The Samsung S95B OLED is a high-end 4k TV in Samsung's 2022 lineup and is Samsung's first OLED TV. It's different from Samsung's QLED lineup, such as the high-end Samsung QN95B QLED, in that this TV uses a QD-OLED panel. This TV technology uses blue OLED panels with quantum dot color filters and is advertised to deliver much brighter colors than traditional white OLED displays, like the LG G2 OLED. Like other Samsung TVs, it uses Samsung's proprietary Tizen OS smart interface, which offers a large selection of apps and games. There's also a large focus on gaming features, and the TV supports HDMI 2.1 bandwidth on all four ports and is FreeSync Premium certified. It was replaced in 2023 by the Samsung S95C OLED, which offers similar picture quality but an updated design and an external Slim One Connect input box.
Our Verdict
The Samsung S95B is a fantastic TV overall. Its self-emissive OLED technology is superb for watching movies or gaming in a dark room. HDR content looks fantastic thanks to its high peak brightness and exceptional color gamut. It also has an exceptional viewing angle, so you can enjoy an accurate image from any angle, making it amazing for watching sports or TV shows. Sadly, it uses an uncommon pixel layout that results in noticeable color fringing and blurry text, so it's not well-suited for productivity use as a PC monitor. It's also best suited for completely dark rooms, as it has raised blacks in a room with any ambient lighting, and the screen has a pink tint to it.
- Near-infinite contrast ratio for perfect blacks.
- Fantastic reflection handling.
- Incredibly bright colors.
- Aggressive ABL can get distracting with large areas of brightness.
- Raised blacks if it's in a room with any ambient light.
The Samsung S95B is a great TV for watching TV shows in a bright room. It has adequate SDR peak brightness and incredible reflection handling, although if you're in a room with any amount of ambient light, blacks appear raised, and there's a pink tint to the screen. It has an exceptional viewing angle, which is great for a wide seating area or, if you like to move around with the TV, as the image remains accurate. It also upscales lower-resolution content well, and the smart interface has a great selection of streaming apps, so you're sure to find your favorite shows.
- Fantastic reflection handling.
- Exceptionally wide viewing angle.
- Aggressive ABL can get distracting with large areas of brightness.
- Raised blacks if it's in a room with any ambient light.
The Samsung S95B TV is amazing for watching sports in a bright room. It has adequate SDR peak brightness and incredible reflection handling, although if you're in a room with any amount of ambient light, blacks appear raised, and there's a pink tint to the screen. It also has an exceptional viewing angle, which is great if you have a wide seating arrangement, as the image remains accurate even from the sides. It has a quick response time, so motion looks clear, and it has excellent gray uniformity, with very little distracting dirty screen effect.
- Fantastic reflection handling.
- Exceptionally wide viewing angle.
- Aggressive ABL can get distracting with large areas of brightness.
- Raised blacks if it's in a room with any ambient light.
The Samsung S95B is a superb TV for gaming. It has fantastic low input lag for a responsive gaming experience, and its OLED panel delivers incredibly smooth motion thanks to its nearly instantaneous response time. It also has a few great gaming features, including variable refresh rate support, and it supports HDMI 2.1 bandwidth on all four HDMI ports, so you can take full advantage of multiple high bandwidth sources, which is great if you have both the Xbox Series X and PS5.
- Fantastic reflection handling.
- Low input lag.
- HDMI 2.1 bandwidth on all four ports.
- Raised blacks if it's in a room with any ambient light.
The Samsung S95B is superb for watching HDR movies in a dark room. Its nearly infinite contrast ratio results in deep inky blacks if you're in a pitch-black room, and bright highlights stand out with no blooming or haloing. It has great peak brightness in HDR, so bright areas of the screen stand out the way the content creator intended. It also has amazing color volume and an exceptional color gamut, but some colors appear oversaturated.
- Near-infinite contrast ratio for perfect blacks.
- Automatically removes 24p judder from any source.
- Wide color gamut.
- Incredibly bright colors.
- Aggressive ABL can get distracting with large areas of brightness.
- Doesn't support DTS passthrough or Dolby Vision.
- Fast response time results in noticeable stutter.
The Samsung S95B delivers a fantastic HDR gaming experience. It delivers a superb gaming experience with low input lag, a nearly instantaneous response time, and a few additional gaming features, including HDMI 2.1 bandwidth and variable refresh rate support. HDR content looks superb thanks to its high peak brightness, exceptional color gamut, and nearly perfect contrast ratio. It's best enjoyed in a perfectly dark room, as the lack of a polarizer results in raised blacks if there's even a bit of ambient light.
- Near-infinite contrast ratio for perfect blacks.
- Low input lag.
- HDMI 2.1 bandwidth on all four ports.
- Aggressive ABL can get distracting with large areas of brightness.
- Doesn't support DTS passthrough or Dolby Vision.
