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Hisense U7H [U7, U75H] TV Review

Tested using Methodology v1.11
Review updated Dec 15, 2023 at 10:21 am
Latest change: Retest Feb 13, 2024 at 11:44 am
Hisense U7H [U7, U75H] Picture
7.5
Mixed Usage
Value for price beaten by
: Hisense U8/U8K
7.1
TV Shows
Value for price beaten by
: Hisense U8/U8K
7.3
Sports
Value for price beaten by
: Hisense U8/U8K
8.1
Video Games
Value for price beaten by
: TCL QM8/QM850G QLED
7.5
HDR Movies
Value for price beaten by
: Hisense U8/U8K
8.1
HDR Gaming
Value for price beaten by
: TCL QM8/QM850G QLED
8.0
PC Monitor
Value for price beaten by
: TCL QM8/QM850G QLED
This TV was replaced by the Hisense U7K [U7, U75K]

The Hisense U7H is a lower mid-range 4k TV released in 2022. It's available in four sizes, ranging from 55" to 85", so you can choose the best size for your needs. It replaces the Hisense U7G, but Hisense has made only minor changes. It's a step up from the entry-level Hisense U6/U6H and includes HDMI 2.1 bandwidth, but it doesn't feature the Mini LED backlight found on the higher-end Hisense U8/U8H. It comes with the user-friendly Google TV 11 interface, an upgraded version of the Android TV interface found on the 2021 Hisense lineup. It has a great selection of gaming features, including HDMI 2.1 bandwidth on two of its HDMI ports and FreeSync variable refresh rate support. In Canada, this TV is the U78H, which performs the same. There are international variants that use the same or similar names, but they perform differently. It's been replaced in 2023 by the Hisense U7K.

Our Verdict

7.5 Mixed Usage

The Hisense U7H is great for mixed usage. It's best for watching movies in SDR or HDR in a dark room thanks to its excellent contrast ratio and good local dimming feature. It's also good for watching shows or sports in a bright room, as it can easily overcome glare thanks to its high SDR peak brightness and good reflection handling, but it's limited a bit by its sub-par viewing angle. It delivers a very good gaming experience, with low input lag and some great gaming features. Sadly, it has a slow response time, so there's noticeable blur with fast-moving objects on screen, and it can't display 4k @ 120Hz signals properly, which also limits its usefulness as a PC monitor.

Pros
  • Excellent contrast results in deep blacks in a dark room.
  • Good reflection handling.
Cons
  • Image degrades when viewed from the side.
  • International variants use the same name but perform differently.
7.1 TV Shows

The Hisense U7H is a good TV for watching shows in a bright room. It has excellent peak brightness in SDR and good reflection handling, so glare isn't an issue even in a bright room. The built-in Google TV smart platform has a great selection of streaming apps, and with built-in hands-free voice control, you can quickly find your favorite shows. Unfortunately, it has a sub-par viewing angle, and the image degrades if you're watching it from an angle, so it's not a good choice if you have a wide seating arrangement or if you like to move around with the TV on.

Pros
  • Excellent peak brightness in SDR.
  • Good reflection handling.
  • Low-resolution content is upscaled without any issues.
Cons
  • Image degrades when viewed from the side.
  • International variants use the same name but perform differently.
7.3 Sports

The Hisense U7H is a good TV for watching sports in a bright room. It has excellent peak brightness and good reflection handling, so glare isn't an issue in a bright room. It also has decent gray uniformity with just a bit of dirty screen effect in the center. Unfortunately, due to its sub-par viewing angle, anyone sitting to the side of the screen will see a washed-out image, so it's a bad choice for watching the big game with a large group of friends.

Pros
  • Excellent peak brightness in SDR.
  • Good reflection handling.
  • Low-resolution content is upscaled without any issues.
Cons
  • Image degrades when viewed from the side.
  • International variants use the same name but perform differently.
  • Slow response time.
8.1 Video Games

The Hisense U7H delivers a great gaming experience. It has incredibly low input lag for a responsive gaming experience. Xbox Series X and PS5 gamers will appreciate its variable refresh rate support and HDMI 2.1 bandwidth. There are a few issues, though. It supports 4k @ 120Hz gaming but can't display it properly, and the image looks a bit blurry. It also has a slow response time, so there's noticeable ghosting behind fast-moving objects.

Pros
  • Excellent contrast results in deep blacks in a dark room.
  • Excellent peak brightness in SDR.
  • Incredibly low input lag for a responsive gaming experience.
  • Great selection of gaming features.
Cons
  • 4k @ 120Hz signals aren't displayed properly.
  • International variants use the same name but perform differently.
  • Slow response time.
7.5 HDR Movies

The Hisense U7H is a great TV for watching movies in a dark room. It has excellent contrast, an effective local dimming feature, and good peak brightness in HDR, so bright highlights stand out well. It respects the content creator's intent, as it has good tone mapping, and it tracks the PQ EOTF well, up to a smooth roll-off near the TV's peak brightness. It also has an impressive color gamut in HDR and great color volume, so HDR movies look vibrant and lifelike.

Pros
  • Excellent contrast results in deep blacks in a dark room.
  • Impressive wide color gamut and great color volume.
  • HDR10+ and Dolby Vision support.
Cons
  • International variants use the same name but perform differently.
8.1 HDR Gaming

The Hisense U7H is very good for gaming in HDR. It delivers a responsive gaming experience thanks to its incredibly low input lag, and there's very little tearing thanks to its VRR support. HDR looks great due to its excellent contrast ratio, effective local dimming feature, and good peak brightness in HDR, so bright highlights stand out well. It also has great color volume and impressive color gamut, with nearly full coverage of the DCI-P3 color space, so games are vibrant and visually impressive. The TV supports 4k @ 120Hz gaming, but unfortunately, it can't display it properly, and the image looks a bit blurry.

