Vizio E Series 2018 TV Review

Tested using Methodology v1.5
Updated Mar 17, 2020 at 02:46 pm
Vizio E Series 2018 Picture
Mixed Usage
Value for price beaten by
: none
TV Shows
Video Games
HDR Movies
HDR Gaming
PC Monitor
This TV was replaced by the Vizio V Series 2019
Type LED
Resolution 4k

The Vizio E Series is a good 4k UHD TV. It can produce deep dark scenes due to the excellent native contrast ratio and black uniformity. It also has good motion handling with a fast response time, so only a short blur trail can be seen when watching sports or gaming. Unfortunately, the picture quality degrades when viewed at an angle and the local dimming doesn't work well to improve the picture quality further.

Our Verdict

7.2 Mixed Usage

Good TV for mixed usage. The Vizio E Series 2018 is best suited for dark room settings where you'll enjoy the deep blacks. It has a great low input lag and fast response time that make it great for gaming, but the color volume is limited and HDR content doesn't pop as it should. The viewing angle isn't very wide, so it's better to sit in front of the TV.

  • Deep and uniform blacks.
  • Excellent low input lag.
  • Image degrades when viewed at an angle.
  • Can't get very bright.
7.3 Movies

The Vizio E Series is good for watching movies. It has good contrast ratio and can show deep blacks even though the local dimming feature isn't very effective at further boosting the black levels. Black uniformity is good with very little clouding, and color accuracy is great.

7.2 TV Shows

The Vizio E Series 2018 is decent for watching TV shows in a bright room. It has good reflection handling but can't overcome glare in a very bright room. It has bad viewing angles and isn't well-suited for a wide room or for watching while moving around in the house.

7.2 Sports

Decent for watching sports. The Vizio E Series 2018 has a really quick response time and there's a black frame insertion feature to help reduce motion blur. Unfortunately, there's some dirty screen effect, which is visible during sports, and the viewing angles are poor, so you'll lose some image accuracy when viewed from the side. However, it handles reflections well if you place it in a bright room.

7.5 Video Games

The Vizio E Series 2018 is very good for playing video games. Excellent low input lag across all supported resolutions and modes as long as Game Low Latency is used. It has little motion blur and can improve it by flickering the backlight, without sacrificing brightness.

7.0 HDR Movies

This is a good TV for watching HDR movies. The Vizio E Series 2018 can display panning shots without banding, but it lacks a wide color gamut, can't show saturated colors, compresses bright HDR signals, and fails to brighten highlights by much, even though its black levels are remarkable.

7.2 HDR Gaming

The Vizio E Series is a great TV for gaming in HDR. It has excellent low input lag and very little motion blur due to the fast pixel response time. HDR content doesn't look great unless you're in a dark room and the lack of wide color gamut doesn't allow the TV to produce nice saturated colors, especially in dark scenes.

7.3 PC Monitor

Great TV to use as a PC monitor. The Vizio E Series 2018 can display proper 4:4:4 chroma, which is important for reading text. The input lag is incredibly low, responding quickly to your actions. Unfortunately, it has poor viewing angles, so it's not a good TV to put in a meeting room. However, since it's an LED TV, it doesn't have a risk for permanent burn-in from static displays.

  • 7.2 Mixed Usage
  • 7.3 Movies
  • 7.2 TV Shows
  • 7.2 Sports
  • 7.5 Video Games
  • 7.0 HDR Movies
  • 7.2 HDR Gaming
  • 7.3 PC Monitor
  1. Update 5/21/2020: Converted to Test Bench 1.5.
  2. Update 2/21/2020: Converted to Test Bench 1.4.
  3. Update 2/28/2019: Converted to Test Bench 1.3.
  4. Update 12/13/2018: We've corrected the number of HDMI inputs on the E55-F1.
  5. Update 8/16/2018: We have retested the SDR Peak Brightness on the latest firmware ( and it remains the same.


Test Results

Curved No

The design of the Vizio is decent. The TV comes with the usual wide but sturdy stand, a thick brushed bezel finish, and a metal trim on the bottom, which gives the TV a more premium look. When looking at the TV from the side, its structure looks very much like the higher-end 2018 P Series and M Series. The build quality is decent and shouldn't cause any issues.


The stand is wide. It's made of plastic and supports the TV well. It won't wobble much if moved.

Footprint of the 65" TV stand: 51.8" x 11.3"

Wall Mount VESA 400x200

The back of the TV is plastic. It has a more sleek look and the inputs are still split between the side and the bottom edge, easily accessible if you wall-mount the TV. There's no planning for cable management.

Borders 0.63" (1.6 cm)

The borders of the E Series 2018 are thick and made of plastic. There's also a thick brushed bezel finish that traverses around the screen. There's metal trim on the bottom that makes the TV look more premium.

Max Thickness 3.35" (8.5 cm)

The maximum thickness is similar to 2017 E Series. Like some other Vizio models, the structure of the TV (screen and electronics compartment) is more apparent when the TV is viewed from the side.

