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Reviewed on Jun 05, 2019 , Ryan Scartozzi, Yannick Khong

LG SM9500
TV REVIEW

Usage Ratings - Version 1.3

Test Benches:

  • 1.3: Spring 2019
  • 1.2: Winter 2018
  • 1.1: Summer 2017
  • 1.0: Winter 2015
  • 0.9: Winter 2014
  • 0.8: Winter 2013
8.1
Mixed Usage
What it is: General purpose. The TV will be used for a variety of content and usages. Movies at night, TV shows during the day, video games from time to time, etc.
Score components:
Value for price beaten by
What it is: Product with the best value in this price range
Other best choice in a cheaper price range
Other best choice in a pricier price range
Automatically updated every hour based on the scores and prices of all other products we've tested.
: LG B8 OLED
7.3
Movies
What it is: Movies in the dark. The TV will be used for watching movies in a controlled environment, directly in front, in a home theater way. Mostly only high quality content, like Blu-rays, UHD Blu-rays, streaming and a little bit of HDR.
Score components:
8.4
TV Shows
What it is: TV Shows in a bright living room. The TV will be used in to watch TV shows, in a bright room during the day, from multiple viewing positions at different angles. The content watched has an average quality: cable, streaming, SD channels, etc.
Score components:
8.1
Sports
What it is: Sports in a living room. The TV will be used to watch sports during the day, like football or hockey. Usually watched with a group, so from multiple viewing position.
8.7
Video Games
What it is: Video games. The TV will be used to play video games, directly in front, in a controlled light environment. Usually fast games, like online FPS, where motion blur and input lag is important.
7.3
HDR Movies
What it is: HDR Movies and TV shows. The TV will be used to watch 4k UHD HDR content, with a wide color gamut and a high peak brightness. Either via UHD Blu-rays or HDR streaming.
Score components:
8.3
HDR Gaming
What it is: HDR Gaming. The TV will be used to play HDR video games using consoles that support it or on current generation gaming PCs. Xbox One S, PS4 Pro, GTX 10 series and AMD RX series graphics cards.
8.6
PC Monitor
What it is: PC Monitor. The TV will be used as a PC monitor, from 2-3 feet away, either for productivity purposes or gaming. Sharp text is important, as well as a high resolution.
Score components:
Type : LED
Sub-Type
What it is: Type of display technology used by the TV.
When it matters: Different technologies have different performance and are suited to different uses
Good value: IPS maintains good color accuracy at an angle, but has a poor contrast ratio from in front. VA has great picture quality in front, but loses saturation at an angle. OLED maintains good color accuracy at an angle without any of the other issues seen with IPS and VA, as they keep good brightness and contrast at an angle.
:
IPS
Resolution : 4k

The LG SM9500 is a great UHD IPS TV with good picture quality and impressive motion handling. It can get very bright in SDR and has excellent reflection handling, suitable for bright rooms with plenty of light. The contrast ratio is mediocre, as expected from an IPS TV, and the local dimming is bad at improving the dark scene performance in a dark room. It has a wide color gamut, can get very bright in HDR, and can display rich colors and bright highlights. The gray uniformity is mediocre and the noticeable dirty screen effect might bother demanding sports fans, but the viewing angles are good and the image remains accurate when viewed from the side. The SM9500 has a very low input lag, even for the most demanding gamers, and the response time is very fast so that fast motion has only a minimal blur trail.

Test Results
Design 9.5
Picture Quality 7.8
Motion 8.1
Inputs 9.7
Sound Quality 6.8
Smart Features 8.2
Pros
  • Can get very bright.
  • Image remains accurate at an angle.
  • Very low input lag.
Cons
  • Blacks look gray in a dark room.

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Market Context

What it is: This model's position in the TV market; how it compares to other TVs.

The LG SM9500 is a 2019 upper mid-range UHD LED TV in LG's NanoCell series. It's the replacement of the LG SK9500 in LG's lineup and its competitors are the Sony X950G, the Vizio P Series Quantum, or other LED IPS TVs like the Sony X850F. Some might also compare it to some higher-end VA panels with the new wide angle technology, like the Samsung Q80R or Sony Z9F.

9.5

Design

Score components: Subjectively assigned
LG SM9500 Design Picture
Curved : No

The design of the LG SM9500 is excellent. The stand is plastic with a silver finish and supports the TV well. However, if you nudge the TV, it wobbles significantly. The back is very plain and made of good quality plastic. Cable management is serviced through the hollow neck of the stand. The entire construction feels solid and looks premium, and you shouldn't have any issues with the build quality of this TV.

Stand
LG SM9500 Stand Picture

The stand of the TV is plastic and resembles this year's SM8600, but with a metal finish. Although the stand supports the TV well, the TV wobbles a lot if nudged.

Footprint of the 65" TV stand: 32.6" x 12.5".

Back
LG SM9500 Back Picture
Wall Mount : VESA 300x300

The back of the TV is plain with a horizontal line texture, and it's made of high-quality plastic. Just like the SM8600, the stand's neck is hollow (has a removable cover) and you can guide a few cables through to help with cable management.

Borders
LG SM9500 Borders Picture
Borders : 0.47" (1.2 cm)

The borders have a nice metal finish that give the TV a premium look.

Thickness
LG SM9500 Thickness Picture
Max Thickness : 2.56" (6.5 cm)

The LG 65SM9500PUA is a thin TV. It's in the same ballpark as last year's SK9500. It won't stick out much if you wall-mount it.

Temperature
What it is: It is the average and maximum operating temperatures we measured on the TV. If there is an external device, like a One Connect box in some Samsungs, we measure the temperature of that as well.
When it matters: If the temperature of your TV is much higher, check that nothing is blocking the vents.
LG SM9500 Temperature picture
Maximum Temperature
What it is: The peak temperature found on the TV.
When it matters: If the TV is placed in an enclosed space.
Good value: <35°C
Noticeable difference: 5°C
:
97 °F (36 °C)
Average Temperature
What it is: The average temperature measured on the TV.
When it matters: If the TV is placed in an enclosed space.
Good value: <35°C
Noticeable difference: 5°C
:
92 °F (34 °C)
8.0 Build Quality
What it is: It represents our perception of the quality of the construction of the TV, of the materials used, and how they all blend.
When it matters: Poor build quality might lessen the expected lifetime of the TV, or make it more prone to faults due to mishandling.
Score components: Subjectively assigned
LG SM9500 Build quality picture

The build quality is great. There are no gaps or loose ends, but the TV wobbles more than last year's SK9500. You should have no issues with the TV's build quality.

The stand has a plastic cover and in our case, the metallic skeleton was slightly exposed as you can see in the stand picture. We fixed this easily by clipping it back on, and it did not affect our testing in any way.

7.8

Picture Quality

The LG SM9500 has good picture quality. It can get very bright in SDR and handles reflections well, so it's more suitable for a bright room where it can easily fight glare. When in HDR, the TV has a high HDR peak brightness and thanks also to its wide color gamut, it displays rich colors and bright highlights. Unfortunately, this TV, just like most IPS panel TVs, does not have good dark room performance. The contrast ratio isn't very high and the disappointing black uniformity and poor local dimming support can't help it display deep uniform blacks in a dark room. There is some dirty screen effect that might disappoint sports fans, but on the upside, the image remains accurate when viewed from the side and the TV has very good pre-calibration image accuracy.