Pros
  • Excellent contrast results in deep blacks in a dark room.
  • Incredibly low input lag for a responsive gaming experience.
  • Impressive wide color gamut and great color volume.
  • Great selection of gaming features.
Cons
  • 4k @ 120Hz signals aren't displayed properly.
  • International variants use the same name but perform differently.
  • Slow response time.
8.0 PC Monitor

The Hisense U7H is a very good TV for use as a PC monitor. It has incredibly low input lag for a responsive desktop experience, with very little delay between your actions with your mouse and the cursor moving on-screen. Visibility is good in a bright room thanks to its excellent SDR peak brightness and good reflection handling, so you don't have to worry about glare. It has HDMI 2.1 bandwidth for 4k @ 120Hz gaming, but unfortunately, it can't display it properly, and text looks a bit fuzzy. It also has a sub-par viewing angle, so it's not a good choice for sitting up close, as the sides of the screen appear non-uniform.

Pros
  • Good reflection handling.
  • Incredibly low input lag for a responsive gaming experience.
Cons
  • Image degrades when viewed from the side.
  • 4k @ 120Hz signals aren't displayed properly.
  • International variants use the same name but perform differently.
  • Slow response time.
  • 7.5 Mixed Usage
  • 7.1 TV Shows
  • 7.3 Sports
  • 8.1 Video Games
  • 7.5 HDR Movies
  • 8.1 HDR Gaming
  • 8.0 PC Monitor
  1. Updated Feb 13, 2024: We uploaded the latest brightness measurements and uniformity photos for the Accelerated Longevity Test.
  2. Updated Dec 15, 2023: We've updated the text in the review to reflect our latest test methodology updates and to add information about the Accelerated Longevity Test.
  3. Updated Dec 05, 2023: We uploaded the latest brightness measurements and uniformity photos for the Accelerated Longevity Test.
  4. Updated Oct 12, 2023: We uploaded the latest brightness measurements and uniformity photos for the Accelerated Longevity Test.
  5. Updated Sep 22, 2023: Mentioned the newly reviewed Hisense U7K/U75K in the Compared To Other TVs section of this review.
  6. Updated Aug 14, 2023: Added mention of the newly reviewed TCL Q7/Q750G QLED in the Contrast section of this review.
  7. Updated Aug 09, 2023: We uploaded the latest brightness measurements and uniformity photos for the Accelerated Longevity Test.
  8. Updated Jul 10, 2023: Converted to Test Bench 1.11. With this update, we've added a new Upscaling: Sharpness Processing test and revamped our Blooming test so the scores and picture better match the real world experience. With this change, it was necessary to remove the Black Crush test. Finally, we've updated our usage scores to better align our scores with user expectations.
  9. Updated Jun 07, 2023: We uploaded the latest brightness measurements and uniformity photos for the Accelerated Longevity Test.
  10. Updated May 15, 2023: Hisense has added a new HDMI Input Optimization setting, which allows for proper 4k @ 120Hz 4:4:4 from a PC, so we've updated the list of supported resolutions. We've also updated our pre-calibration settings to match the new setting names used by Hisense.
  11. Updated Apr 21, 2023: Converted to Test Bench 1.10. With this update we've revamped our Gradient testing, added a new test for Low Quality Content Smoothing, and expanded our Audio Passthrough testing.
  12. Updated Apr 03, 2023: We uploaded the brightness measurements and uniformity photos after running the TV for four months in our Accelerated Longevity Test.
  13. Updated Feb 21, 2023: We bought and tested the LG QNED85. We've added a few relevant comparisons to this review.
  14. Updated Feb 15, 2023: Updated to Test Bench 1.9, modifying our Contrast testing and splitting our local dimming testing into multiple sections covering Blooming, Black Crush, and Lighting Zone Transitions. You can see our full changelog here.
  15. Updated Feb 06, 2023: We uploaded the brightness measurements and uniformity photos after running the TV for two months in our Accelerated Longevity Test.
  16. Updated Dec 23, 2022: We retested the black uniformity after running the TV in our longevity test. This extended break-in period significantly improved the backlight bleed and black uniformity.
  17. Updated Nov 17, 2022: We uploaded the initial brightness measurements and uniformity photos for the Accelerated Longevity Test.
  18. Updated Oct 18, 2022: Hisense has informed us that our unit doesn't perform to their expectations and that the TV is out-of-spec. We've ordered a new unit from a different retailer, and we'll update the review with the new results as soon as possible.
  19. Updated Oct 17, 2022: Review published.
  20. Updated Oct 12, 2022: Early access published.
  21. Updated Oct 03, 2022: Our testers have started testing this product.
  22. Updated Sep 16, 2022: The product has arrived in our lab, and our testers will start evaluating it soon.
  23. Updated Aug 29, 2022: We've purchased the product and are waiting for it to arrive in our lab.

Differences Between Sizes And Variants

We tested the 65-inch Hisense U7H, and the results are also valid for the 55-inch, 75-inch, and 85-inch models. In Canada, it's known as the Hisense U78H, and it performs the same. There's a variant sold at club retailers like Costco, known as the U75H. It's the same TV, but it has a black bezel and comes with an extended warranty. The international models that carry the same model name are completely different TVs, as they use completely different panels and smart platforms, so these results aren't valid for those models.

 Size US Model Costco Model Local Dimming Zones Panel Type
55" 55U7H 55U75H 72 VA
65" 65U7H 65U75H 90 VA
75" 75U7H 75U75H 120 VA
85" 85U7H - 128 VA

The unit we tested was manufactured in June 2022, and you can see the label here.

Compared To Other TVs

The Hisense U7H performs well for the price, but due to a few issues, better choices are available, like its successor, the Hisense U7K, or the LG QNED85. It has limited processing capabilities compared to the more expensive competitors. There are still some bugs and issues with it, and 4k @ 120Hz playback doesn't work properly.

See also our recommendations for the best 65-inch TVs, the best 4k TVs, and the best TVs for bright rooms.

Hisense U7K [U7, U75K]
55" 65" 75" 85"

The Hisense U7K is a noticeable improvement from the Hisense U7H. The U7K has better contrast with a better local dimming feature, so it looks better in dark rooms. While the U7K is about as bright as the older model, it has much better reflection handling and looks better in bright rooms. Its pre-calibration color accuracy is also vastly better than the U7H. The U7K also has a much better response time and much improved low-quality content smoothing. It's just a better TV all-around.

