The Sony X930D is a great 4k UHD TV that offers good all-around picture quality, especially for movies. Its HDR mode is impressive, with very high peak brightness. It doesn't have any major flaws apart from the limited viewing angle and the high input lag.
The Sony X930D has a decent look. Its frame and stand are made of plastic, but look metallic. Borders are relatively thin, and once it is in its stand, the TV feels sturdy. Its back and side inputs can be hidden behind removable plastic panels on the back of the TV. Cable routing is also possible behind those panels.
When it comes to watching TV or movies, the Sony X930D delivers the goods. Its contrast is good and will do justice to dark scenes. Color is great right out of the box, and the TV is able to remove judder from all content, which will ensure a smooth movie experience. Be it standard resolution or 4k UHD, all content looks good on the X930D. HDR, though it doesn't look perfect, is nice and bright.
Contrast is good, although not as good as that of many other TVs. The Sony X930D's blacks are not the deepest, but most people shouldn't notice this. We did expect better results from a high-end TV like this one, though.
For an edge-lit TV, the local dimming is impressive, though still not quite as good as what you can get from a full-array backlight. The blooming is even more obvious if you turn on 'X-tended Dynamic Range'.
The SDR peak brightness is above average for the Sony X930D. While it can get very bright (with 'Auto local dimming' and 'X-tended Dynamic Range' set to 'High'), the brightness is not stable and vary over time, from very bright to about 400 cd/m², which is our sustained value in our test results.
The Sony X930D can get very bright. For really bright highlights, both 'Auto local dimming' and 'X-tended Dynamic Range' have to be set to 'High'. Unfortunately, the TV brightness is also very unstable, and varies a lot when there is only a small highlight on the screen (as in our 2% or 10% window tests). For those two tests, the TV slowly cycles between 465 cd/m² and its peak value of around 1054 cd/m². See the additional review notes for more details.
Update: Updated with sustained brightness.
There isn't much dirty screen effect. However, the edges and the corners are noticeably darker than the center of the screen.
Very narrow viewing angle. As with most LED TVs, the X930D's color becomes desaturated at wide angles.
There are a few clouding spots, but nothing that ruins the experience.
Our gradient test is free of any obvious problems and shows smooth color transitions across the board. The Sony X930D displayed one of the best gradients we have seen so far on a 10-bit panel.
Good results for color out of the box. Blue was lacking a little, which resulted in a slightly warmer picture. This was subtle, though, and most would be very satisfied with the default settings.
After calibration, white balance results are great. Although there are no specific color settings for the Sony TVs, adjusting white balance did improve color accuracy. You can see our recommended settings here.
The Sony X930D has a wide color gamut option, although its range of coverage isn't among the best we've seen. The wider color gamut makes a good visible difference for HDR content.
Reflections aren't a big nuisance on the Sony X930D's glossy screen. Some rainbows might appear around bright objects, though. For anyone that has a bright room, this TV will work well.
As with most 3D TVs, the screen got darker once 3D was engaged. You might want to increase 'Brightness' when watching 3D content. There was no apparent cross-talk, which is good. The active 3D technology also ensures full-resolution 3D, although it is not as comfortable to watch as is passive 3D. No 3D glasses were included in the box.
Update 11/21/2016: The 65" size has been reported to have more crosstalk than the 55" we tested.
Because the Sony X930D has very low amount of motion blur, sports will look good on it, even when there is fast action on screen. Players, balls, or pucks will stay defined when moving at full speed. The only downside is the screen uniformity, which might reveal some dark spots on camera pans over playing fields.
The response time of the pixels is pretty quick, which means motion blur is not a problem. This TV isn't flicker-free, unfortunately (all other Sony TVs we reviewed in the last few years were), and this is more noticeable at a lower backlight level. The frequency of the flickering is high, though, so it isn't as noticeable as PWM on Samsung TVs.
With 'Motionflow' set to 'True Cinema' and 'CineMotion' set to 'High', you won't need to worry about 24p judder from any source, whether it's cable TV, streaming, DVDs, or Blu-rays.
