U75N. These variants perform the same but come with an extended warranty and a gift card for Google Play.

    Size US Model   Local Dimming Zones  Panel Type Costco Variant
    55" Hisense 55U7N 240 VA  -
    65" Hisense 65U7N 384 VA 65U75N
    75" Hisense 75U7N 512 ADS Pro 75U75N
    85" Hisense 85U7N 768 VA  -

    Our unit was manufactured in February 2024.

    Popular TV Comparisons

    The Hisense U7N is easily one of the best lower mid-range TVs on the market, and it's affordable compared to similar offerings from major brands like Sony, LG, and Samsung. It's very similar to its predecessor, the Hisense U7K, but it's even brighter overall and has better contrast. It even holds its own against higher-tier TVs like the Samsung QN85D/QN85DD QLED, with similar overall picture quality for less money. If you need a TV packed with modern features but don't want to spend more on the Hisense U8N, it's one of the best options available. Still, ouside of the Hisense's superior image processing and accuracy, the similar TCL QM7/QM751G QLED is better overall, as it's brighter, more colorful, and has much better black levels.

    For more options, check out our recommendations for the best TVs for bright rooms, the best 65-inch TVs, and the best TVs for gaming.

    TCL QM6K
    55" 65" 75" 85" 98"

    The Hisense U7N is mostly better than the TCL QM6K. The Hisense is brighter and more colorful overall, alongside having better image processing, delivering a generally more impactful viewing experience, even with the TCL's better black levels. The TCL does have some advantages, as it's more accurate, and has faster pixel transitions, alongside more gaming features than the Hisense.

    TCL QM7K
    55" 65" 75" 85" 98"

    The TCL QM7K is mostly better than the Hisense U7N. While the Hisense is brighter overall, the TCL's black levels are much better due to its vastly superior contrast ratio, giving it the more impactful image overall. Gamers will also appreciate the QM7K's 1080p @ 288Hz support, alongside noticeably faster pixel transitions than the Hisense.

    TCL QM751G
    55" 65" 75" 85" 98"

    The Hisense U7N and the TCL QM751G are closely matched, with the TCL having the edge. While the Hisense has far better reflection handling and is the most accurate of the two TVs in SDR and HDR, the TCL is the punchier option due to its deeper black levels, better color volume, and slightly higher peak brightness.

    Hisense U7K
    55" 65" 75" 85"

    The Hisense U7K and the Hisense U7N are similar, but the U7N is a bit better in several ways. The U7N is brighter overall, so it handles more glare in a bright room when watching SDR content, and highlights in HDR content stand out more. The U7N has better contrast thanks to its more effective local dimming feature, so blacks are deeper on it. The U7N also has much better PQ EOTF tracking, so it's more accurate with HDR content. On the other hand, the U7K has much better pre-calibration SDR accuracy, so it's better for those who care most about color accuracy without needing calibration.

    Show more 

    Video

    How We Test TVs
    How We Test TVs

    We buy and test dozens of TVs yearly, taking an objective, data-driven approach to deliver results you can trust. Our testing process is complex, with hundreds of individual tests that take over a week to complete. Most of our tests are done with specially designed test patterns that mimic real content, but we also use the same sources you have at home to ensure our results match the real-world experience. We use two main tools for our testing: a Colorimetry Research CR-100 colorimeter and a CR-250 spectroradiometer.