Hisense U8/U8H
55" 65" 75"

The Hisense U8/U8H is significantly better than the Hisense U7H. The U8H delivers much better picture quality, as it has a better local dimming feature with a Mini LED backlight. The U8H also delivers a better gaming experience, as it has a significantly faster panel with much less ghosting behind fast-moving objects. Finally, the U8H looks better in a bright room as it has much better reflection handling and gets much brighter in SDR, meaning it can handle more glare.

TCL Q7/Q750G QLED
55" 65" 75" 85"

The Hisense U7H and TCL Q7/Q750G QLED are very similar TVs, each with their own strengths; the TCL is very slightly better overall, although it has more quirks than the Hisense. They are roughly equal for both HDR and SDR brightness, although the TCL has better contrast and black uniformity, helped by a better local dimming feature. However, the Hisense is a bit more colorful with better color volume. They're both similarly average in processing, although the TCL is better at low-quality content smoothing while the Hisense has the edge in upscaling. While the TCL has an inconsistent response time that is particularly annoying to gamers but is otherwise great for most content, the Hisense's response time is just consistently okay all the time.

Hisense U7G
55" 65" 75"

The Hisense U7H is a slight improvement compared to its predecessor, the Hisense U7G, but the differences are relatively minor. The U7H has a slightly better local dimming feature, and its backlight-strobing feature can flicker at both 60Hz and 120Hz, so there's no image duplication when watching 60Hz content with the feature enabled. Finally, the Hisense U7H supports ATSC 3.0 (NEXTGEN TV), allowing it to capture 4k signals over the air in supported regions.

Hisense U6/U6H
50" 55" 65" 75"

The Hisense U7H is slightly better than the Hisense U6/U6H. The U7H delivers slightly better picture quality, with a better local dimming feature and slightly better contrast. The U7H also gets brighter, so it can handle a bit more glare if you're in a bright room. Finally, the U7H supports more advanced gaming features and delivers a better gaming experience, as it has a 120Hz panel and HDMI 2.1 bandwidth, meaning it can take full advantage of the Xbox Series S|X or PS5.

Sony X80K/X80CK
43" 50" 55" 65" 75" 85"

The Hisense U7H is better than the Sony X80K. Due to its local dimming feature and its significantly better contrast, blacks are much deeper on the U7H, so it performs better in a dark room. The U7H gets much brighter in HDR and SDR, so highlights pop more with HDR content and the TV fights glare better with SDR content in a bright room. The U7H is also better for gaming due to its VRR and HDMI 2.1 bandwidth support.

TCL 6 Series/R655 2022 QLED
55" 65" 75" 85"

The TCL 6 Series/R655 2022 QLED is better than the Hisense U7H. The TCL has much better reflection handling and higher peak brightness, meaning it can handle more glare in a bright room. The TCL also has much better accuracy before calibration, which is great if you care about an accurate image. Finally, the TCL is better for gaming thanks to its higher refresh rate and faster response time, resulting in much smoother motion handling and less blur behind fast-moving objects.

Samsung Q60C [Q60, Q60CD] QLED
32" 43" 50" 55" 65" 70" 75" 85"

The Hisense U7H is better than the Samsung Q60C QLED. Thanks to its better contrast and the inclusion of a local dimming feature, blacks are much deeper on the U7H, so it performs better in a dark room. The U7H gets much brighter in HDR, so bright highlights pop more than on the Q60C. The U7H also gets brighter in SDR, so it overcomes glare better in a bright room. Finally, the U7H is the better option for gaming because of its faster response time, so there is less blur behind fast-moving objects when compared to the Q60C.

Sony X85K
43" 50" 55" 65" 75" 85"

For the most part, the Hisense U7H and the Sony X85K deliver similar picture quality, but they each have different strengths. The Hisense delivers a slightly better HDR experience, as it has a full array local dimming feature that helps bring out bright highlights in HDR, while on the Sony, the entire scene will always be displayed at the same brightness level. On the other hand, the Sony TV has better picture and motion processing, so upscaled content looks a bit better, and there are fewer artifacts in gradients.

LG QNED80 2023
50" 55" 65" 75" 86"

The Hisense U7H is better than the LG QNED80 2023. The Hisense looks much better in a dark room thanks to its much higher contrast ratio, much better black uniformity, and effective local dimming feature. The U7H gets significantly brighter in HDR and SDR, so highlights pop more with HDR content and the TV overcomes glare better with SDR content in a bright room.

Hisense U8G
55" 65"

The Hisense U7H and Hisense U8G are similar TVs, but the U8G is slightly better in a few ways. The U8G has better contrast, so it looks better in a dark room. The U8G gets brighter in HDR, so bright highlights pop more than on the U7H. The U8G also gets a bit brighter in SDR and has better reflection handling, so it does a better job at fighting glare in a bright room. Finally, the U8G is the better option for gaming because of its quicker response time, so there is less blur behind fast-moving objects on screen.

Hisense A6H [A6, A65H]
43" 50" 55" 65" 70" 75"

The Hisense U7H is better than the Hisense A6H. The U7H is better for gaming because of its HDMI 2.1 bandwidth and its ability to play games in 120Hz. The U7H is also much better for watching content in a dark room due to its significantly better contrast and black uniformity. HDR looks much better on the U7H due to its wide color gamut, much better color volume, higher HDR peak brightness, and better PQ EOTF tracking, so HDR content is more accurate, more vibrant and lifelike, and bright highlights pop. The U7H also gets much brighter in SDR, so it overcomes glare better in a bright room. The A6H does have a wider viewing angle, so if you regularly watch content in a group setting, it’s a better option for that.