6.6 Contrast
What it is: Brightness difference between white and black. This is the main component of picture quality.
When it matters: Always, but especially when watching dark scenes.
Score components:
LG SM9500 Checkerboard Picture
Native Contrast
What it is: Ratio of the white brightness divided by the blacks measured on our checkerboard test pattern with a white target of 100 cd/m².
When it matters: Dark scenes in a dark room.
Good value: > 3,000
Noticeable difference: 500
:
1234 : 1
Contrast with local dimming
What it is: Ratio of the white brightness divided by the blacks measured on our checkerboard test pattern with local dimming turned on (maximum) with a white target of 100 cd/m².
When it matters: Dark scenes in a dark room.
Good value: > 3,000
Noticeable difference: 500
:
2398 : 1

The SM9500 has a decent contrast ratio. This is expected for an IPS panel TV. When local dimming is enabled, the contrast ratio improves significantly. This is a very similar performance to last year's SK9500.

If you want a TV with deeper blacks, then check out the Samsung Q70R or the Vizio P Series 2018.

5.0 Local Dimming
What it is: The lights behind the LCD layer adapt to the picture displayed, improving the contrast ratio.
When it matters: Dark scenes viewed in a dark room.
Score components: Subjectively assigned
Local Dimming
What it is: Whether it has a feature that controls the LEDs behind the LCD layer, to match the picture and darkens the dark portion of it.
When it matters: On LED TVs only. Dark scenes viewed in a dark room.
:
Yes
Backlight
What it is: Configuration of the lights of the backlight.
When it matters: Effectiveness of the local dimming.
Good value: Full-array/direct lighting is better for local dimming. As for the uniformity of the screen, it depends on the implementation. Some edge-lit TVs have more uniform blacks than some full-array TVs.
:
Full-Array

The local dimming helps improve the appearance of blacks on the TV. The performance, however, is not very good and is in the same ballpark as last year's SK9500. When LED Local Dimming is set to 'High', it's very aggressive and there is both a lot of blooming and crushing of highlights at the same time. In dark scenes, this creates a lot of flashing and makes the TV almost unwatchable.

We recommend setting LED Local Dimming to 'Medium' where the blooming and the crushing of highlights is milder.

8.8 SDR Peak Brightness
What it is: How bright the screen can get. Measured with local dimming and with SDR content.
When it matters: Bright living rooms; bright objects; SDR content.
SDR Real Scene Peak Brightness
What it is: The maximum luminosity the TV can obtain while playing a movie or while watching a TV show. Our Real Scene was selected to represent a more regular movie condition. All measurements are made with the TV set to be as bright as possible, but with a 6500k white. Measured with local dimming on, max backlight and with an SDR signal. Scene: here.
When it matters: When watching movies and TV shows in SDR.
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
695 cd/m²
SDR Peak 2% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 2% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: Bright highlights, present on screen for a short time
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
558 cd/m²
SDR Peak 10% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 10% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: Bright objects, present on screen for a short time
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
624 cd/m²
SDR Peak 25% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 25% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: When watching in a bright room.
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
657 cd/m²
SDR Peak 50% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 50% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: When watching in a bright room.
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
688 cd/m²
SDR Peak 100% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 100% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: When watching in a bright room.
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
691 cd/m²
SDR Sustained 2% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 2% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: Bright highlights, persistent during a scene.
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
557 cd/m²
SDR Sustained 10% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 10% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: Bright objects, persistent during a scene.
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
624 cd/m²
SDR Sustained 25% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 25% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: When watching in a bright room.
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
657 cd/m²
SDR Sustained 50% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 50% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: When watching in a bright room.
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
688 cd/m²
SDR Sustained 100% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 100% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over SDR signal.
When it matters: When watching in a bright room.
Good value: > 300 cd/m²
Noticeable difference: 30 cd/m²
:
689 cd/m²
SDR ABL
What it is: The coefficient of variation of the SDR sustained brightness, after linearizing for noticeable differences in luminosity
When it matters: Content with large bright areas, such as for PC or video game use, and sports such as hockey
Good value: <0.07
Noticeable difference: 0.01
:
0.012

The LG 65SM9500 has excellent SDR peak brightness, brighter than last year's SK9500. The SM9500 can easily fight glare in a bright room.

We measured the peak brightness after calibration, using 'ISF Expert (Dark Room)' Picture Mode, with Backlight set to '100', LED Local Dimming set to 'Medium', and Color Temperature set to 'Warm2'.

If you don't care about image accuracy, you can obtain higher brightness levels. We were able to momentarily reach 1590 nits with the 10% window using the default settings of the 'Vivid' Picture Mode and LED Local Dimming set to 'High'.

8.7 HDR Peak Brightness
What it is: How bright the screen can get. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright living rooms; bright objects; HDR content.
HDR Real Scene Peak Brightness
What it is: The maximum luminosity the TV can obtain while playing a movie or while watching a TV show. This scene was selected to represent a more realistic movie condition. All measurement are made with the TV set to be as bright as possible, but with a 6500k white. Measured with local dimming, max backlight and over HDR signal. Scene: here.
When it matters: When watching movies or watching TV show in HDR.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
804 cd/m²
HDR Peak 2% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 2% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright highlights, present on screen for a short time; especially for HDR content.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
1190 cd/m²
HDR Peak 10% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 10% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright objects, present on screen for a short time; especially for HDR content.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
1587 cd/m²
HDR Peak 25% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 25% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright rooms; bright objects in HDR video.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
1227 cd/m²
HDR Peak 50% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 50% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright rooms.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
970 cd/m²
HDR Peak 100% Window
What it is: The maximum luminosity, even if only maintained for a short time, of a white square covering 100% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright rooms.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
766 cd/m²
HDR Sustained 2% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 2% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright highlights, persistent throughout a scene; especially for HDR content.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
463 cd/m²
HDR Sustained 10% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 10% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright objects, persistent throughout a scene; especially for HDR content.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
633 cd/m²
HDR Sustained 25% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 25% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright rooms; bright objects in HDR video.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
700 cd/m²
HDR Sustained 50% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 50% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright rooms.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
749 cd/m²
HDR Sustained 100% Window
What it is: The lowest maximum luminosity (usually after it has stabilized) of a white square covering 100% of the screen, with the TV set to be as bright as possible. Measured with local dimming and over HDR signal (if supported).
When it matters: Bright rooms.
Good value: > 550 cd/m²
Noticeable difference: 80 cd/m²
:
765 cd/m²
HDR ABL
What it is: The coefficient of variation of the HDR sustained brightness, after linearizing for noticeable differences in luminosity
When it matters: HDR content with large bright areas, such as HDR gaming
Good value: <0.07
Noticeable difference: 0.01
:
0.028

The HDR peak brightness is excellent. The SM9500 can get brighter in HDR than last year's SK9500.

We measured the peak brightness before calibration, using 'Cinema' Picture Mode, with Backlight set to '100', LED Local Dimming set to 'Medium', and Color Temperature set to 'Warm2'.

If you don't care about image accuracy, you can obtain higher brightness levels. We were able to reach 1743 nits with the 10% window using the same settings but using LED Local Dimming set to 'High'.