    Test Results

    perceptual testing image
    Sort:
    RATINGS
    Category:
    All
    Brightness
    7.8
    HDR Brightness
    Hallway Lights (~1950 cd/m²)
    539 cd/m²
    Yellow Skyscraper (~700 cd/m²)
    538 cd/m²
    Landscape Pool (~300 cd/m²)
    357 cd/m²
    Peak 2% Window
    714 cd/m²
    Peak 10% Window
    1,158 cd/m²
    Peak 25% Window
    1,302 cd/m²
    Peak 50% Window
    935 cd/m²
    Peak 100% Window
    712 cd/m²
    Sustained 2% Window
    704 cd/m²
    Sustained 10% Window
    1,130 cd/m²
    Sustained 25% Window
    1,278 cd/m²
    Sustained 50% Window
    933 cd/m²
    Sustained 100% Window
    712 cd/m²
    Automatic Brightness Limiting (ABL)
    0.035

    The Hisense U7 has very good HDR brightness, so highlights really stand out during darker scenes. Combined with its amazing contrast, this TV provides an impactful HDR viewing experience. If you'd prefer a slightly brighter TV, check out the TCL QM7/QM751G QLED instead. The U7N's successor, the Hisense U75QG, is noticeably brighter.

    These measurements are after calibrating the HDR white point with the following settings:

    • HDR Picture Mode: Filmmaker Mode
    • Local Dimming: High
    • Peak Brightness: High
    • Brightness: 100
    • Contrast: 50
    • Black Level: 0
    • Dark Detail: Off
    • Gamma: ST2084
    • Active Contrast: Off
    • Dynamic Tone Mapping: Off
    • Color Temperature: Warm 1

    Results with Dynamic Tone Mapping set to 'On':

    • Hallway Lights: 611 cd/m²
    • Yellow Skyscraper: 544 cd/m²
    • Landscape Pool: 431 cd/m²
    7.8
    HDR Brightness In Game Mode
    Hallway Lights (~1950 cd/m²)
    597 cd/m²
    Yellow Skyscraper (~700 cd/m²)
    490 cd/m²
    Landscape Pool (~300 cd/m²)
    370 cd/m²
    Peak 2% Window
    744 cd/m²
    Peak 10% Window
    1,179 cd/m²
    Peak 25% Window
    1,311 cd/m²
    Peak 50% Window
    930 cd/m²
    Peak 100% Window
    715 cd/m²
    Sustained 2% Window
    730 cd/m²
    Sustained 10% Window
    1,148 cd/m²
    Sustained 25% Window
    1,284 cd/m²
    Sustained 50% Window
    927 cd/m²
    Sustained 100% Window
    714 cd/m²
    Automatic Brightness Limiting (ABL)
    0.034

    The Hisense U7 is slightly brighter in PC/Game Mode, but it's not noticeable.

    These measurements are after calibrating the HDR white point with the following settings:

    • HDR Picture Mode: HDR Game
    • Local Dimming: High
    • Peak Brightness: High
    • Brightness: 100
    • Contrast: 50
    • Black Level: 0
    • Dark Detail: Off
    • Gamma: ST2084
    • Active Contrast: Off
    • Dynamic Tone Mapping: Off
    • Color Temperature: Warm 1

    Results with Dynamic Tone Mapping set to 'On':

    • Hallway Lights: 591 cd/m²
    • Yellow Skyscraper: 471 cd/m²
    • Landscape Pool: 411 cd/m²
    8.6
    SDR Brightness
    Real Scene Peak Brightness
    630 cd/m²
    Peak 2% Window
    656 cd/m²
    Peak 10% Window
    983 cd/m²
    Peak 25% Window
    1,090 cd/m²
    Peak 50% Window
    803 cd/m²
    Peak 100% Window
    609 cd/m²
    Sustained 2% Window
    646 cd/m²
    Sustained 10% Window
    959 cd/m²
    Sustained 25% Window
    1,070 cd/m²
    Sustained 50% Window
    800 cd/m²
    Sustained 100% Window
    608 cd/m²
    Automatic Brightness Limiting (ABL)
    0.033

    The Hisense U7 has amazing SDR brightness, and it overcomes glare in very bright rooms.