TCL 6 Series/R646 2021 QLED
55" 65" 75"

The TCL 6 Series/R646 2021 QLED is better than the Hisense U7H. The TCL delivers much better picture quality overall, with better uniformity, higher contrast, and better reflection handling, so it looks better in both bright and dark rooms. The TCL also has a much faster response time, making it a better choice for gamers, as there's less blur behind fast-moving objects. The TCL also has much better sound quality, with less distortion and better frequency response, and it gets significantly louder than the Hisense.

Samsung AU8000
43" 50" 55" 60" 65" 70" 75" 85"

The Hisense U7H is better than the Samsung AU8000. The U7H is better for gaming due to its HDMI 2.1 bandwidth, VRR support, and the ability to play games in 120Hz. It’s also the better option for watching content in dark rooms because of its better contrast, a local dimming feature, and better black uniformity. HDR also looks much better on the U7H due to its wider color gamut, much better color volume, higher HDR peak brightness, and better PQ EOTF tracking, so HDR content is more accurate, more vibrant and lifelike, and bright highlights pop much more than on the Samsung. The U7H also gets much brighter in SDR, so it overcomes glare better in a bright room.

Samsung Q60B [Q60, Q60BD] QLED
43" 50" 55" 60" 65" 70" 75" 85"

The Hisense U7H is better than the Samsung Q60B QLED. The U7H is the much better option for gaming due to its HDMI 2.1 bandwidth, VRR support, faster response time, and the ability to game in 120Hz. The U7H is also the better option for watching content in a dark room, as it has better contrast and a local dimming feature. The U7H is also better for HDR content due to its wider color gamut, better color volume, and higher HDR peak brightness. This leads to an HDR image that is more vibrant, lifelike, and has highlights that pop when compared to the Q60B.

LG C3 OLED
42" 48" 55" 65" 77" 83"

The LG C3 OLED is better than the Hisense U7H in almost every way. The C3 has a much better picture quality due to its perfect contrast and the ability to display much deeper blacks, so it’s the better choice for a dark room. The C3 is also better for gaming due to its much faster response time and lower input lag, and it’s better for watching shows or sports as a group because of its much wider viewing angle. The U7H gets a lot brighter in SDR, so if you regularly use your TV in a bright room, it’s a better option for that.

Hisense U6/U6K
55" 65" 75"

The Hisense U7H is better than the Hisense U6/U6K, except if you care about color accuracy, as the U7H's accuracy is middling before calibration. If you don't care about accuracy, the U7H is a much brighter and more colorful TV with more features for gamers with its two HDMI 2.1 bandwidth ports and very wide VRR range. The U6K does have a faster response time, so there's less blur on that TV with fast action.

Hisense U8/U8K
55" 65" 75" 85" 100"

The Hisense U8/U8K is significantly better than the Hisense U7H. The U8K delivers better picture quality, as it has better contrast and a better local dimming feature. The U8K also delivers a better gaming experience, as it has a faster panel with less ghosting behind fast-moving objects. The U8K looks better in a bright room because it has much better reflection handling and gets much brighter in SDR, so it can handle more glare. It also gets brighter in HDR, so very bright highlights pop more than on the U7H.

Hisense U6G
50" 55" 65" 75"

The Hisense U7H is better than the Hisense U6G. The U7H gets brighter in HDR and SDR, so highlights pop more with HDR content and the TV overcomes glare better with SDR content in a bright room. The U7H is also the better option for gaming, as it supports HDMI 2.1 bandwidth, VRR, and 120Hz gaming.

Samsung CU8000
43" 50" 55" 65" 75" 85"

The Hisense U7H is better than the Samsung CU8000. It's better built, has significantly better contrast, and has full-array local dimming. It also gets much brighter than the CU8000 in both SDR and HDR, has better color volume, much better color accuracy, supports passthrough of DTS audio formats, and has more gaming features like 4K @ 120Hz and VRR.

Samsung Q80C [Q80, Q80CD] QLED
50" 55" 65" 75" 85" 98"

The Hisense U7H is better than the Samsung Q80C QLED for watching movies, while the Samsung has a slight edge for gaming. The Hisense has significantly better contrast, with a much better local dimming feature. The U7H has much better black uniformity, so it's the better dark room TV. Both TVs are similar in a bright room, with the Hisense being a tad brighter in HDR and SDR and having a slight edge in reflection handling. Unfortunately, the Hisense TV's viewing angle is inadequate, so the Samsung is better for a wide seating arrangement. While the Hisense has the same gaming features as the Samsung, it has slightly worse input lag and a much worse response time, so the Samsung is the better gaming TV. It also makes the Samsung model better for watching sports, while the Hisense has the edge as a home entertainment TV, especially as it supports DTS audio formats.

Sony X90K/X90CK
55" 65" 75" 85"

The Hisense U7H and the Sony X90K are similar TVs that perform slightly better than each other in different situations. The X90K is generally better for gaming due to its faster response time, so there is less blur behind quick-moving objects on screen, but if you’re looking for 1440p @ 120Hz support, the Hisense is the better option since the Sony lacks that ability. When it comes to watching movies in a dark room, the Hisense is the better option since it has better contrast, better black uniformity, and gets brighter in HDR, so highlights pop more than on the Sony. If you regularly watch low-quality and low-resolution content, the Sony is much better for that due to its better processing capabilities.  

Sony X75K
55" 65"

The Hisense U7H is better than the Sony X75K. The Hisense is better for gaming as it has HDMI 2.1 bandwidth, VRR support, ALLM, and 4k @ 120Hz. It’s also better for watching content in a dark room because of its much better contrast, better black uniformity, and local dimming feature. The Hisense is also much better when it comes to HDR due to its better color volume, wide color gamut, and better HDR peak brightness, so HDR content is more vibrant and lifelike, and bright highlights pop more than they do on the X75K. The U7H also gets brighter in SDR, so it overcomes glare better in a bright room.

Amazon Fire TV Omni QLED Series 2022
65" 75"

The Hisense U7H is a bit better than the Amazon Fire TV Omni QLED Series 2022. The Hisense is a lot brighter, allowing it to better overcome glare in a bright room, and bright highlights in HDR stand out better. The Hisense also delivers a better gaming experience thanks to its faster 120Hz refresh rate, and it can take better advantage of the new-gen consoles thanks to its HDMI 2.1 bandwidth ports.

