Our Verdict
This is a decent TV for mixed usage. Its viewing angles allow you to watch it from the side so it is a TV that you can place in a wide room. It does not have deep blacks so it is not suitable for a dark room but rather for an average lit room where lights are not directly facing the screen. It will perform better when watching sports or TV shows or playing a casual game.
- Excellent out of the box color accuracy
- Good gray uniformity
- Blacks look grayish in a dark room
- Poor HDR performance
This is a mediocre TV for watching movies in a dark room. Blacks look gray as the TV's contrast ratio is disappointing and the 24p judder removal feature will not work well from external players that send 60p or 60i signals. Motion handling is decent and fast motion will look smooth, but the limited color gamut does not allow the TV to produce rich, saturated colors to improve picture quality.
This is a good TV for watching TV shows. You can easily place it in an average lit room and you do not have to watch from straight in front to enjoy the same picture quality. It has a motion interpolation feature for the fans of the soap opera effect. This TV is a good choice if you will spend most of your time watching TV shows.
The Sony X750F is a good TV for watching sports. You can place it in a large fairly bright room and you can invite your friends to watch your favorite team play. It has wide viewing angles, good reflection handling and a fast response time that displays fast motion smoothly. Gray uniformity is good so you will not notice any dirty screen effect and the cable signal is upscaled well so that you enjoy every little detail of the pitch.
The Sony X750F performs well in video games. It has a low input lag and feels very responsive to your inputs. Its response time is fast, so fast action scenes look smooth. Unfortunately, if you play in a dark room, blacks will look grayish due to the sub-par contrast ratio. The TV does not support any of the more advanced gaming features like VRR, but this will not be an issue if you are a casual gamer.
This is a mediocre TV for watching HDR Movies. The contrast ratio is low, and blacks look gray in a dark room where HDR is meant to be watched. The brightness level is not enough, and the limited color gamut is not allowing you to enjoy a rich and saturated image that depicts the directors intent. If HDR movies are what you are looking for, this TV should not be at the top of your list.
The HDR gaming performance of this TV is decent. This is mainly due to the low input lag the TV has on 4k @ 60Hz + HDR signal, and the fast response time. Unfortunately, the contrast ratio is low and the color gamut is limited so HDR performance is not good and the picture quality is not what the game director intended.
This is a good TV for use as a PC monitor. The viewing angles are decent and thus you will not have any uniformity issues if you sit close. The response time is good so only a small trail will follow your mouse movements and the TV will feel very responsive due to the low input lag. Reflections are also good and the TV is capable of displaying clear and crisp text.
Changelog
- Updated Jul 23, 2020: In accordance with our current testing methodology, the backlight is now considered flicker-free.
- Updated May 21, 2020: Converted to Test Bench 1.5.
- Updated Feb 21, 2020: Converted to Test Bench 1.4.
- Updated Mar 29, 2019: There was a mistake in the BFI scoring. We have corrected it.
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Differences Between Sizes And Variants
We tested the 55" (KD55X750F). For the most part, we expect our review to be valid for the 65" model (KD65X750F), and the 43" and 49" models currently available in Canada and the UK. The UK variant of the TV is also known as the Sony XF75.
The 43" and 49" models have an external power adapter (brick), the 55" and 65" have it built-in.
If someone comes across a different type of panel or if their Sony X750F doesn't correspond to our review, let us know and we will update the review. Note that some tests such as the gray uniformity may vary between individual units.
| Size | US Model | Canada Model | UK Model | VESA Mount Size |
| 43" | KD-43X750F | KD-43XF7596 | 100x200 | |
| 49" | KD-49X750F | KD-49XF7596 | 200x200 | |
| 55" | KD55X750F | KD-55X750F | KD-55XF7596 | 200x200 |
| 65" | KD65X750F | KD-65X750F | KD-65XF7596 | 300x200 |
We have received reports that the 65" model has a VA panel. We don't know about the 43" and 49" models.
The TV we've tested was manufactured in June 2018.
Popular TV Comparisons
The Sony X750F is a decent TV that performs better for casual TV watching. See our recommendations for the best 4k TVs and the best TVs.
The Sony X850F is better than the Sony X750F. The Sony X850F can get brighter and has better reflection handling, so you can place it in a brighter room without issues. The Sony X850F also has a faster response time, can remove 24p judder, and has a motion interpolation feature. Finally, the X850F has a lower input lag, which is great for video games. The Sony X750F, on the other hand, has better color accuracy out of the box.
The Vizio M Series 2018 is much better than the Sony X750F. The Vizio can get brighter, has better blacks due to better contrast ratio and local dimming support, and offers a better movie experience in a dark room. The Vizio also has a lower input lag which you will appreciate if you play video games or use the TV as a PC monitor. On the other hand, the Sony X750F has better viewing angles for wide seating arrangements and a motion interpolation feature to please the soap opera effect fans.
The Sony X750F is a bit better than the Sony X800E. The X750F has better reflection handling and is more suitable for a room with many small light sources. On the other hand, the Sony X800E can get brighter in SDR and can fight bright room glare and has a wider color gamut. If you wish to eliminate blur and make the image crisper, the X750F has a much better BFI performance and can insert 60Hz flicker to do that.
These two TVs have different panel types. If you have a room with a wide seating arrangement, then the Sony X750F might be the better choice as the image remains accurate when viewed from the side. In most other cases, however, the Sony X900F seems to be the better choice. The X900F has much better dark room performance and can get much brighter both in SDR and in HDR. The X900F has better motion handling, and the image is crisp with minimal blur trail thanks to the faster response time. The X900F has better reflection handling and can remove 24p judder from any source.
We buy and test dozens of TVs yearly, taking an objective, data-driven approach to deliver results you can trust. Our testing process is complex, with hundreds of individual tests that take over a week to complete. Most of our tests use specially designed test patterns that mimic real content, but we also use the same sources you have at home to ensure our results match the real-world experience. We use two main tools for our testing: a Colorimetry Research CR-100 colorimeter and a CR-250 spectroradiometer.
Test Results
Older Test Bench: This product has been tested using an older TV test methodology, before a major update. Some of the test results below aren't directly comparable with other TVs. Learn more
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