6.1 Gray Uniformity
What it is: Evenness of colors onscreen (not just gray).
When it matters: Solid colors. Sports, panning shots.
Score components:
LG SM9500 50% Uniformity Picture
50% Std. Dev.
What it is: Average squared difference of pixels when displaying a mid 50% gray.
When it matters: Solid colors. Sports, panning shots.
Good value: < 2.5%
Noticeable difference: 1%
:
6.502 %
50% DSE
What it is: Dirty Screen Effect. High-frequency variance of uniformity. Dark spots on the screen.
When it matters: Solid colors. Sports, panning shots.
Good value: < 0.165%
Noticeable difference: 0.025%
:
0.234 %
LG SM9500 5% Uniformity Picture
5% Std. Dev.
What it is: Average squared difference of pixels when displaying a mid 5% gray.
When it matters: Dark scenes.
Good value: < 1.15%
Noticeable difference: 1%
:
0.852 %
5% DSE
What it is: Dirty Screen Effect. High-frequency variance of uniformity. Dark spots on the screen.
When it matters: Dark scenes.
Good value: < 0.116%
:
0.116 %

The gray uniformity is mediocre. There is a lot of visible vignetting, but also significant dirty screen effect which will bother sports fans. In darker scenes, the uniformity is better.

7.6 Viewing Angle
What it is: Color accuracy when viewed from the side.
When it matters: Large living rooms with multiple viewing positions.
LG SM9500 Chroma Graph
Color Washout
What it is: The angle at which some colors drop to 80% of their original chroma.
When it matters: When viewing colorful content from the side.
Good value: > 45°
Noticeable difference: 10°
:
29 °
LG SM9500 Hue Graph
Color Shift
What it is: The angle at which some colors hue shift by 3° (meaning they change color, such as becoming more blue-ish).
When it matters: When viewing colorful content from the side.
Good value: > 45°
Noticeable difference: 10°
:
64 °
LG SM9500 Lightness Graph
Brightness Loss
What it is: The angle at which the TV's lightness drops to 75% of its original lightness.
When it matters: When viewing any content from the side.
Good value: > 45°
Noticeable difference: 10°
:
34 °
Black Level Raise
What it is: The angle at which the black level doubles its lightness, leading to dark shades looking washed out.
When it matters: When viewing dark content from the side.
Good value: > 45°
Noticeable difference: 10°
:
70 °
Gamma Shift
What it is: The angle at which some grayscale shades shift by 3% of their relative position between the black and white levels.
When it matters: When watching any content at an angle.
Good value: > 45°
Noticeable difference: 10°
:
43 °

The LG SM9500 has good viewing angles, as expected for an IPS panel TV. The image remains accurate for wide angles and the TV is a good choice if you have a wide seating arrangement. This performance is better than last year's SK9500 and the SK9000. For even wider viewing angles, check out an OLED TV like the LG C9.

5.1 Black Uniformity
What it is: Evenness of blacks.
When it matters: Dark scenes viewed in a dark room.
Score components:
LG SM9500 Native Black Uniformity Picture
Native Std. Dev.
What it is: Average of the squared difference of the blacks.
When it matters: Dark scenes viewed in a dark room.
Good value: < 1%
Noticeable difference: 1%, but keep in mind that it varies a lot by unit, even of the same model; yours likely will not end up exactly like ours.
:
2.464 %
LG SM9500 Black Uniformity Picture with Local Dimming
Std. Dev. w/ L.D.
What it is: Average of the squared difference of the blacks with Local Dimming enabled
When it matters: Dark scenes viewed in a dark room.
Good value: < 1%
Noticeable difference: 1%, but keep in mind that it varies a lot by unit, even of the same model; yours likely will not end up exactly like ours.
:
3.013 %

The SM9500 has poor black uniformity. There is significant backlight bleed throughout the screen. With local dimming enabled, blooming is noticeable around the test cross.

8.6 Reflections
What it is: How much light is reflected by the TV.
When it matters: Bright rooms.
Score components:
LG SM9500 Reflections Picture LG SM9500 Average Room Off Picture LG SM9500 Bright Room Off Picture
Screen Finish
What it is: Type of coating on the screen.
When it matters: Bright objects in the direct reflection path (for example, opposite the TV).
Good value: Glossy is good for ambient light, but not for direct reflections.
:
Semi-gloss
Total Reflections
What it is: The amount of light which is reflected off the screen, in all directions.
When it matters: When watching TV in a bright room, with lamps, windows or walls which reflect directly off the screen.
Good value: 4.5 %
Noticeable difference: 0.5 %
:
3.4 %
Indirect Reflections
What it is: The amount of light reflected off the screen, ignoring direct (mirror-like) reflections
When it matters: Watching TV in a bright room, without sunlight or lamps directed at the TV
Good value: 1.0 %
Noticeable difference: 0.5 %
:
0.5 %

The SM9500 has excellent reflection handling. There is a semi-gloss finish that diffuses reflections across the screen, reducing their intensity. The performance is almost identical to the SK9500. You should have no issues with reflections in any room unless sunlight falls directly on the TV.

8.9 Pre Calibration
What it is: TV's color accuracy before a full calibration. The only settings that are changed are those that don't vary from unit to unit, like picture mode, color temperature and gamma.
When it matters: All video on an uncalibrated TV. This represents most people's use cases.
Score components:
LG SM9500 Pre White Balance Picture LG SM9500 Pre Gamma Curve Picture LG SM9500 Pre Color Picture
White Balance dE
What it is: Average inaccuracy of shades of gray.
When it matters: Overall color temperature of all video.
Good value: < 3
Noticeable difference: 1
:
1.54
Color dE
What it is: Average inaccuracy of colors.
When it matters: All colors.
Good value: < 3
Noticeable difference: 1
:
1.85
Gamma
What it is: Brightness of shades of gray.
When it matters: Shadows.
Good value: Between 2.1 and 2.3 (our target is 2.2)
Noticeable difference: 0.1
:
2.11
Color Temperature
What it is: The color temperature is a measure of the color of light. A colder color temperature (7000K) will look bluer and a warmer color temperature (4000K) will look yellower/redder. 6500K is the standard color temperature use in the TV and film industry as program, film, and photography directors usually work on monitors calibrated on the 6500k color temperature and do their color correction base on what they see on those monitors.
When it matters: To get the most accurate picture when watching TV shows, movies or video games. This is particularly for skin tones.
Good value: 6500K
Noticeable difference: 400K
:
6463 K
Picture Mode
What it is: The picture mode used to do the 'Pre Calibration' measurements.
:
Expert (Dark Room)
Color Temp Setting
What it is: The best value for the TV's color temperature setting. The setting name differs between brands; for some it's "Color Temperature", for others its "White Point".
When it matters: All content on screen
:
Warm 2
Gamma Setting
What it is: The best value for the TV's gamma setting; the setting name differs between TV brands.
When it matters: Shadows, accurate grayscale performance.
:
2.2

The LG SM9500 has excellent accuracy with our pre-calibration settings. There are only minimal inaccuracies that are hard to notice without a colorimeter. Some enthusiasts might notice the inaccuracies in the pure white. The gamma does not track the target very well and thus most scenes are a bit brighter than they should be. The color temperature is almost on the target of 6500K.