The Samsung S95B delivers a fantastic PC gaming experience, but it's not well-suited for productivity, as there are some serious deal-breakers. It has an exceptional viewing angle, so the sides of the screen remain accurate if you're sitting close to it. It also has low input lag and a nearly instantaneous response time for a responsive, clear desktop experience. Unfortunately, even though it can accept and display a full chroma 4:4:4 signal, text isn't very clear due to the unusual subpixel layout, which can't be corrected with ClearType settings. It's also best enjoyed in a perfectly dark room, as the lack of a polarizer results in raised blacks if there's even a bit of ambient light.
- Fantastic reflection handling.
- Exceptionally wide viewing angle.
- Low input lag.
- HDMI 2.1 bandwidth on all four ports.
- Aggressive ABL can get distracting with large areas of brightness.
- Small risk of permanent burn-in.
- Noticeable color fringing.
- Raised blacks if it's in a room with any ambient light.
Changelog
- Updated Sep 26, 2025: We uploaded the latest brightness measurements and uniformity photos for the Accelerated Longevity Test.
- Updated Jul 08, 2025: We uploaded the latest brightness measurements and uniformity photos for the Accelerated Longevity Test.
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Updated Jun 12, 2025:
Removed the mentions of Google Assistant and Google Duo support from the review, since the TV no longer supports these features.
- Updated Apr 17, 2025: We uploaded the latest brightness measurements and uniformity photos for the Accelerated Longevity Test.
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Differences Between Sizes And Variants
We tested the 65-inch Samsung S95B OLED, which also comes in a 55-inch size. Note that the last five letters in the model number (AFXZA in this case) vary between retailers and individual regions, but there's no difference in performance.
| Size | US Model | Short Model Code |
|---|---|---|
| 55" | Samsung QN55S95BAFXZA | Samsung QN55S95B |
| 65" | Samsung QN65S95BAFXZA | Samsung QN65S95B |
Our unit was manufactured in March 2022, and you can see the label here.
Popular TV Comparisons
The Samsung S95B OLED is an incredible TV with exceptional picture quality. The new quantum dot OLED technology delivers incredible picture quality, with much brighter colors than traditional white OLED panels from LG and Sony, with the exception of the incredibly bright LG G3 OLED. There are a few downsides, though, as it really needs to be in a fully dark room for it to look its best, as blacks appear raised, and there's a pink tint to the screen if there's any ambient light. Conventional white OLED panels don't have this issue. If you're looking for a smaller OLED size than the S95B and are also interested in the idea of your TV acting as a gaming panel, check out the LG OLED Flex. It doesn't perform as well as the S95B overall, but it comes in a 42-inch screen size and can curve itself to look like a gaming monitor or stay flat like a TV.
See our recommendations for the best OLED TVs, the best 4k TVs, and the best TVs for watching movies.
The Samsung S90D OLED is a small but noticeable upgrade over the Samsung S95B OLED. The S90D is brighter in HDR and SDR, has better image processing, and supports 4k @ 144Hz on all four of its HDMI 2.1 ports, while the S95B is limited to 4k @ 120Hz. Some users online report that you can force a 144Hz signal on the S95B and that it works fine, but it doesn't work well on our unit, so your mileage may vary. Ultimately, the S90D is probably not worth an upgrade for most people, but it's definitely the superior set.
The Samsung S95B OLED and the Samsung S95C OLED are very similar overall as far as performance and picture quality are concerned. The S95C gets a bit brighter and now officially supports a 144Hz refresh rate. The S95C also has an updated design that appears to be better built, and it uses an external Slim One Connect input box.
The Samsung S95B OLED and the Samsung S90C OLED are almost identical. Indeed, the S90C looks like a repackaged S95B but with official 4k @ 144Hz (120Hz on the 83-inch model) support, the 2023 version of their proprietary Tizen OS, and new 77" and 83" (with a WOLED panel) models alongside the existing 55" and 65" ones. The S90C is also a bit brighter than the S95B, but everything else is identical.
The Samsung S95B OLED is better than the LG C3 OLED. The Samsung TV is brighter than the LG in most usage. However, it can hold onto its brightness much better than the LG in Game Mode. The Samsung has a much wider color gamut than the LG; it can output vibrant, saturated colors, making the TV really pop. It also has much better HDR gradient handling than the LG, so you won't notice annoying banding in scenes with color gradients. The LG does have better low-resolution upscaling, so it will do a better job with low-resolution content or streaming content at low bitrates. The LG also supports every audio format, including DTS, so it's the better overall TV for a home entertainment setup.
We buy and test dozens of TVs yearly, taking an objective, data-driven approach to deliver results you can trust. Our testing process is complex, with hundreds of individual tests that take over a week to complete. Most of our tests use specially designed test patterns that mimic real content, but we also use the same sources you have at home to ensure our results match the real-world experience. We use two main tools for our testing: a Colorimetry Research CR-100 colorimeter and a CR-250 spectroradiometer.
Test Results
Older Test Bench: This product has been tested using an older TV test methodology, before a major update. Some of the test results below aren't directly comparable with other TVs. Learn more
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