Samsung Q80B [Q80, Q80BD] QLED
50" 55" 65" 75" 85"

The Hisense U7H and Samsung Q80B QLED are better than each other in different ways. The Hisense performs much better in a dark room due to its more effective local dimming feature, better contrast and black uniformity, and highlights pop a bit more in HDR thanks to its slightly better HDR peak brightness. When it comes to gaming, the Samsung is the better option due to its faster response time and lower input lag. The Samsung is also better for watching TV as a group due to its wider viewing angle.

TCL 5 Series/S546 2021 QLED
50" 55" 65" 75"

The Hisense U7H is better than the TCL 5 Series/S546 2021 QLED. The U7H is the better option for gaming due to its HDMI 2.1 bandwidth and the ability to play games in 120Hz. The U7H is also better for watching content in HDR, as it has better color volume and gets much brighter in HDR, so highlights pop much more than on the TCL.

LG UR9000
43" 50" 55" 65" 75"

The Hisense U7H is significantly better than the LG UR9000. The viewing angle is the only area where the LG has the clear edge; the Hisense is better or equivalent in every other category, often significantly so. The Hisense is a higher-tier panel than the LG, with high brightness levels and support for gaming features such as 4k @ 120Hz, VRR, and Full-Array Local Dimming.

LG C2 OLED
42" 48" 55" 65" 77" 83"

The LG C2 OLED is better than the Hisense U7H in almost every way. The C2 has a much better picture quality due to its perfect contrast and the ability to display much deeper blacks, so it’s the better choice for a dark room. The C2 is also better for gaming due to its much faster response time and lower input lag, and it’s better for watching shows or sports as a group because of its much wider viewing angle. The U7H gets a lot brighter in SDR, so if you regularly use your TV in a bright room, it’s a better option for that.

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Test Results

perceptual testing image
Design
Design
Style
Curved No

The Hisense U7H TV has a nearly bezel-free design that looks like many premium TVs. The bottom bezel is a bit thicker but doesn't stand out much when watching TV. The Costco variant of this TV, the Hisense U75H, has a black stand and looks a bit different.

Design
Accelerated Longevity Test
Uniformity Pictures

After 12 months, the TV's brightness has remained roughly the same, and there has been no noticeable shift in the uniformity of the panel.

Design
Stand

The feet are wide set in the default position, but there's a narrow position if you have a small table and aren't planning on wall-mounting it. The stand supports the TV well in the wide position, but it still wobbles a bit front to back.

Footprint of the 65-inch stand in the wide position: 47.6" x 10.6". In the narrow position, the 65-inch stand has a footprint of 36.4" x 10.6". In either position, the feet lift the TV about 3.3" above the table, so most soundbars fit in front of the TV without blocking the screen.

Design
Back
Wall Mount VESA 300x200

The back of the TV looks a bit less premium than the rest. The inputs face to the side and are easy to access, even when the TV is wall-mounted. The power cable is removable and sits at the opposite end of the TV from the inputs. There are clips on the back of the TV and on the feet for basic cable management. The clips on the back are built-in and can't be easily removed.

Design
Borders
Borders 0.39" (1.0 cm)
Design
Thickness
Max Thickness 3.54" (9.0 cm)
7.5
Design
Build Quality

Overall, the Hisense U7 feels well-built. There's a bit of flex in the plastic portion of the back of the TV, but this isn't uncommon, and it's unlikely to cause any issues. The feet are sturdy and made of metal, and they support the TV well, but there's a bit of wobble.

Picture Quality
8.3
Picture Quality
Contrast
Contrast
28,157 : 1
Native Contrast
4,891 : 1

The TV has excellent contrast, resulting in deep blacks and bright highlights in a dark room. The local dimming feature effectively boosts the contrast, but it's not as good as the Hisense U8/U8H or TCL Q7/Q750G QLED.

7.5
Picture Quality
Blooming

The TV has good blooming performance, but there is some noticeable blooming around bright objects and subtitles when they are displayed against a black background.

6.5
Picture Quality
Lighting Zone Transitions
Local Dimming
Yes
Backlight
Full-Array
Dimming Zones Count Of Tested TV
90

The TV has adequate lighting zone transitions. The leading edge of bright moving objects is visibly dimmer, and there's noticeable haloing behind fast-moving objects.

8.0
Picture Quality
Contrast And Dark Details In Game Mode

There's no noticeable difference with dark scenes when the TV is set to Game Mode.

7.6
Picture Quality
HDR Brightness
Hallway Lights (~1950 cd/m²)
460 cd/m²
Yellow Skyscraper (~700 cd/m²)
393 cd/m²
Landscape Pool (~300 cd/m²)
156 cd/m²
Peak 2% Window
687 cd/m²
Peak 10% Window
891 cd/m²
Peak 25% Window
999 cd/m²
Peak 50% Window
824 cd/m²
Peak 100% Window
575 cd/m²
Sustained 2% Window
683 cd/m²
Sustained 10% Window
885 cd/m²
Sustained 25% Window
989 cd/m²
Sustained 50% Window
821 cd/m²
Sustained 100% Window
574 cd/m²
Automatic Brightness Limiting (ABL)
0.029

The Hisense U7H has good peak brightness in HDR. Bright highlights stand out well, delivering an impactful HDR experience.

These measurements are after calibrating the HDR white point with the following settings:

  • HDR Picture Mode: HDR Theater
  • Local Dimming: High
  • Backlight: Max
  • Color Temperature: Low

7.8
Picture Quality
HDR Brightness In Game Mode
Hallway Lights (~1950 cd/m²)
465 cd/m²
Yellow Skyscraper (~700 cd/m²)
458 cd/m²
Landscape Pool (~300 cd/m²)
172 cd/m²
Peak 2% Window
683 cd/m²
Peak 10% Window
887 cd/m²
Peak 25% Window
991 cd/m²
Peak 50% Window
819 cd/m²
Peak 100% Window
572 cd/m²
Sustained 2% Window
679 cd/m²
Sustained 10% Window
879 cd/m²
Sustained 25% Window
983 cd/m²
Sustained 50% Window
816 cd/m²
Sustained 100% Window
570 cd/m²
Automatic Brightness Limiting (ABL)
0.029

There's no noticeable difference in brightness in 'Game' mode. The settings used are the same as our 'HDR Brightness' test, but with the 'HDR Game' Picture Mode.