9.5 Post Calibration
What it is: TV's color accuracy after a full calibration with a spectrophotometer.
When it matters: All video on a TV that has been professionally calibrated. This isn't that useful, because most TVs can achieve a pretty good calibration if you spend enough time on them.
Score components:
LG SM9500 Post White Balance Picture LG SM9500 Post Gamma Curve Picture LG SM9500 Post Color Picture
White Balance dE
What it is: Average inaccuracy of shades of gray.
When it matters: Overall color temperature of all videos.
Good value: < 3
Noticeable difference: 1
:
0.16
Color dE
What it is: Average inaccuracy of colors.
When it matters: All colors.
Good value: < 3
Noticeable difference: 1
:
1.49
Gamma
What it is: Brightness of shades of gray.
When it matters: Shadows.
Good value: Between 2.1 and 2.3 (our target is 2.2)
Noticeable difference: 0.1
:
2.20
Color Temperature
What it is: The color temperature is a measure of the color of light. A colder color temperature (7000K) will look bluer and a warmer color temperature (4000K) will look yellower/redder. 6500K is the standard color temperature use in the TV and film industry as program, film, and photography directors usually work on monitors calibrated on the 6500k color temperature and do their color correction base on what they see on those monitors.
When it matters: To get the most accurate picture when watching TV shows, movies or video games. This is particularly for skin tones.
Good value: 6500K
Noticeable difference: 400K
:
6564 K
White Balance Calibration
What it is: Whether the TV's white balance can be finely calibrated.
When it matters: When calibrating the TV.
:
22 point
Color Calibration
What it is: Whether the TV's color tone mapping can be finely calibrated.
When it matters: When calibrating the TV.
:
Yes
Auto-Calibration Function
What it is: Whether the TV has an auto-calibration function that can be used with a measurement device. Note that this is not used during testing, as we calibrate the TV manually.
When it matters: When calibrating the TV.
:
Yes

After calibration, the LG 65SM9500 has almost perfect accuracy. The white balance dE is significantly improved, whereas the color dE is better but not by much. The remaining inaccuracies are hard to notice without the aid of a colorimeter. The gamma follows the curve very well and the color temperature is close to the 6500K target.

The TV features an auto-calibration feature which still requires the use of colorimeter.

You can see our recommended settings here.

8.0 480p Input
What it is: Quality of a 480p input.
When it matters: Standard definition TV, DVDs.
Score components: Subjectively assigned
LG SM9500 480p Picture

The LG SM9500 upscales 480p content, like DVDs, well without any obvious upscaling artifacts. When compared to other TVs, the SM9500 has very similar performance to the SK9500.

8.0 720p Input
What it is: Quality of a 720p input.
When it matters: HD channels, some streaming videos.
Score components: Subjectively assigned
LG SM9500 720p Picture

720p content, like cable TV, is upscaled well on the LG 65SM9500PUA with no obvious artifacts or softening. This is an almost identical performance to the SK9500.

9.0 1080p Input
What it is: Quality of a 1080p input.
When it matters: Blu-rays, streaming video, video files, video games.
Score components: Subjectively assigned
LG SM9500 1080p Picture

Just like last year's SK9500, the upscaling of Blu-rays and 1080p content looks almost as good as native 4k content.

10 4k Input
What it is: Quality of a 4k UHD input.
When it matters: Streaming video, UHD Blu-rays, PC use.
Score components: Subjectively assigned
LG SM9500 4k Picture

Native 4k content displays perfectly.

8.0 Color Gamut
What it is: How many colors the TV can display.
When it matters: HDR content. Includes some streaming videos and UHD Blu-rays.
Score components:
Wide Color Gamut
What it is: Whether the TV has an option to enable wide color gamuts.
When it matters: HDR content. Includes some streaming videos and UHD Blu-rays.
:
Yes
LG SM9500 Color Gamut DCI-P3 Picture
DCI P3 xy
What it is: Coverage of the DCI P3 colorspace on CIE 1931 xy.
When it matters: DCI P3 content. Includes HDR, UHD Blu-rays.
Good value: > 90%
Noticeable difference: 5%
:
88.11 %
DCI P3 uv
What it is: Coverage of the DCI P3 colorspace on CIE 1976 u' v'.
When it matters: DCI P3 content. Includes HDR, UHD Blu-rays.
Good value: > 90%
Noticeable difference: 5%
:
94.33 %
LG SM9500 Color Gamut Rec.2020 Picture
Rec 2020 xy
What it is: Coverage of the Rec.2020 colorspace on CIE 1931 xy.
When it matters: Rec.2020 content. Includes HDR, UHD Blu-rays.
Good value: > 90%
Noticeable difference: 5%
:
65.41 %
Rec 2020 uv
What it is: Coverage of the Rec.2020 colorspace on CIE 1976 u' v'.
When it matters: Rec.2020 content. Includes HDR, UHD Blu-rays.
Good value: > 90%
Noticeable difference: 5%
:
73.03 %
LG SM9500 EOTF

The SM9500 has a great wide color gamut. It is very similar to last year's SK9500. The EOTF is slightly over-brightening some very dark scenes, but, in general, it follows the input stimulus well until it starts a smooth roll off towards the TV's peak brightness. The 'Game' mode EOTF is almost identical as you can see here.

If you find HDR too dim, check out our recommendations here. With these settings, the SM9500 is significantly brighter in HDR, as shown in this EOTF.

7.0 Color Volume
What it is: How many colors a TV can display at different luminosity levels.
When it matters: HDR content. Includes some streaming videos, UHD Blu-rays and HDR games.
LG SM9500 P3 Color Volume ITP Picture
Normalized DCI P3 Coverage ITP
What it is: How much of the DCI-P3 colorspace a TV can display at different luminosity levels
When it matters: HDR content. Includes some streaming videos, UHD Blu-rays and HDR games.
Good value: 80%
Noticeable difference: 5%
:
79.2 %
10,000 cd/m² DCI P3 Coverage ITP
What it is: How much of the DCI-P3 colorspace a TV can display at different luminosity levels when compared to an ideal 10,000 nit TV
When it matters: HDR content. Includes some streaming videos, UHD Blu-rays and HDR games.
:
48.3 %
LG SM9500 2020 Color Volume ITP Picture
Normalized Rec 2020 Coverage ITP
What it is: How much of the Rec. 2020 colorspace a TV can display at different luminosity levels
When it matters: HDR content. Includes some streaming videos, UHD Blu-rays and HDR games.
Good value: 80 %
Noticeable difference: 5 %
:
60.5 %
10,000 cd/m² Rec 2020 Coverage ITP
What it is: How much of the Rec 2020 colorspace a TV can display at different luminosity levels when compared to an ideal 10,000 nit TV
When it matters: HDR content. Includes some streaming videos, UHD Blu-rays and HDR games.
:
36.8 %

The color volume on the SM9500 is decent. Unfortunately, just like the SK9500, the SM9500 cannot produce deep, dark blacks due to its not so great contrast ratio.

