Our Verdict
Great TV for a mixed usage. The LG E7P OLED TV offers excellent picture quality in almost every environment, and its versatile set of features make it fit with just about any usage. It's not quite as bright as some LED TVs, but it isn't an issue in most cases.
- Exceptional picture quality thanks to perfect blacks
- Low input lag for gaming
- Excellent viewing angle makes it suitable for wide rooms
- Static content is temporarily retained on screen
Exceptional TV for watching movies in a dark room. Thanks to the E7's OLED technology, individual pixels can be shut off completely, giving it an infinite contrast ratio. Content played back on the E7 shows an impressive amount of depth, and no blooming or uniformity issues are seen in black letterboxes.
The LG E7P does a great job with TV shows. Thanks to its excellent screen finish which handles reflections much better than average, it has no issues being viewed in a room with a lot of windows. Combined with its very wide viewing angle, it makes for an excellent daytime watching experience.
Very good TV for watching sports. The LG E7P's OLED display produces virtually no motion blur, which means that very fast content such as sports look exceptionally fluid and crisp. It also produces a very uniform image, so green football fields are completely free of blotches and other anomalies.
Great gaming TV. The LG E7's low input lag and great handling of motion make it one of the best gaming TVs around. Games feel responsive, its excellent picture quality helps make the experience very immersive.
Excellent choice for HDR movies. The E7P's exceptional picture quality gets even better with HDR content thanks to its very wide color gamut and great handling of gradients. HDR content is vibrant and shows an impressive amount of detail.
Great HDR gaming TV. The LG E7 has no issues translating its gaming performance with HDR games, as its input lag is not impacted by the signal.
Great PC monitor. The LG E7's low motion blur and input lag make for a natural experience, and it is even capable of supporting fancier resolution such as 1080p @ 120 Hz. Unfortunately, it also suffers from temporary image retention which can be an issue with the very static content often seen with PC use.
Changelog
- Updated Mar 12, 2018: Converted to Test Bench 1.2.
- Updated Nov 10, 2017: LG's new Active HDR feature (Dynamic Contrast: Low) improves the EOTF considerably, so we recommend enabling it. Unfortunately Active HDR doesn't work in Game or PC mode.
- Updated Oct 23, 2017: Sound has been re-tested using the TV's different room correction settings.
- Updated Oct 10, 2017: Review published.
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Differences Between Sizes And Variants
We tested the 55" (OLED55E7P). For the most part, we expect our review to be valid for the 65" (OLED65E7P).
If someone comes across a different type of panel or if their LG OLED 55E7P doesn't correspond to our review, let us know and we will update the review.
| Size | Model |
| 55" | OLED55E7P |
| 65" | OLED65E7P |
Popular TV Comparisons
The LG E7P is an excellent 4K TV, but its premium pricing makes it hard to recommend over LED TVs from competing brands as well as cheaper LG OLEDs.
The LG E7P has a very similar performance to the LG C7 OLED. They have very similar scores in all our tests, and the main difference is the presence of a dedicated soundbar on the E7P. Also, the performance of our temporary image retention test was slightly better on the E7P, but this can be attributed to panel variance.
The LG E7 OLED has a very similar performance to the LG B7/B7A OLED The two TVs score almost the same in most of our tests. The main difference is the presence of a dedicated soundbar found on the E7 to improve sound performance and the temporary image retention, where the E7 is doing better, but this can be attributed to panel variance.
The LG C8 OLED is slightly better than the LG E7 OLED. The LG C8 has a black frame insertion (BFI) feature that can help clear up blur in fast-moving content. Also, the LG C8 can get brighter, which matters if you watch a lot of TV shows in a bright room. On the other hand, the LG E7 has a dedicated soundbar and somewhat better input lag when playing HDR games and can remove 24p judder from any source.
The LG E8 OLED is slightly better than the LG E7 OLED. The LG E8 has an optional black frame insertion feature that helps remove motion blur and make the image look crisper. The LG E8 also has better out-of-the-box color accuracy, so that you can enjoy great picture quality in movies without the need for a professional calibration.
We buy and test dozens of TVs yearly, taking an objective, data-driven approach to deliver results you can trust. Our testing process is complex, with hundreds of individual tests that take over a week to complete. Most of our tests use specially designed test patterns that mimic real content, but we also use the same sources you have at home to ensure our results match the real-world experience. We use two main tools for our testing: a Colorimetry Research CR-100 colorimeter and a CR-250 spectroradiometer.
Test Results
Older Test Bench: This product has been tested using an older TV test methodology, before a major update. Some of the test results below aren't directly comparable with other TVs. Learn more
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