    These measurements are after calibration with the following settings:

    • Picture Mode: Theater Night
    • Local Dimming: High
    • Peak Brightness: High
    • Brightness: 100
    • Gamma: 2.2
    • Color Temperature: Warm 1
    • Active Contrast: Off
    Black Level
    7.2
    Contrast
    Contrast
    63,092 : 1
    Native Contrast
    4,426 : 1

    The Hisense U75 has decent contrast. Its effective local dimming feature provides deep blacks in a dark room, and they mostly stay deep when highlights are also on screen. If you want a similar TV with even better contrast, check out the Roku Pro Series 2024 or Amazon Fire TV Omni Mini-LED Series instead.

    7.0
    Lighting Zone Precision

    The TV has only decent lighting zone precision. Unfortunately, there's visible blooming around bright highlights or text when they're against a black background, making blacks look less deep.

    7.5
    Lighting Zone Transitions
    Local Dimming
    Yes
    Backlight
    Full-Array
    Dimming Zone Count Of The Tested TV
    384

    The TV has good overall lighting zone transitions, but it struggles with very fast-moving content. There's noticeable haloing, and the leading edge of bright, quick-moving objects is visibly dimmer.

    7.0
    Contrast And Dark Details In Game Mode

    There's no noticeable difference in dark scene performance when the TV is in PC/Game Mode.

    7.4
    Black Uniformity
    Std. Dev.
    0.537%
    Native Std. Dev.
    0.866%

    The TV has decent black uniformity. With local dimming disabled, blacks are cloudy and blueish. With local dimming enabled, blacks are deep and uniform across the screen, but there's some blooming around bright objects on a dark background.

    Color
    7.6
    SDR Color Volume
    CIELAB DCI-P3 Coverage
    91.13%
    CIELAB BT.2020 Coverage
    65.39%

    The TV has good SDR color volume. It has impressive coverage of the commonly used DCI-P3 color space, although it can't quite fully display bright greens, yellows, and oranges. The TV has okay coverage of the wider BT.2020 color space, but its color volume isn't quite good enough to fully display most colors, with the exception of some magentas.

    Volume ΔE³ DCI-P3
    Coverage
    BT.2020
    Coverage
    L10 90.64% 68.56%
    L20 92.28% 69.17%
    L30 92.56% 69.62%
    L40 92.24% 71.35%
    L50 91.72% 71.42%
    L60 91.03% 69.03%
    L70 90.74% 60.33%
    L80 90.21% 57.61%
    L90 89.87% 58.68%
    L100 91.58% 77.03%
    Total 91.13% 65.39%
    7.7
    HDR Color Volume
    1,000 cd/m² DCI P3 Coverage ITP
    77.5%
    10,000 cd/m² BT.2020 Coverage ITP
    37.0%
    White Luminance
    689 cd/m²
    Red Luminance
    153 cd/m²
    Green Luminance
    501 cd/m²
    Blue Luminance
    52 cd/m²
    Cyan Luminance
    542 cd/m²
    Magenta Luminance
    195 cd/m²
    Yellow Luminance
    651 cd/m²

    The TV has good HDR color volume. Dark saturated colors are displayed well due to the TV's amazing contrast. The TV displays a wide range of colors at high luminance levels, but it does struggle a bit with displaying very bright and saturated magentas and reds.

    6.2
    SDR Pre-Calibration Color Accuracy
    White Balance dE 2000
    5.12
    Color dE 2000
    2.70
    Gamma
    2.23
    Color Temperature
    7,076 K
    Picture Mode
    Theater Night
    Color Temp Setting
    Warm 1
    Gamma Setting
    2.2

    The Hisense U7 has unremarkable pre-calibration SDR accuracy. Its white balance is poor, with blues very overrepresented in all shades of gray and greens underrepresented in most grays. The color temperature is okay, but it's noticeably cooler than our target of 6,500K. Gamma is close to our target of 2.2, but dark scenes are too bright, and most other scenes are too dark. Its color accuracy is good, but there are inaccuracies with whites, lighter yellows, and lighter cyans. If accuracy matters to you, check out the TCL QM7K instead.