With the Sony X930D's Motionflow settings, you can make video smoother by increasing the frame rate up to 120 fps. This applies even to cable TV and streaming. Note that this adds what some people call the 'soap opera effect' (SOE). For those who don't like the look of SOE, low 'Motionflow' custom values can be used to smooth out motion with only minimal SOE.
Although the time it takes for the TV to react to controller inputs is average-high, the low motion blur this TV produces, combined with its ability to accept the most commonly used PC inputs, makes it a great gaming TV. That said, any gamers playing competitively should look for a TV with much lower input lag.
Update 04/20/2017: Under the latest firmware update that brought Android 6.0.1 (PKG3.865.0136NAB), the input lag is now higher than what it was under the previous firmware. In fact, we measured almost the same numbers that we had measured 2 firmware ago.
Update 11/02/2016: After the last firmware update (PKG3.531.0108NAB), the input lag is reduced for both 1080p and 4k resolution, which is a big improvement over the last results. The table above has been updated with these new values. Input lag under game mode with a resolution of 1080p is now good enough for casual gamers (it was over 50ms before the last firmware update).
Under a 4k resolution, it is better than what we had before (SDR was 75ms and HDR was 110ms), but it is still a bit too high even for casual games.
Most common PC inputs are accepted. As with other Sony TVs, little artifacts (flashing lines) are seen when a 1080p @ 120Hz signal is being displayed. 'Game' or 'Graphics' picture mode as to be selected at that refresh rate to get a sharp picture. To get chroma 4:4:4 (for sharper text) at 1080p @ 60Hz, use the 'Graphics' picture mode. For 4k @ 60Hz @ 4:4:4, turn on 'Enhanced HDMI' for the input in use.
Unlike 2015's Sony X930C, the X930D doesn't have great speakers, and its overall sound quality is bad. It won't get that loud, and slight distortion is present.
Note: Sound Quality test for TVs reviewed before 2017 was performed at 75dB, 85dB, and Max SPL. Starting 2017, the target SPL levels have been changed to 70dB, 80dB, and Max dB SPL.
Poor overall performance. Low-end cutoff and maximum loudness are below average, even for a TV. There may also be some compression and pumping at higher volumes.
Poor overall performance. Although there is not a dramatic rise in harmonic distortion at max volume (unlike other Sony TVs we have tested), the general level of distortion at all levels is rather high.
Sony's Android smart platform provides plenty of apps spread out across many different interfaces. Overall, it's a little confusing to navigate. If you look deep enough, though, you should find what you are looking for. As for inputs, there are plenty available, and all needs should be met. Something to note is that the TV come with a huge power brick that may be a problem to hide.
We reviewed the 55" (XBR-55X930D).
Update: We have received reports indicating a higher contrast ratio for the 65" (XBR-65X930D) at around 4000:1. It would also have worse 3D with more crosstalk. There are also reports of smearing present in dark scenes for the 65" model. If someone comes across a different type of panel used or differences between sizes, let us know and we will update our review.
The Sony X930D is hard to justify with that many TVs that offer near as good picture quality for a much less money. Its competition is fierce.
The Sony x850d has the edge for sports and gaming while the X930D is a better pick for watching movies including HDR content. The X930D is the only one offering 3D.
The Sony X930C is slightly better for watching movies in a dark room while the X930D is the better TV for HDR. Sports will look better on the X930D too but gaming is a mixed bag. For games that asks fast reflexes like first person shooters, racing or combat games, buy the X930C. For slower pace games, the X930D has the edge.
The Vizio P is better for sports that don’t have much camera movements, like tennis. It also has the edge for watching movies in the dark and playing video games. The Sony X930D is better for sports with long traveling camera shots like football and hockey.
The Samsung KS8000 is better for watching movies in a dark room, playing fast reflexes video games and HDR. For slower paced type of video games, the X930D offer a better picture quality. The X930D also offer 3D and the Samsung KS8000 does not.
The LG OLED EF9500 clearly has better picture quality. Be it for movies, sports or video games. The X930D only gets the edge for HDR content.