9.2 Gradient
What it is: How finely levels of color can be displayed.
When it matters: Details in shadows, sky and skin tones. Matters more for HDR content.
LG SM9500 Gradient Picture
Color Depth
What it is: Number of bits per pixel to represent a specific color. Note: we consider 8-bit with dithering to be equivalent to 10-bit, as long as the 10-bit gradient looks smooth.
When it matters: HDR content like UHD Blu-ray players. Won't matter for cable TV, regular Blu-ray movies, video game consoles or content displayed from a Windows PC. Those are limited to 8-bit color.
Good value: 10-bit.
Noticeable difference: 1 bit.
:
10 Bit
Red (Std. Dev.)
What it is: The standard deviation of the color differences (dE) between subsequent 10 bit red shades.
When it matters: Details in skin tones, sunsets, and other reddish objects. Matters more for HDR content.
Good value: < 0.12 dE
Noticeable difference: 0.01 dE
:
0.079 dE
Green (Std. Dev.)
What it is: The standard deviation of the color differences (dE) between subsequent 10 bit green shades.
When it matters: Details in ocean shades and other greenish objects. Matters more for HDR content.
Good value: < 0.12 dE
Noticeable difference: 0.01 dE
:
0.082 dE
Blue (Std. Dev.)
What it is: The standard deviation of the color differences (dE) between subsequent 10 bit blue shades.
When it matters: Details in skies, water and other blueish objects. Matters more for HDR content.
Good value: < 0.12 dE
Noticeable difference: 0.01 dE
:
0.075 dE
Gray (Std. Dev.)
What it is: The standard deviation of the color differences (dE) between subsequent 10 bit gray shades.
When it matters: Details in dull colors, such as shadows, glow and urban scenes. Matters more for HDR content.
Good value: < 0.12 dE
Noticeable difference: 0.01 dE
:
0.048 dE

The SM9500 has excellent gradient handling. There is minimal banding in some colors, but this is not very noticeable.

The Smooth Gradation feature can help reduce banding, especially when there are large areas of banding. There are cases, however, like the pattern in the photo above, where banding is visible throughout most of the colors and shades and Smooth Gradation can not help. Note that enabling this feature can cause some loss of fine details in some scenes.

6.9 Temporary Image Retention
What it is: How much a static image is retained on a TV screen after a certain amount of time.
When it matters:

When watching TV show, playing video games or when using your TV as a PC monitor.

Note that this is different to permanent burn-in, learn more about permanent burn-in here.

LG SM9500 Image Retention Picture
IR after 0 min recovery
What it is: Image retention measured right after the static image exposure, without recovery time.
When it matters: When changing channels while watching TV, right after changing the type of content (i.e. stopping playing video game to watch a movie) or changing input.
Good value: 0 is perfect.
Noticeable difference: 0.015%
:
1.06 %
IR after 2 min recovery
What it is: Image retention measured after a recovery time of 2 minutes.
When it matters: When changing channels while watching TV, right after changing the type of content (i.e. stopping playing video game to watch a movie) or changing input.
Good value: 0 is perfect
Noticeable difference: 0.015%
:
0.00 %
IR after 4 min recovery
What it is: Image retention measured after a recovery time of 4 minutes.
When it matters: When changing channels while watching TV, right after changing the type of content (i.e. stopping playing video game to watch a movie) or changing input.
Good value: 0 is perfect.
Noticeable difference: 0.015%
:
0.00 %
IR after 6 min recovery
What it is: Image retention measured after a recovery time of 6 minutes.
When it matters: When changing channels while watching TV, right after changing the type of content (i.e. stopping playing video game to watch a movie) or changing input.
Good value: 0 is perfect.
Noticeable difference: 0.015%
:
0.00 %
IR after 8 min recovery
What it is: Image retention measured after a recovery time of 8 minutes.
When it matters: When changing channels while watching TV, right after changing the type of content (i.e. stopping playing video game to watch a movie) or changing input.
Good value: 0 is perfect.
Noticeable difference: 0.015%
:
0.00 %
IR after 10 min recovery
What it is: Image retention measured after a recovery time of 10 minutes.
When it matters: When changing channels while watching TV, right after changing the type of content (i.e. stopping playing video game to watch a movie) or changing input.
Good value: 0 is perfect.
Noticeable difference: 0.015%
:
0.00 %

The SM9500 has some noticeable image retention that is visible immediately after the 10 minutes burn-in scene. The retention is no longer noticeable after 2 minutes of recovery.

We had measured similar performance on our SK9500 unit, but lower retention levels on our SK9000 and SM8600 units. Temporary Image Retention can be unit specific.

10 Permanent Burn-In Risk
What it is: The risk of developing a persistent image retention, also known as burn-in, after being exposed to a static image for a prolonged time
When it matters: When watching TV shows, playing video games or when using your TV as a PC monitor where static content is present
Score components:
Permanent Burn-In Risk
What it is: If the TV faces a risk of developing permanent burn-in after being expose, for a long period of time, to static images.
When it matters: When watching TV shows with static logos or banners (news or sports channels), when playing video games with a HUD (head up display), and when using a TV as a PC monitors.
:
No

While some IPS panels can have some temporary image retention, this doesn't seem to be permanent as the IPS panel in our long-term test appears to be immune.

Pixels
What it is: The smallest element a screen can display is called a pixel. In color TVs, this consists of three (or more) subpixels. This is a picture of the TV's pixel structure.
When it matters: It can help explain some display behaviors and can provide an indication of whether two panels are the same or not.
8.1

Motion

The SM9500 has impressive motion handling. It has a very fast response time that displays fast-moving content with little motion blur trail, but at the same time can create some stutter in movies. The TV has a motion interpolation feature and a black frame insertion feature that can help further improve motion. Unfortunately, the TV uses 120Hz flicker to dim its backlight, and this might bother some people and does create a few duplications. The TV can display movies without judder from most common sources.

8.6 Response Time
What it is: Amount of blur in fast motion.
When it matters: Sports, video games.
Score components:
LG SM9500 Motion Blur Picture LG SM9500 Response Time Chart
80% Response Time
What it is: How quickly pixels can reach 80% of a full transition from one color to another.
When it matters: Fast movement.
Good value: < 8 ms
Noticeable difference: 4 ms
:
5.4 ms
100% Response Time
What it is: How quickly pixels can fully transition from one color to another.
When it matters: Fast movement.
Good value: < 20 ms
Noticeable difference: 10 ms
:
13.4 ms

Excellent response time for the LG 65SM9500PUA. It is almost as fast as last year's SK9000 but slightly slower than the SK9500 and this year's SM8600. Nonetheless, the response time is very fast and only a small blur trail can be seen following fast-moving content.

4.0 Flicker-Free
What it is: How noticeable flicker is on the screen, when all optional flicker has been disabled.
When it matters: All usages, but particularly when viewing fast motion (such as in sports and video games) or when using the TV as a PC monitor.
Score components:
LG SM9500 Backlight chart
Flicker-Free
What it is: Whether the screen will be perceived as having no flicker during normal viewing conditions.
When it matters: When flicker is especially bothersome, such as when using the TV as a PC monitor.
Good value: Yes
:
No
PWM Dimming Frequency
What it is: The flicker frequency of the screen, when all optional flicker has been disabled.
When it matters: All usages, but particularly when viewing fast motion (such as in sports and video games) or when using the TV as a PC monitor.
Good value: 0 Hz or very high frequencies (> 300 Hz). Frequencies that are multiples of 60Hz are better.
:
120 Hz

Just like last year's SK9500, the SM9500 uses PWM to dim its backlight. The flicker frequency is 120Hz and this causes some duplications and might bother some people. The backlight flickers at any Backlight setting other than 100.