    9.7
    SDR Post-Calibration Color Accuracy
    White Balance dE 2000
    0.22
    Color dE 2000
    0.80
    Gamma
    2.20
    Color Temperature
    6,511 K
    White Balance Calibration
    20 point
    Color Calibration
    Yes

    The Hisense U7 has fantastic SDR accuracy after calibration, and the TV is easy to calibrate. Any issues with white balance are gone, and the color temperature and gamma are essentially perfect. Color accuracy is outstanding, with only minor inaccuracies in saturated colors that aren't noticeable to most people.

    You can see our full calibration settings.

    7.2
    HDR Pre-Calibration Color Accuracy
    White Balance dE ITP
    7.64
    Color dE ITP
    10.6
    Color Temperature
    7,066 K
    Picture Mode
    Filmmaker

    The Hisense U7 has decent pre-calibration accuracy in HDR, mostly due to its great white balance, although blues are significantly overrepresented in brighter grays, and reds are somewhat overrepresented in mid-grays. This gives the TV a middling color temperature, which is too blue overall. Its color accuracy is satisfactory, although most colors are noticeably off-target, with significant color mapping issues.

    7.9
    HDR Post-Calibration Color Accuracy
    White Balance dE ITP
    4.90
    Color dE ITP
    8.50
    Color Temperature
    6,983 K

    The TV's accuracy is very good after calibration. Its white balance is improved, so now blues and reds are only slightly overrepresented in mid-grays. This also makes its color temperature better, although it's still noticeably too cold. Colors are now more accurate, with more of them on target, although many of them still deviate significantly from what they should be.

    Processing
    7.9
    PQ EOTF Tracking
    See details on graph tool
    600 Nit Tracking Delta
    0.0055
    1000 Nit Tracking Delta
    0.0055
    4000 Nit Tracking Delta
    0.0055

    The TV has very good PQ EOTF tracking. Blacks are slightly too bright, and some shadows and mid-tones are slightly too dark, but the TV closely follows the curve until it reaches its peak brightness. There's a sharp cutoff near the TV's peak brightness, which means the TV prefers hitting the highest peak brightness possible over preserving gradation in bright areas.

    7.9
    Low-Quality Content Smoothing
    Smoothing
    8.0
    Detail Preservation
    7.5

    The TV has very good low-quality content smoothing. It does a great job at smoothing out artifacts in low bitrate content while still preserving details.

    7.5
    Upscaling: Sharpness Processing

    The Hisense U75 does a good job at upscaling low-resolution content like DVDs or lower-resolution streams. Details are clear enough, but finer details are hard to make out.

    Sharpness processing was calibrated with no over-sharpening for low-resolution content, with the following settings:

    • Sharpness: 13
    • Super Resolution: On
    7.3
    HDR Native Gradient
    100% Black To 50% Gray
    6.0
    50% Gray To 100% White
    8.0
    100% Black To 50% Red
    8.0
    50% Red To 100% Red
    8.0
    100% Black To 50% Green
    6.0
    50% Green To 100% Green
    6.0
    100% Black To 50% Blue
    8.0
    50% Blue To 100% Blue
    8.0

    The TV has satisfactory HDR gradient handling. There's noticeable banding in greens and darker grays, but all other colors have minimal banding.

    Game Mode Responsiveness
    8.5
    Input Lag
    1080p @ 60Hz
    14.3 ms
    1080p @ 60Hz Outside Game Mode
    108.5 ms
    1080p @ 120Hz
    5.7 ms
    1080p @ Max Refresh Rate
    4.1 ms
    4k @ 60Hz
    14.3 ms
    4k @ 60Hz @ 4:4:4
    14.4 ms
    4k @ 60Hz Outside Game Mode
    108.0 ms
    4k @ 60Hz With Interpolation
    116.3 ms
    4k @ 120Hz
    5.7 ms
    4k @ Max Refresh Rate
    5.1 ms
    8k @ 60Hz
    N/A

    This TV has low input lag when set to PC/Game Mode, especially at 120Hz and above, which ensures a very responsive gaming experience. The TV's input lag is much higher at 60Hz; while still good, you'll definitely feel it if you're sensitive to it. In 1080p @ 240Hz, the TV's input lag is 4.1 ms, while it is 5.1 ms in 4k @ 144Hz.