Build Quality

Decent build quality. All the parts on the E Series 2018 are made of plastic. This is expected for a mid-low range TV. There are no gaps and the build quality won't cause issues for normal use.

Picture Quality
Picture Quality
Native Contrast
5811 : 1
Contrast with local dimming
5918 : 1

Outstanding contrast ratio. This TV can display deep blacks when viewed in the dark. The contrast ratio is an improvement over the Vizio E Series 2017, and its successor, the Vizio V Series 2019, has an even better contrast ratio.

With local dimming turned on, the contrast ratio improves, but not by much.

Picture Quality
Local Dimming
Local Dimming

The local dimming feature is terrible. There's noticeable blooming around bright objects and it fails to deepen any blacks. However, this is an improvement over the E Series 2017 since there's less visible blooming around bright objects compared to the previous model, and highlights transition better from one dimming zone to the next.

Picture Quality
SDR Peak Brightness
SDR Real Scene Peak Brightness
282 cd/m²
SDR Peak 2% Window
336 cd/m²
SDR Peak 10% Window
370 cd/m²
SDR Peak 25% Window
365 cd/m²
SDR Peak 50% Window
320 cd/m²
SDR Peak 100% Window
288 cd/m²
SDR Sustained 2% Window
333 cd/m²
SDR Sustained 10% Window
367 cd/m²
SDR Sustained 25% Window
363 cd/m²
SDR Sustained 50% Window
320 cd/m²
SDR Sustained 100% Window
287 cd/m²

The SDR peak brightness is good. The TV reaches and maintains a brightness level that's okay for darker rooms, but in bright rooms, this might just not be enough.

Update 08/15/2018: We've retested the SDR Peak Brightness on the latest firmware ( and it remains the same.

Picture Quality
HDR Peak Brightness
HDR Real Scene Peak Brightness
290 cd/m²
HDR Peak 2% Window
373 cd/m²
HDR Peak 10% Window
354 cd/m²
HDR Peak 25% Window
292 cd/m²
HDR Peak 50% Window
345 cd/m²
HDR Peak 100% Window
311 cd/m²
HDR Sustained 2% Window
348 cd/m²
HDR Sustained 10% Window
312 cd/m²
HDR Sustained 25% Window
370 cd/m²
HDR Sustained 50% Window
352 cd/m²
HDR Sustained 100% Window
291 cd/m²

Mediocre HDR peak brightness. It gets bright with small highlights, but it doesn't maintain its consistency across varied content and it doesn't get bright enough to combat glare in most rooms. With HDR content, this TV won't make any highlights pop the way the creator intended them to be.

Update 08/15/2018: We have retested the HDR Peak Brightness on the latest firmware ( and it remains the same.

Picture Quality
Gray Uniformity
50% Std. Dev.
4.079 %
50% DSE
0.219 %
5% Std. Dev.
0.699 %
5% DSE
0.123 %

The gray uniformity is okay. There's fairly noticeable clouding at the 50% gray level, especially towards the edges of the screen. Some dirty screen effect is visible during panning and sports shots.

The results are much better at 5% gray level, where it becomes harder to notice clouding.

Picture Quality
Viewing Angle
Color Washout
25 °
Color Shift
27 °
Brightness Loss
31 °
Black Level Raise
15 °
Gamma Shift
16 °

As is the case with most VA panel TVs, the viewing angles are poor. The image loses accuracy when viewed from the side, so this TV isn't suited for a wide seating arrangement.

Picture Quality
Black Uniformity
Native Std. Dev.
0.402 %
Std. Dev. w/ L.D.
1.166 %

Excellent black uniformity and it's an improvement to the already great E Series 2017. There's minimal clouding and blacks look very uniform, resulting in great looking dark scenes in movies.

Picture Quality
Screen Finish
Total Reflections
5.1 %
Indirect Reflections
0.4 %
Calculated Direct Reflections
4.6 %

The Vizio E Series 2018 has good reflection handling. However, it cannot handle direct reflections with the same efficiency as some higher-end TVs with better anti-reflective coatings.

Picture Quality
Pre Calibration
White Balance dE
Color dE
Color Temperature
6211 K
Picture Mode
Calibrated Dark
Color Temp Setting
Gamma Setting

The Vizio E Series 2018 has good out of the box color accuracy. When the picture mode is set to Calibrated Dark, the color dE is well below 3, so most people won't notice any imperfections, The white balance dE is just above 3 so some might pick up the slight gray inaccuracies.

The gamma is just slightly below target. This makes shadows look darker, but not many people will notice. The colors are a little warm but nothing too annoying.

Picture Quality
Post Calibration
White Balance dE
Color dE
Color Temperature
6503 K
White Balance Calibration
11 point
Color Calibration
Auto-Calibration Function

The results after calibration are amazing. The accuracy is almost perfect in all aspects of our measurements. Color dE and white balance dE are very small, the gamma curve follows perfectly at 2.2, and the color temperature is almost perfect at 6503K.