8.9
Picture Quality
PQ EOTF Tracking
600 Nit Tracking Delta
0.0068
1000 Nit Tracking Delta
0.0068
4000 Nit Tracking Delta
0.0069

The Hisense U7H tracks the target PQ EOTF extremely well. Shadow details are displayed accurately, but near-blacks are raised a bit. There's a smooth roll-off as content approaches the TV's peak brightness, ensuring fine details are preserved.

8.5
Picture Quality
SDR Brightness
Real Scene Peak Brightness
497 cd/m²
Peak 2% Window
679 cd/m²
Peak 10% Window
822 cd/m²
Peak 25% Window
906 cd/m²
Peak 50% Window
743 cd/m²
Peak 100% Window
513 cd/m²
Sustained 2% Window
675 cd/m²
Sustained 10% Window
812 cd/m²
Sustained 25% Window
895 cd/m²
Sustained 50% Window
738 cd/m²
Sustained 100% Window
511 cd/m²
Automatic Brightness Limiting (ABL)
0.029

The Hisense U7H has excellent peak brightness in SDR, and it easily overcomes glare in a bright room. Large, bright scenes aren't as bright as small highlights, but the variation isn't noticeable.

These measurements are after calibration with the following settings:

  • Picture Mode: Theater Night
  • Local Dimming: High
  • Backlight: Max
  • Color Temperature: Warm 1

8.4
Picture Quality
Color Gamut
Wide Color Gamut
Yes
DCI P3 xy
93.15%
DCI P3 uv
95.66%
Rec 2020 xy
69.58%
Rec 2020 uv
76.91%

The TV has a great color gamut in HDR and can display a wide color gamut. It has fantastic coverage of the DCI-P3 color space used by most Ultra HD Blu-ray movies. It has just decent coverage of the wider Rec. 2020 color space, though, which is gaining in popularity, especially in animated films and some nature documentaries.

8.1
Picture Quality
Color Volume
1,000 cd/m² DCI P3 Coverage ITP
69.6%
10,000 cd/m² Rec 2020 Coverage ITP
35.9%
White Luminance
673 cd/m²
Red Luminance
143 cd/m²
Green Luminance
492 cd/m²
Blue Luminance
52 cd/m²
Cyan Luminance
529 cd/m²
Magenta Luminance
185 cd/m²
Yellow Luminance
631 cd/m²

The Hisense U7 has great color volume. Colors are bright and vibrant for the most part, but they're not quite as bright as pure white. It displays dark saturated colors well, thanks to its low contrast ratio.

5.5
Picture Quality
Pre Calibration
White Balance dE
6.20
Color dE
3.73
Gamma
2.17
Color Temperature
6,492 K
Picture Mode
Theater Night
Color Temp Setting
Low
Gamma Setting
2.2

The Hisense U7 has disappointing accuracy before calibration. The white balance is significantly off, so mid-grays and bright grays are noticeably inaccurate. Color accuracy is just okay, but all colors are a bit off. On the other hand, the color temperature is extremely close to the target, and gamma is very close to the 2.2 target, with only blacks and highlights being displayed a bit brighter than they should be.

9.0
Picture Quality
Post Calibration
White Balance dE
1.23
Color dE
1.69
Gamma
2.20
Color Temperature
6,478 K
White Balance Calibration
20 point
Color Calibration
Yes

The TV has fantastic accuracy after calibration to a 6500K white point. Unfortunately, like the Hisense U8/U8H, it's difficult to calibrate quickly, as small changes to some areas made others worse. Even after calibrating it, there are still noticeable color errors, and brighter shades of gray are a bit off.

You can see the full settings for our calibration here.

7.4
Picture Quality
Gray Uniformity
50% Std. Dev.
2.142%
50% DSE
0.192%
5% Std. Dev.
1.327%
5% DSE
0.120%

The Hisense U7 has decent gray uniformity. There's some noticeable dirty screen effect in the center of the screen, which can be distracting when watching sports or browsing the web. There's very little vignetting, though, as the sides of the screen aren't much darker than the center. Uniformity in near-black scenes is better, but there are some noticeable uniformity issues and raised blacks, especially on the right side of the screen.

9.1
Picture Quality
Black Uniformity
Std. Dev.
0.630%
Native Std. Dev.
0.669%

The Hisense U7 has fantastic black uniformity. With local dimming disabled, there's a bit of backlight bleed, and the entire screen appears a bit cloudy, but it's not too distracting. Enabling local dimming almost completely eliminates the backlight bleed and cloudiness, and the black uniformity looks fantastic overall.

5.5
Picture Quality
Viewing Angle
Color Washout
26°
Color Shift
23°
Brightness Loss
36°
Black Level Raise
23°
Gamma Shift
17°

Unfortunately, the TV has a sub-par viewing angle. The image fades and looks washed out as you move even slightly off-center, so it's not a good choice for a wide seating arrangement, as anyone sitting off-center will see a degraded image. If you have a wide seating arrangement, check out the LG QNED85 instead.

7.5
Picture Quality
Reflections
Screen Finish
Semi-gloss
Total Reflections
5.0%
Indirect Reflections
0.6%
Calculated Direct Reflections
4.4%

The Hisense U7 has good reflection handling. The semi-gloss coating reduces the intensity of direct reflections a bit, but it's not as good as the glossy coating on the Hisense U8/U8H.