    9.5
    Supported Resolutions
    Resolution4k
    480p @ 59.94Hz (Widescreen)
    Yes
    720p @ 59.94Hz
    Yes
    1080p @ 60Hz @ 4:4:4
    Yes
    1080p @ 120Hz
    Yes
    1080p Maximum Refresh Rate
    240 Hz
    4k @ 60Hz
    Yes
    4k @ 60Hz @ 4:4:4
    Yes
    4k @ 120Hz
    Yes
    4k @ 120Hz @ 4:4:4
    Yes
    4k Maximum Refresh Rate
    144 Hz
    8k @ 30Hz Or 24Hz
    No
    8k @ 60Hz
    No

    The TV supports all common resolutions up to 4k @ 144Hz on two of its four HDMI ports. Unfortunately, 1080p @ 240Hz only works properly with VRR disabled.

    8.5
    Variable Refresh Rate
    Native Refresh Rate
    144Hz
    Variable Refresh Rate
    Yes
    HDMI Forum VRR
    Yes
    FreeSync
    Yes
    G-SYNC Compatible
    Yes
    4k VRR Maximum
    144 Hz
    4k VRR Minimum
    < 20 Hz
    1080p VRR Maximum
    144 Hz
    1080p VRR Minimum
    < 20 Hz
    VRR + Local DimmingYes

    The Hisense U75 supports all three VRR formats, so it has great compatibility regardless of the source. Unfortunately, with 1080p @ 240Hz and VRR enabled, the TV is stuck at 72Hz, and there's bad frame skipping, desaturated colors, and chroma 4:4:4 isn't displayed properly. With VRR disabled, 1080p @ 240Hz works without issues.

    The TV also has a response time issue with VRR enabled.

    7.2
    CAD In Game Mode @ Max Refresh Rate
    Transition At Max Refresh
    transition-game-max-0-31
    0 to 31
    Avg. CAD
    190
    Best 10% CAD
    102
    Worst 10% CAD
    292

    The TV's CAD at its maximum refresh rate is decent. It struggles a bit more when changing from bright shades to darker ones, but it performs a bit better when changing from darker shades to brighter ones. Overall, it provides consistent performance without excessive motion blur.

    6.4
    CAD In Game Mode @ 120Hz
    Transition At 120Hz
    transition-game-120-0-31
    0 to 31
    Avg. CAD
    249
    Best 10% CAD
    111
    Worst 10% CAD
    416

    The TV's CAD at 120Hz is mediocre. It struggles most when going from very bright shades to very dark ones, and vice versa. Overall, there's definitely some blur in most color transitions, except those happening between similar shades.

    5.6
    CAD In Game Mode @ 60Hz
    Transition 60Hz
    transition-game-60-0-31
    0 to 31
    Avg. CAD
    329
    Best 10% CAD
    119
    Worst 10% CAD
    498

    The TV's CAD at 60Hz is sub-par. Here almost all transitions are slow, leading to noticeable motion blur in most content.

    PS5 Compatibility
    Auto Low Latency Mode (ALLM)
    Yes
    4k @ 120Hz
    Yes
    1440p @ 120Hz
    Yes
    1080p @ 120Hz
    Yes
    HDR
    Yes
    VRR
    Yes

    The TV is fully compatible with everything the PS5 offers, like 1440p @ 120Hz and 4k @ 120Hz, as well as HDMI Forum VRR. It also supports Auto Low Latency Mode, so you don't have to worry about manually switching to PC/Game Mode to get the lowest input lag.