10 Black Frame Insertion (BFI)
What it is: How effective the TV's flickering capabilities are in making motion look clearer, when flicker is desired.
When it matters: When flicker is desired by the user. Flicker is especially useful to make motion look clearer when viewing 60 fps content (sports, video games) and when using motion interpolation.
LG SM9500 BFI Picture LG SM9500 BFI Frequency Picture
Optional BFI
What it is: Option to turn the screen black between frames.
When it matters: When flicker is desired by the user. Flicker is especially useful to make motion look clearer when viewing 60 fps content (sports, video games) and when using motion interpolation.
Good value: Yes
:
Yes
Min Flicker for 60 fps
What it is: Lowest possible frequency of flickering pattern when playing 60 fps content.
When it matters: When viewing fast motion such as sports and video games.
Good value: 60 Hz
Noticeable difference: 20 Hz
:
60 Hz
60 Hz for 60 fps
What it is: Whether the screen can flicker at 60 Hz when playing 60 fps content.
When it matters: When playing 60 fps content, such as sports and video games.
Good value: Yes
:
Yes
120 Hz for 120 fps
What it is: Whether the screen can flicker at 120 Hz when playing 120 fps content.
When it matters: When playing 120 fps content, such as when using motion interpolation on a 120 Hz TV.
Good value: Yes
:
Yes
Min Flicker for 60 fps in Game Mode
What it is: Lowest possible frequency of flickering pattern when playing 60 fps content in Game Mode.
When it matters: When playing video games with fast motion.
Good value: 60 Hz
Noticeable difference: 20 Hz
:
60 Hz

The SM9500 has an optional black frame insertion feature to help make motion crisper. To enable BFI in the Tru Motion menu, set Motion Pro to 'On'. This changes the backlight flicker to 60Hz but at the same time, you might notice some drop in luminosity.

Some people find 60Hz flicker bothersome.

10 Motion Interpolation
What it is: Also known as 'Soap Opera Effect'. It is an optional feature that increases the frame rate of the video, smoothing movement.
When it matters: If you like the look of smoothed video. Not everyone does.
LG SM9500 Motion Interpolation (30 fps) Picture
Motion Interpolation (30 fps)
What it is: Whether the TV can take a 30 fps input and heighten the frame rate to at least 60 fps.
When it matters: 30 fps or lower videos. Includes movies, TV shows, some video games.
:
Yes
LG SM9500 Motion Interpolation (60 fps) Picture
Motion Interpolation (60 fps)
What it is: Whether the TV can take a 60 fps input and heighten the frame rate to at least 100 fps.
When it matters: 60 fps videos. Includes some video games, some sports channels.
:
Yes

The SM9500 can interpolate lower frame-rate content up to 120fps. Although the TV continues to interpolate in fairly demanding scenes, when it's displaying very fast scenes, it stops interpolating to avoid creating too many artifacts. When the TV is set to higher levels of motion interpolation, and suddenly stops interpolating due to the very fast scenes, most people will notice a sudden "jerk" in motion.

To enable motion interpolation, enable the TruMotion setting.

See here for the settings that control the SM9500's motion interpolation feature.

7.4 Stutter
What it is: Jarring effect caused by static frame time during motion sequences
When it matters: When watching content with long panning shots and other smooth movement
Frame Hold Time @ 24 fps
What it is: Time that frame is static during 24Hz videos such as movies
When it matters: When watching movies and other low frame rate content which contain panning shots
Good value: < 24 ms
Noticeable difference: 5 ms
:
28.3 ms
Frame Hold Time @ 60 fps
What it is: Time that frame is static during 60 fps content such as TV shows
When it matters: When watching 60 fps content containing slow panning shots (such as field sports)
Good value: < 24 ms
Noticeable difference: 5 ms
:
3.3 ms

The LG SM9500 has some stutter due to the very fast response time. It is, however, not as noticeable as the stutter you will observe in an OLED like the C9. If you find that stutter is bothering you, then motion interpolation can help.

8.9 24p Judder
What it is: Whether 24p content can play without any judder.
When it matters: Only 24p content (mostly just movies).
Judder-Free 24p
What it is: Judder-free movies over 24p signal.
When it matters: Blu-ray and DVD movies; 24 hz PC signal.
:
Yes
Judder-Free 24p via 60p
What it is: Judder-free movies over 60p signal.
When it matters: Movies from streaming devices (Apple TV, Fire TV, etc.); 60 hz PC signal.
:
Yes
Judder-Free 24p via 60i
What it is: Judder-free movies over 60i signal.
When it matters: Movies from cable/satellite boxes.
:
No
Judder-Free 24p via Native Apps
What it is: Judder-free movies when playing from native apps.
When it matters: Movies from streaming native apps (Netflix, Amazon TV, etc.).
:
Yes

The SM9500 is judder-free from most sources. It can't, however, remove 24p judder from 60i signals. This is similar to what we observed in the SM8600. Last year's SK9500 is able to remove judder from any source.

To remove judder, the Real Cinema option must be enabled in the Picture Option Settings menu.

N/A Variable Refresh Rate
What it is: How frequently the TV can refresh and show new frames, and whether it can vary its refresh rate in real time using technologies like HDMI Forum's Variable Refresh Rate.
When it matters: Mostly for gaming, but does provide a little better motion during normal usage.
Native Refresh Rate
What it is: The out-of-the-box maximum refresh rate; how frequently the TV can refresh and show new frames.
When it matters: When playing content with a frame rate that matches the TV's refresh rate (ex. 60 fps on a 60 Hz TV, 120 fps on a 120 Hz TV), or when using the TV's motion interpolation feature (soap opera effect).
Good value: 60 Hz
:
120 Hz
Variable Refresh Rate
What it is: Feature that allows the TV to synchronize its refresh rate with the input device's output and reduces stuttering and screen tearing.
When it matters: Almost every usage, but is most noticeable when gaming where constant fluctuation in framerate cause distracting artifacts.
:
HDMI Forum VRR
VRR Supported Connectors
What it is: The inputs which support a variable refresh rate (eg. HDMI, DisplayPort)
When it matters: When gaming with different consoles or graphics cards.
:
HDMI

The LG SM9500 has a native refresh rate of 120Hz. The TV doesn't support FreeSync, but we confirmed that it supports HDMI Forum VRR, using our Xbox One S. However, just like with the C9, we are limited to a simple compatibility check with the new HDMI Forum VRR, and are unable to determine the exact VRR range at this time.

9.7

Inputs

Score components:

The LG SM9500 has a remarkably low input lag in most modes as long as you enable 'Game' mode. It supports the most common resolutions and refresh rates and all resolutions have proper chroma 4:4:4 when the TV is set in PC mode, except for 1080p @ 120Hz which doesn't. It has a good selection of inputs and supports eARC, Dolby Digital, and DTS passthrough.