6.8
Picture Quality
HDR Native Gradient
100% Black to 50% Gray
4.0
50% Gray to 100% White
8.0
100% Black to 50% Red
6.0
50% Red to 100% Red
10
100% Black to 50% Green
6.0
50% Green to 100% Green
8.0
100% Black to 50% Blue
6.0
50% Blue to 100% Blue
6.0

The Hisense U7 has good gradient handling. There's some noticeable banding in all colors, especially in darker shades. There are a few features to reduce banding, but it doesn't appear to work properly and doesn't reduce banding in both test patterns and real content.

4.8
Picture Quality
Low-Quality Content Smoothing
Smoothing
3.0
Detail Preservation
9.0

The TV has poor low-quality content smoothing. Although it preserves details well, there is no noticeable smoothing done, and macro-blocking is still present in dark scenes.

7.5
Picture Quality
Upscaling: Sharpness Processing

The TV upscales content properly, with no scaling issues or artifacts.

Sharpness processing was calibrated with no over-sharpening for low-resolution or low-bitrate content, with the following setting:

  • Sharpness: 10

Picture Quality
Pixels
Subpixel Layout
BGR
Type LED
Sub-Type
VA

Like most TVs on the market, the Hisense U7H uses a BGR (Blue-Green-Red) subpixel layout instead of the traditional Red-Green-Blue layout. For video content, it doesn't cause any issues, but if you're planning on using this TV as a PC monitor, this reduces text clarity a bit, although there are easy workarounds for it. You can read more about this here.

Motion
6.8
Motion
Response Time
80% Response Time
7.6 ms
100% Response Time
13.6 ms

Unfortunately, the TV has just an okay response time. Most transitions are very slow, resulting in a long blur trail behind fast-moving objects when gaming or watching sports.

9.9
Motion
Flicker-Free
Flicker-Free
No
PWM Dimming Frequency
960 Hz

Unfortunately, the Hisense U7H uses pulse-width modulation (PWM) to dim the backlight. It flickers at a high flicker frequency in all picture modes, even with motion interpolation enabled. This high flicker frequency isn't noticeable to most people, but it can cause headaches if you're sensitive to flicker.

Motion
Black Frame Insertion (BFI)
Optional BFI
Yes
Min Flicker For 60 fps
60 Hz
60Hz For 60 fps
Yes
120Hz For 120 fps
Yes
Min Flicker for 60 fps in Game Mode
60 Hz

The TV has an optional backlight strobing feature, which is commonly known as black frame insertion. It supports both 120Hz and 60Hz flicker depending on the content, which ensures that you don't see any duplications in motion.

Motion
Motion Interpolation
Motion Interpolation (30 fps)
Yes
Motion Interpolation (60 fps)
Yes

The Hisense U7 has an optional motion interpolation feature that can affect the appearance of low frame rate content. Like most TVs, it performs best with slower scenes, as there are significant artifacts in busier scenes or fast action shots.

7.5
Motion
Stutter
Frame Hold Time @ 24 fps
28.1 ms
Frame Hold Time @ 60 fps
3.1 ms

Thanks to its relatively slow response time, there isn't much stutter on the Hisense U7 when watching low frame rate content, like movies or shows.

10
Motion
24p Judder
Judder-Free 24p
Yes
Judder-Free 24p via 60p
Yes
Judder-Free 24p via 60i
Yes
Judder-Free 24p via Native Apps
Yes

The Hisense U7 automatically removes judder from any source, ensuring a smooth movie-watching experience.

9.4
Motion
Variable Refresh Rate
Native Refresh Rate
120 Hz
Variable Refresh Rate
Yes
HDMI Forum VRR
Yes
FreeSync
Yes
G-SYNC Compatible
Yes
4k VRR Maximum
120 Hz
4k VRR Minimum
< 20 Hz
1080p VRR Maximum
120 Hz
1080p VRR Minimum
< 20 Hz
1440p VRR Maximum
120 Hz
1440p VRR Minimum
< 20 Hz
VRR + Local Dimming Yes

The TV supports a variable refresh rate (VRR), and it's compatible with most sources that support VRR. Unfortunately, like the Hisense U8/U8H, it doesn't work well with NVIDIA graphics cards, as there's tearing with test patterns and games.

Inputs
9.4
Inputs
Input Lag
1080p @ 60Hz
15.5 ms
1080p @ 60Hz Outside Game Mode
121.7 ms
1080p @ 120Hz
7.7 ms
1080p @ 144Hz
N/A
1440p @ 60Hz
22.7 ms
1440p @ 120Hz
7.7 ms
1440p @ 144Hz
N/A
4k @ 60Hz
15.5 ms
4k @ 60Hz + 10-Bit HDR
15.6 ms
4k @ 60Hz @ 4:4:4
15.5 ms
4k @ 60Hz Outside Game Mode
121.6 ms
4k @ 60Hz With Interpolation
115.2 ms
4k @ 120Hz
7.6 ms
4k @ 144Hz
N/A
8k @ 60Hz
N/A

The Hisense U7 has incredibly low input lag, so your actions in-game or on the desktop feel responsive and fluid.

9.6
Inputs
Supported Resolutions
Resolution 4k
480p @ 59.94Hz (Widescreen)
Yes
720p @ 59.94Hz
Yes
1080p @ 60Hz @ 4:4:4
Yes
1080p @ 120Hz
Yes
1080p @ 144Hz
No
1440p @ 60Hz
Yes (forced resolution required)
1440p @ 120Hz
Yes
1440p @ 144Hz
No
4k @ 60Hz
Yes
4k @ 60Hz @ 4:4:4
Yes
4k @ 120Hz
Yes
4k @ 120Hz @ 4:4:4
Yes
4k @ 144Hz
No
8k @ 30Hz or 24Hz
No
8k @ 60Hz
No

The Hisense U7 supports most common resolutions, and it displays chroma 4:4:4, which is essential for clear text from a PC. 4k @ 120Hz is also displayed properly, even with chroma 4:4:4, as long as you set the HDMI Input Optimization setting to 'Text Clarity Optimization'.