    Xbox Series X|S Compatibility
    Auto Low Latency Mode (ALLM)
    Yes
    4k @ 120Hz
    Yes
    1440p @ 120Hz
    Yes
    1080p @ 120Hz
    Yes
    HDR
    Yes
    VRR
    Yes

    The TV is fully compatible with everything the Xbox Series X|S offers, including 1440p @ 120Hz, 4k @ 120Hz, HDMI Forum VRR, FreeSync Premium Pro, and Dolby Vision gaming. It also supports Auto Low Latency Mode, so you don't have to worry about manually switching to PC/Game Mode to get the lowest input lag.

    Motion Handling
    7.7
    Stutter
    Frame Hold Time @ 24 fps
    29.3 ms
    Frame Hold Time @ 60 fps
    4.3 ms

    Due to the TV's relatively slow response time, there isn't much stutter when watching movies or TV shows, although you'll notice some if you're particularly sensitive to it.

    9.0
    24p Judder
    Judder-Free 24p
    Yes
    Judder-Free 24p via 60p
    Yes
    Judder-Free 24p via 60i
    No
    Judder-Free 24p via Native Apps
    Yes

    The TV gives a judder-free experience with 24p sources like a Blu-ray player and native apps. It also removes judder from 60p sources like some streaming devices and gaming consoles. Unfortunately, it doesn't remove 24p judder from 60i sources like most cable TV boxes, although you can use the 'Motion Enhancement' with 'Judder Reduction: 1' to remove judder from 60i sources without introducing noticeable interpolation or artifacts.

    6.3
    Response Time
    Transition At 60Hz
    transition-60-0-31
    0 to 31
    First Response Time
    12.4 ms
    Total Response Time
    12.4 ms
    Worst 10% Response Time
    25.7 ms

    The Hisense U7 has a a mediocre response time. It really struggles when going from any shade to a very dark, but not black, shade. Inversely, it's also very slow when going from a very dark shade to a brighter one. This leads to noticeable motion blur in a wide variety of content, but it also means that the TV doesn't have a ton of stutter when watching movies.

    Unfortunately, like the Hisense U7K, the TV's response time behaves differently with VRR enabled. It's more aggressive with refresh rates above 100Hz, which leads to a faster response time but with more overshoot errors. When the TV hovers around 100Hz, the rapid changes in behavior when it goes above and below that threshold are distracting. There are no rapid changes in behavior when running at a fixed refresh rate.

    Flicker
    Flicker-Free
    No
    PWM Dimming Frequency
    7,800 Hz

    The TV uses pulse width modulation (PWM) to dim its backlight, which introduces flicker that can bother people who are sensitive to it. Fortunately, it flickers at a very fast 7800Hz in all picture modes and at all brightness levels, so it's not noticeable.

    Black Frame Insertion (BFI)
    Optional BFI
    Yes
    Min Flicker For 60 fps
    120 Hz
    60Hz For 60 fps
    No
    120Hz For 120 fps
    Yes
    Min Flicker For 60 fps In Game Mode
    120 Hz

    The Hisense U75 supports backlight strobing, commonly known as black frame insertion (BFI). The feature is designed to improve the appearance of motion by strobing its backlight and reducing the amount of persistence blur. Unfortunately, it can only insert black frames at a 120Hz refresh rate, and the image is blurry with some image duplication.

    Motion Interpolation
    Motion Interpolation (30 fps)
    Yes
    Motion Interpolation (60 fps)
    Yes

    This TV has an optional motion interpolation feature to improve the clarity of motion, but it doesn't work very well. Even slower-moving scenes have some noticeable artifacts. The TV really struggles in faster-moving scenes, and there are distracting artifacts, haloing, and a screen-tearing effect.

    Reflections
    6.3
    Direct Reflections
    See details on graph tool
    Peak Direct Reflection Intensity
    48.6%
    Screen Finish
    Glossy

    The TV has mediocre direct reflection handling, but you do see your lamp, wall light, or window on the screen when watching content or playing video games in a bright room.