Note: Calibration can be performed very easily with the help of the Smartcast app, as no on-screen menu is necessary.

You can see our recommended settings here.

Picture Quality
480p Input

Upscaling of low-quality content is slightly worse than average. Similar to other Vizio TVs, DVDs appear a bit soft but there's some choppiness to the image.

Picture Quality
720p Input

Upscaling of 720p content such as cable is a bit worse than most other TVs.

Picture Quality
1080p Input

1080p content, such as Blu-rays, looks excellent. The image remains clear and sharp.

Picture Quality
4k Input

No issues can be seen with native 4k content.

Note that we've had one reader report crosshatching visible on their 43" E Series (E43-F1).

Picture Quality
8k Input

This is a 4k TV that doesn't support 8k content.

Picture Quality
Picture Quality
Color Gamut
Wide Color Gamut
DCI P3 xy
76.56 %
DCI P3 uv
82.44 %
Rec 2020 xy
54.95 %
Rec 2020 uv
60.17 %

The color gamut is decent, but the TV fails to be classified as having a wide color gamut.

In the Calibrated Dark picture mode the TV's HDR EOTF doesn't follow the target PQ curve well; this results in a perceived loss of contrast in HDR scenes because dim shades are too bright and bright shades are too dim. The TV's EOTF remains nearly unchanged when Game Low Latency is enabled when gaming, and in the Computer picture mode during computer use. If users find HDR content too dim, raising the Backlight setting from the default 50 to 100 raises the EOTF and brightens most of an HDR scene.

Picture Quality
Color Volume
Normalized DCI P3 Coverage ITP
73.0 %
10,000 cd/m² DCI P3 Coverage ITP
31.7 %
Normalized Rec 2020 Coverage ITP
53.7 %
10,000 cd/m² Rec 2020 Coverage ITP
23.4 %

Mediocre color volume. Without a wide color gamut, it has trouble displaying a wide range of colors at different brightness levels.

Picture Quality
Color Depth
10 Bit
Red (Std. Dev.)
0.095 dE
Green (Std. Dev.)
0.107 dE
Blue (Std. Dev.)
0.082 dE
Gray (Std. Dev.)
0.083 dE

The gradient performance is fantastic. There's some micro-banding almost everywhere, but just in the dark green you might be able to spot a little more.

The TV has a Reduce Noise feature that may help reduce banding in low-quality content at the cost of some fine details.

Picture Quality
Temporary Image Retention
IR after 0 min recovery
0.00 %
IR after 2 min recovery
0.00 %
IR after 4 min recovery
0.00 %
IR after 6 min recovery
0.00 %
IR after 8 min recovery
0.00 %
IR after 10 min recovery
0.00 %

No image retention for this TV. This is in line with TVs that use VA panels.

Picture Quality
Permanent Burn-In Risk
Permanent Burn-In Risk

We don't expect VA panels to experience permanent image retention, as the VA panel in our long-term test appears immune.

Response Time
80% Response Time
6.0 ms
100% Response Time
12.2 ms

Excellent response time on this TV. There's minimal blur motion trail behind fast-moving objects that most people shouldn't notice. It's an improvement over the E Series 2017 and it's even better than the V Series 2019.

PWM Dimming Frequency
480 Hz

With Backlight settings at '100', this TV is flicker-free. However, at any setting lower than '100', it flickers at a frequency of 480Hz, which is high enough that it shouldn't bother most people.

Black Frame Insertion (BFI)
Optional BFI
Min Flicker for 60 fps
60 Hz
60 Hz for 60 fps
120 Hz for 120 fps
Min Flicker for 60 fps in Game Mode
60 Hz

To activate the BFI mode, set Clear Action to On. When BFI is enabled, the brightness spikes higher to compensate for the off cycles, so the perceived brightness isn't reduced. With BFI enabled, the backlight flickers constantly at 60 Hz.

Motion Interpolation
Motion Interpolation (30 fps)
Motion Interpolation (60 fps)

This TV doesn't have a motion interpolation feature.

Frame Hold Time @ 24 fps
29.5 ms
Frame Hold Time @ 60 fps
4.5 ms

Some stutter in 24p is noticeable, especially with wide panning shots. Since there's no motion interpolation to reduce it, you can only rely on the blur created by the response time to smooth it out.

24p Judder
Judder-Free 24p
Judder-Free 24p via 60p
Judder-Free 24p via 60i
Judder-Free 24p via Native Apps

It can play 24p content without judder, but only when played from a native 24p source like a Blu-ray player or from the native apps. To remove judder set Film mode to on.

When the 24fps is coming through 60i or 60p, then the TV isn't able to remove it.

Variable Refresh Rate
Native Refresh Rate
60 Hz
Variable Refresh Rate
G-SYNC Compatible
4k VRR Maximum
4k VRR Minimum
No VRR support
1080p VRR Maximum