9.7 Input Lag
What it is: Delay between input and onscreen reaction.
When it matters: Video games; when TV is used as PC monitor.
1080p @ 60 Hz
What it is: Lowest input lag possible for a 1080p @ 60 Hz input signal.
When it matters: Gaming and PC use.
Good value: < 40 ms
Noticeable difference: 15 ms
:
13.7 ms
1080p @ 60 Hz Outside Game Mode
What it is: Lowest input lag possible for a 1080p @ 60 Hz input signal when in a fully featured picture mode.
When it matters: For gaming and PC use, while retaining access to all features of the TV.
Good value: < 40 ms
Noticeable difference: 15 ms
:
84.4 ms
1440p @ 60 Hz
What it is: Lowest input lag possible for a 1440p @ 60Hz input signal.
When it matters: Gaming and PC use.
Good value: < 40 ms
Noticeable difference: 15 ms
:
14.2 ms
4k @ 60 Hz
What it is: Lowest input lag possible for a 4k @ 60 Hz input signal.
When it matters: Gaming and PC use.
Good value: < 40 ms
Noticeable difference: 15 ms
:
13.7 ms
4k @ 60 Hz + HDR
What it is: Lowest input lag possible for a 4k @ 60 Hz + HDR input signal.
When it matters: Gaming and PC use in HDR.
Good value: < 40 ms
Noticeable difference: 15 ms
:
13.7 ms
4k @ 60 Hz @ 4:4:4
What it is: Lowest input lag possible when displaying 4k @ 60 Hz with proper full 4:4:4 chroma, without subsampling. For this test a 4k @ 60 Hz @ 4:4:4 signal is usually used, but a 4k @ 60 Hz @ Full RGB signal may be used if it's required for the TV to show proper 4:4:4 chroma subsampling.
When it matters: PC use and gaming where fine text display (ClearType) is needed.
Good value: < 40 ms
Noticeable difference: 15 ms
:
13.7 ms
4k @ 60 Hz Outside Game Mode
What it is: Lowest input lag possible for a 4k @ 60 Hz input signal when in a fully featured picture mode.
When it matters: For gaming and PC use, while retaining access to all features of the TV.
Good value: < 40 ms
Noticeable difference: 15 ms
:
84.3 ms
4k @ 60 Hz With Interpolation
What it is: Lowest input lag possible for a 4k @ 60 Hz input signal, when motion interpolation is turned on.
When it matters: When you want to play video games with motion interpolation (Soap Opera Effect) enabled.
Good value: < 40 ms
Noticeable difference: 15 ms
:
84.3 ms
8k @ 60 Hz
What it is: Lowest input lag possible for an 8k @ 60Hz input signal.
When it matters: PC use.
Good value: < 40 ms
Noticeable difference: 15 ms
:
N/A
1080p @ 120 Hz
What it is: Lowest input lag possible for a 1080p @ 120 Hz input signal.
When it matters: Console gaming and PC gaming.
Good value: < 40 ms
Noticeable difference: 15 ms
:
7.0 ms
1440p @ 120 Hz
What it is: Lowest input lag possible for a 1440p @ 120 Hz input signal.
When it matters: Console gaming and PC gaming.
Good value: < 40 ms
Noticeable difference: 15 ms
:
7.1 ms
8k with VRR
What it is: Lowest input lag possible for an 8k input signal when using Variable Refresh Rate (FreeSync, etc).
When it matters: When using a PC that supports Variable Refresh Rate.
Good value: < 40 ms
Noticeable difference: 15 ms
:
N/A
Auto Low Latency Mode (ALLM)
What it is: Whether a source (such as a game console) can request the TV switch into a low latency mode (such as game mode).
When it matters: Console gaming; both PS4 and Xbox One S/X support ALLM.
:
Yes

The SM9500 has an excellent low input lag. The TV feels very responsive as long as you are in 'Game' mode. To get low input lag and display proper chroma 4:4:4 you must change the input icon to PC and you can do that from any picture mode.

The SM9500 has an Auto Low Latency mode called 'Instant Game Response', but just like the SM8600, it only works with compatible devices like the Xbox One. When 'Instant Game Response' detects that you're playing a game, it automatically switches to 'Game' mode so that you have the lowest input lag.

9.6 Supported Resolutions
What it is: Different resolutions supported by TV.
When it matters: PC monitor usage.
Score components:
  • 17% 1080p @ 60 Hz @ 4:4:4
  • 8% 1080p @ 120 Hz
  • 8% 1440p @ 60 Hz
  • 4% 1440p @ 120 Hz
  • 34% 4k @ 60 Hz
  • 25% 4k @ 60 Hz @ 4:4:4
  • 4% 8k @ 30 Hz or 24 Hz
1080p @ 60 Hz @ 4:4:4
What it is: Whether the TV can properly display a 1080p @ 60 Hz @ 4:4:4 signal sent from a physical input (HDMI, etc).
When it matters: ClearType text display for PC productivity and gaming with fine text.
:
Yes
1080p @ 120 Hz
What it is: Whether the TV can properly display a 1080p @ 120 Hz signal sent from a physical input (HDMI, etc).
When it matters: Console gaming and PC gaming.
:
Yes (native support)
1440p @ 60 Hz
What it is: Whether the TV can properly display a 1440p @ 60 Hz signal sent from a physical input (HDMI, etc).
When it matters: Gaming and PC use.
:
Yes (forced resolution required)
1440p @ 120 Hz
What it is: Whether the TV can properly display a 1440p @ 120 Hz signal sent from a physical input (HDMI, etc).
When it matters: Console gaming and PC gaming.
:
Yes (native support)
4k @ 60 Hz
What it is: Whether the TV can properly display a 4k @ 60 Hz signal sent from a physical input (HDMI, etc).
When it matters: 4k Blu-rays, gaming, PC use, etc.
:
Yes
4k @ 60 Hz @ 4:4:4
What it is: Whether the TV can properly display a 4k @ 60 Hz @ 4:4:4 signal sent from a physical input (HDMI, etc).
When it matters: ClearType text display for PC productivity and gaming with fine text.
:
Yes
8k @ 30 Hz or 24 Hz
What it is: Whether the TV can properly display an 8k @ 30 Hz or 24 Hz signal sent from a physical input (HDMI, etc).
When it matters: PC use.
:
No
8k @ 60 Hz
What it is: Whether the TV can properly display an 8k @ 60 Hz signal sent from a physical input (HDMI, etc).
When it matters: PC use.
:
No

The SM9500, just like the C9, supports the majority of most common resolutions.

You can display proper chroma 4:4:4 in all resolutions as long as PC mode is enabled, except the 1080p @ 120Hz which doesn't.

Some of the high bandwidth resolutions, like 4k @ 60Hz + HDR, require the HDMI ULTRA HD Deep Color setting to be enabled for the port in use.

LG advertises that the SM9500, just like the C9, supports a 4k @ 120Hz input from external devices. This either only works with HDMI 2.1 sources or is waiting for a firmware update, as we were unable to get it to work. We will retest this once an HDMI 2.1 source becomes available.