    9.4
    Ambient Black Level Raise
    See details on graph tool
    Black Luminance @ 0 lx
    0.00 cd/m²
    Black Luminance @ 1000 lx
    0.18 cd/m²

    The Hisense U7 Series has fantastic black levels in a well-lit room. Black levels barely go up in a bright room, so blacks stay deep and punchy.

    8.3
    Total Reflected Light
    Total Reflected Light Intensity
    13,116% ⋅ pixel
    Diffraction Artifacts
    No

    The Hisense U75 Series has great total reflection handling. Its glossy coating does an impressive job at reducing the intensity of indirect reflections, and it does so without any visual artifacts like rainbow smearing or light banding.

    8.0
    Ambient Color Saturation
    See details on graph tool
    Low-Luminance Colors @ 1000 lx
    68.64%
    Mid-Luminance Colors @ 1000 lx
    66.16%
    High-Luminance Colors @ 1000 lx
    56.84%

    The TV has great color saturation in a bright room. While there's some slight color degradation in well-lit contexts, it's not noticeable.

    Panel
    6.3
    Viewing Angle
    Color Washout
    26°
    Color Shift
    23°
    Brightness Loss
    35°
    Black Level Raise
    27°
    Gamma Shift
    17°

    The Hisense U7 has a mediocre viewing angle, so it's not suitable for a wide seating arrangement. As you move off-center, there's significant gamma shifting, color shifting, and brightness loss, and colors look increasingly washed out as you move further away to the sides.

    6.6
    Gray Uniformity
    50% Std. Dev.
    3.300%
    50% DSE
    0.153%
    5% Std. Dev.
    0.912%
    5% DSE
    0.122%

    The TV has okay gray uniformity, but there's some dirty screen effect towards the center of the screen and vignetting in the corners.

    Panel Technology
    TypeLED
    Sub-Type
    VA (except 75")
    Subpixel Layout
    BGR

    The TV uses a BGR (Blue-Green-Red) subpixel layout instead of the traditional RGB layout. For video or gaming content, this doesn't cause any issues, but for PC monitor use, it can be a problem as it impacts the text clarity, although not everyone will notice this.

    The TV uses a KSF phosphor coating to produce red light, with high peaks on reds and blues. This model does have good separation between colors, giving it solid color purity and a wide color gamut.

    Inputs
    Input Specifications
    HDMI4 (2x HDMI 2.0, 2x HDMI 2.1)
    HDMI 2.1 Rated Speed
    48 Gbps
    ATSC Tuner
    3.0 (NEXTGEN TV)
    USB Ports2
    USB 3.0
    Yes (1)
    Audio Out 3.5mm1
    Wi-FiYes (2.4 GHz, 5 GHz, 6 GHz)
    Ethernet Speed100 Mbps
    Composite In1 (Adapter Required, Not Incl.)
    Digital Optical Audio Out1

    The TV has HDMI 2.1 bandwidth on HDMI ports 3 and 4, with both supporting up to 4k @ 144Hz. Fortunately, HDMI 1 is the eARC port, so you don't lose a high-bandwidth port when you plug a soundbar into the TV. The TV supports all HDR formats, and it has an ATSC 3.0 tuner, so you can watch 4k content over-the-air.

    The eARC port on the 55-inch model is HDMI 3 in regions outside of North America, so you do lose a high-bandwidth port on that size if you plug in a soundbar.

    Audio Passthrough
    ARC/eARC Port
    eARC
    eARC: Dolby Atmos Over Dolby Digital Plus
    Yes
    eARC: Dolby Digital Plus 7.1
    Yes
    eARC: LPCM 7.1 Over Dolby MAT
    Yes
    eARC: Dolby TrueHD 7.1
    Yes
    eARC: DTS:X Over DTS-HD MA
    Yes
    eARC: DTS-HD Master Audio 7.1
    Yes
    eARC: LPCM Channels (Bitstream)
    7.1
    ARC: Dolby Digital 5.1
    Yes
    ARC: DTS 5.1
    Yes
    Optical: Dolby Digital 5.1
    Yes
    Optical: DTS 5.1
    Yes

    The Hisense U7 supports eARC, which lets you pass high-quality, uncompressed audio to a compatible receiver or soundbar through an HDMI cable. It supports all major audio formats, so you don't have to worry about compatibility with external sources.