Inputs
PS5 Compatibility
Auto Low Latency Mode (ALLM)
Yes
4k @ 120Hz
Yes
1440p @ 120Hz
Yes
1080p @ 120Hz
Yes
HDR
Yes
VRR
Yes

The Hisense U7H is fully compatible with all supported features of the PS5, including VRR and 1440p support. Sadly, 4k @ 120Hz isn't displayed properly, as it's a bit blurry.

Inputs
Xbox Series X|S Compatibility
Auto Low Latency Mode (ALLM)
Yes
4k @ 120Hz
Yes
1440p @ 120Hz
Yes
1080p @ 120Hz
Yes
HDR
Yes
VRR
Yes

The Hisense U7H is compatible with all supported features of the Xbox Series S and X, including VRR and 1440p support. Sadly, 4k @ 120Hz isn't displayed properly, as it's a bit blurry.

Inputs
Inputs Specifications
HDR10
Yes
HDR10+
Yes
Dolby Vision
Yes
HLG
Yes
HDMI 2.0 Full Bandwidth
Yes (HDMI 1,2,3,4)
HDMI 2.1 Class Bandwidth
Yes (HDMI 3,4)
CEC Yes
HDCP 2.2 Yes (HDMI 1,2,3,4)
ATSC Tuner
3.0 (NEXTGEN TV)
USB 3.0
Yes (1)
Variable Analog Audio Out Yes
Wi-Fi Support Yes (2.4 GHz, 5 GHz)

Two of the HDMI inputs support HDMI 2.1 bandwidth. Sadly, one of them is also the eARC port, so if you're planning on connecting your receiver or soundbar over eARC, you can only connect one other HDMI 2.1 device to the TV. Unlike most TVs, the Hisense U7H supports both HDR10+ and Dolby Vision. The ATSC 3.0 tuner allows you to stream 4k channels over the air with an antenna if it's supported in your area.

Inputs
Input Photos
Inputs
Total Inputs
HDMI 4
USB 2
Digital Optical Audio Out 1
Analog Audio Out 3.5mm 1
Analog Audio Out RCA 0
Component In 0
Composite In 1 (adapter required, not incl.)
Tuner (Cable/Ant) 1
Ethernet 1
DisplayPort 0
IR In 0

Unfortunately, there's no direct connection for composite sources. Instead, it requires an external breakout adapter, which is no longer included in the box.

Inputs
Audio Passthrough
ARC/eARC Port
eARC
eARC: Dolby Atmos Over Dolby Digital Plus
Yes
eARC: Dolby Digital Plus 7.1
Yes
eARC: LPCM 7.1 Over Dolby MAT
Yes
eARC: Dolby TrueHD 7.1
Yes
eARC: DTS:X Over DTS-HD MA
Yes
eARC: DTS-HD Master Audio 7.1
Yes
eARC: LPCM Channels (Bitstream)
2.0
ARC: Dolby Digital 5.1
Yes
ARC: DTS 5.1
Yes
Optical: Dolby Digital 5.1
Yes
Optical: DTS 5.1
Yes

The Hisense U7H supports eARC and can pass advanced DTS and Dolby formats from a connected source to your soundbar or sound system.

Sound Quality
6.2
Sound Quality
Frequency Response
Low-Frequency Extension
95.14 Hz
Std. Dev. @ 70
2.73 dB
Std. Dev. @ 80
4.23 dB
Std. Dev. @ Max
6.69 dB
Max
86.5 dB SPL
Dynamic Range Compression
5.16 dB

The Hisense U7H has a mediocre frequency response. Like most TVs, there's almost no thump or rumble. Dialogue is clear and easy to understand, but there's a pretty significant dip in the mid-to-high treble range, but it's not very noticeable with most content.

7.5
Sound Quality
Distortion
Weighted THD @ 80
0.137
Weighted THD @ Max
0.295
IMD @ 80
1.97%
IMD @ Max
3.42%

The Hisense U7H has very good distortion performance. There's very little harmonic distortion, even at high volume levels.

Smart Features
8.0
Smart Features
Interface
Smart OS Google TV
Version 11
Ease of Use
Average
Smoothness
Very Smooth
Time Taken to Select YouTube
2 s
Time Taken to Change Backlight
3 s
Advanced Options
Many

The Hisense U7H comes with Google TV 11, which is essentially an updated version of the Android TV platform used by 2021 Hisense TV models. The interface is a bit sleeker and more modern, but it performs very similarly to other Google TV and Android TV devices.

0
Smart Features
Ad-Free
Ads
Yes
Opt-out
No
Suggested Content in Home
Yes
Opt-out of Suggested Content
Yes

Like most modern TVs, there are ads and suggested content throughout the interface. You can opt-out of suggested content, but this just changes the type of ads you'll see, not the quantity.

9.0
Smart Features
Apps and Features
App Selection
Great
App Smoothness
Average
Cast Capable
Yes
USB Drive Playback
Yes
USB Drive HDR Playback
Yes
HDR in Netflix
Yes
HDR in YouTube
Yes

The Google Play Store has a ton of apps you can download.

8.0
Smart Features
Remote
Size
Medium
Voice Control
Many Features
CEC Menu Control
Yes
Other Smart Features
No
Remote App Hisense RemoteNOW

The Hisense U7H comes with a slightly redesigned remote compared to the remote that came with 2021 Hisense TVs. Like most modern remotes, it lacks a Numpad, and there are quick-access buttons to a few popular streaming services.

This TV supports both Google Assistant and Alexa, so you can ask it to search for content, open apps, and switch inputs. You can give voice commands to the remote directly by pressing the dedicated button, and it also supports hands-free voice control thanks to the TV's built-in far-field mic. There's also a feature to find your remote using the TV's voice controls.

Smart Features
TV Controls

There's a button underneath the center of the TV to turn the TV On/Off and switch inputs. There's another button to disable the mic built into the TV if you're concerned about privacy.

Smart Features
In The Box

  • Remote
  • 2x AAA batteries
  • Power cable
  • Quick setup guide

Smart Features
Misc
Power Consumption 68 W
Power Consumption (Max) 213 W
Firmware V0010.01.00M.M0809