    HDR Format Support
    HDR10
    Yes
    HDR10+
    Yes
    Dolby Vision
    Yes
    HLG
    Yes
    Design
    Style
    CurvedNo

    The Hisense U7 has a nice overall design. It has thin bezels on the sides and top, with a slightly thicker bottom bezel. Unlike 2023's Hisense U7K, the TV uses a central stand instead of two feet.

    Stand

    The TV comes with a plastic center-mounted stand that doesn't require a large table to place the TV on. The stand lifts the TV about 3.23 inches, so most soundbars fit underneath without blocking the screen. The stand does stick out from the front quite a bit, so you do need enough table space to fit a soundbar in front of it.

    Footprint of the 65-inch stand: 21.2" x 11.57".

    Back
    Wall MountVESA 400x300

    The back is made of plastic and looks identical to last year's Hisense U7K. Most of the inputs are side-facing, but they're close enough to the edge of the TV that they're accessible when it's wall-mounted. A USB, ethernet, and optical port are located in a recessed cutout that faces the back. Unfortunately, these aren't accessible if you have the TV mounted flush to the wall. The TV has a built-in subwoofer near the top, and there are clips on the TV's stand to help with cable management.

    Borders
    Borders0.39" (1.0 cm)
    Thickness
    Max Thickness3.07" (7.8 cm)
    7.5
    Build Quality

    The TV has good build quality. Although it's made entirely of plastic, it's sturdy enough and well-built overall. The TV wobbles a bit on the plastic center-mounted stand, but it doesn't cause any issues and provides good stability. There are no glaring issues with the TV's design, but our unit did have some debris behind the panel, although it's not noticeable from a normal viewing distance.

    Smart Features
    Interface
    Smart OSGoogle TV
    Version12

    The Hisense U7 TV uses version 12 of the popular Google TV operating system. The interface is very smooth and easy to use.

    0.0
    Ad-Free
    Ads
    Yes
    Opt-out
    No
    Suggested Content in Home
    Yes
    Opt-out of Suggested Content
    No

    Unfortunately, like almost all TVs on the market, the smart interface contains ads, and you can't disable them.

    Remote
    Voice ControlYes

    The TV comes with Hisense's newly-designed remote that is backlit. It has buttons for popular streaming services, and you can use the built-in microphone to switch inputs, change apps, search within apps, and ask for the weather and time. Unfortunately, you can't change the settings on the TV using the voice controls.

    TV Controls
    Mute Switch
    Yes

    There's a single button on the bottom center of the TV that you can use to switch inputs and power the TV on/off. There's also a small switch that you can use to turn on/off the TV's built-in microphone.

    In The Box

    • Quick setup guide
    • Remote
    • 2x AAA batteries
    • Power cable
    Misc
    Power Consumption60 W
    Power Consumption (Max)209 W
    FirmwareV0000.01.00N.O0539
    Sound Quality
    6.1
    Frequency Response
    See details on graph tool
    Low-Frequency Extension
    84.76 Hz
    Std. Dev. @ 70
    3.57 dB
    Std. Dev. @ 80
    4.72 dB
    Std. Dev. @ Max
    7.13 dB
    Max
    85.8 dB SPL
    Dynamic Range Compression
    4.84 dB
    Digital Room CorrectionYes

    The TV has a mediocre frequency response. Thanks to the built-in subwoofer, the TV produces a bit of bass, but it's still not enough for you to feel impactful bass. Dialogue is clear and easy to understand at moderate volume levels, but the sound becomes unbalanced near and at its maximum volume. This is unfortunate since the speakers don't get very loud.