Input Photos
Total Inputs
HDMI : 4
USB : 3
Digital Optical Audio Out : 1
Analog Audio Out 3.5mm : 0
Analog Audio Out RCA : 0
Component In : 0
Composite In : 1 (incl. adapter)
Tuner (Cable/Ant) : 1
Ethernet : 1
DisplayPort : 0
IR In : 0
SD/SDHC : 0
Inputs Specifications
HDR10
What it is: Standard HDR format.
When it matters: Most common format. All UHD Blu-ray discs are required to have it.
:
Yes
HDR10+
What it is: Enhanced version of HDR10, adds dynamic metadata like that found in Dolby Vision.
When it matters: When playing HDR10+ content, such as from Amazon Video and some Blu-ray disks.
:
No
Dolby Vision
What it is: Better format, due to its dynamic nature.
When it matters: Dolby Vision mastered content. Current available from streaming services (Netflix, Amazon Video), some Blu-Ray players, the Apple TV 4k and ChromeCast Ultra.
:
Yes
HLG
What it is: HLG or Hybrid Log Gamma is a broadcast HDR format.
When it matters: HLG capable sources such as Youtube or OTA broadcasts in specific regions. Backwards compatible with SDR TVs.
:
Yes
3D
What it is: Optional 3D video capability on TV.
When it matters: 3D movies & videos.
:
No
HDMI 2.0 Full Bandwidth
What it is: HDMI 2.0 is the main used HDMI standard and supports a range of video resolutions and refresh rates up to 4k@60Hz, with a total maximum bandwidth up to 18Gbps.
:
Yes (HDMI 1,2,3,4)
HDMI 2.1
What it is: Whether the manufacturer advertises HDMI 2.1 support.
When it matters: When using an HDMI 2.1 source that takes advantage of its new features.
:
Yes (HDMI 1,2,3,4)
CEC : Yes
HDCP 2.2 : Yes (HDMI 1,2,3,4)
USB 3.0
What it is: USB 3.0 is the latest USB standard which can transfer data up to 5 Gbit/s, and is easily recognizable due to its blue color-coding of the connector.
:
No
Variable Analog Audio Out : No
Wi-Fi Support : Yes (2.4 GHz, 5 GHz)

The TV is advertised to support HDMI 2.1, but with no HDMI 2.1 sources, it isn't currently possible for us to test.

Audio Passthrough
What it is: Whether the specific audio format (ex. Dolby Digital) can be sent by the source, pass through the TV, and be re-sent to an audio sink (such as a receiver) with all its functionality intact.
When it matters: When playing surround sound using a receiver or soundbar, from a source that is connected to the TV.
ARC
What it is: Audio Return Channel (ARC) enables a TV to transmit, via an HDMI cable, audio data to an A/V receiver, without the need for any extra audio cables.
When it matters: When connecting your audio/video receiver directly to your TV via an HDMI cable.
:
Yes (HDMI 2)
eARC support
What it is: Whether the TV supports Enhanced Audio Return Channel (eARC).
When it matters: Passthrough of Dolby Atmos/TrueHD and DTS-HD MA / DTS:X .
:
Yes
Dolby Atmos via TrueHD via eARC
What it is: Whether the TV can receive and pass a Dolby Atmos signal to a receiver via HDMI eARC, when Dolby TrueHD is used as the carrier signal.
When it matters: Blu-rays and video games with Dolby Atmos audio.
:
Yes
DTS:X via DTS-HD MA via eARC
What it is: Whether the TV can receive and pass a DTS:X signal to a receiver via HDMI eARC, when DTS-HD MA is used as the carrier signal.
When it matters: Blu-rays and video games with DTS:X audio.
:
Yes
5.1 Dolby Digital via ARC
What it is: Whether the TV can receive and pass a Dolby Digital 5.1 signal to a receiver via HDMI ARC.
When it matters: 5.1 audio on DVDs, Blu-rays and video games.
:
Yes
5.1 DTS via ARC
What it is: Whether the TV can receive and pass a DTS 5.1 signal to a receiver via HDMI ARC.
When it matters: 5.1 audio on DVDs, Blu-rays and video games.
:
Yes
5.1 Dolby Digital via Optical
What it is: Whether the TV can receive and pass a Dolby Digital 5.1 signal to a receiver via digital optical (Toslink).
When it matters: 5.1 audio on DVDs, Blu-rays and video games.
:
Yes
5.1 DTS via Optical
What it is: Whether the TV can receive and pass a DTS 5.1 signal to a receiver via digital optical (Toslink).
When it matters: 5.1 audio on DVDs, Blu-rays and video games.
:
Yes

The SM9500 supports eARC when connected to a compatible AV Receiver. This allows you to send higher quality DTS:X and Dolby Atmos via TrueHD sound from an external device to your receiver. The SM9500 also supports DTS and Dolby Digital passthrough to a standard ARC receiver.

6.8

Sound Quality

What it is: How well and accurately the audio is reproduced.
When it matters: When a good and accurate sound reproduction is needed.
Score components:

The sound quality of the SM9500 is decent. This TV gets pretty loud and produces clear and intelligible dialog. The TV has a good amount of punch and body to its bass but lacks most thump and rumble. For a better sound, it is recommended to use a dedicated speaker system or soundbar.

6.8 Frequency Response
What it is: How accurately the sound level of each frequency is being produced.
When it matters: For a balanced and neutral sound.
LG SM9500 Frequency Response
Low-Frequency Extension
What it is: The lowest frequency at which the frequency response reaches -3dB of the target response.
When it matters: Movies, Gaming. Shows how extended the bass is.
Good value: < 60Hz
Noticeable difference: 10Hz
:
71.27 Hz
Std. Dev. @ 70
What it is: The amount of deviation (weighted standard deviation) in frequency response measured at 70dB SPL, as compared to a target response that would sound perfectly balanced to most people.
When it matters: Shows the TV's frequency response at quiet listening levels
Good value: < 4 dB
Noticeable difference: 0.5 dB
:
3.38 dB
Std. Dev. @ 80
What it is: The amount of deviation (weighted standard deviation) in frequency response measured at 80dB SPL, as compared to a target response that would sound perfectly balanced to most people.
When it matters: Shows the TV's frequency response at moderate listening levels
Good value: < 4 dB
Noticeable difference: 0.5 dB
:
3.84 dB
Std. Dev. @ Max
What it is: The amount of deviation (weighted standard deviation) in frequency response measured with the TV at maximum volume, as compared to a target response that would sound perfectly balanced to most people.
When it matters: Shows the TV's frequency response at under maximum load
Good value: < 4 dB
Noticeable difference: 2 dB
:
6.40 dB
Max
What it is: Maximum volume reached by the TV at their optimum viewing distance (size dependent)
When it matters: For listening to loud audio.
Good value: > 88 dB
Noticeable difference: 2 dB
:
87.9 dB SPL
Dynamic Range Compression
What it is: The amount of difference between the TVs frequency response performance at 70dB SPL and Max dB SPL. Too much compression will result in pumping in the sound.
When it matters: When an accurate and free-of-pumping performance is required at higher volumes
Good value: < 3dB
Noticeable difference: 0.5
:
5.74 dB

The frequency response is decent. LFE (low-frequency extension) is at 71Hz, and thus the TV won't produce any thump or rumble but has a decent amount of body and punch to its bass. The response above the LFE point is quite well-balanced, and the TV produces clear and intelligible dialog. This TV can get fairly loud but will produce some pumping and compression artifacts under maximum load.

6.8 Distortion
What it is: Deformation of an output signal compared to its input, usually clipping, harmonic distortion, or inter-modulation distortion caused by non-linear behavior of the sound system.
When it matters: When a clean, pure and transparent reproduction is desired.
Score components:
LG SM9500 Total Harmonic Distortion
Weighted THD @ 80
What it is: The overall amount of harmonic distortion measured at 80dB SPL. To make the score more perceptually relevant, more weight is given to the higher frequencies.
When it matters: How pure the sound is at moderate listening levels.
Good value: < 0.100
Noticeable difference: 0.100
:
0.118
Weighted THD @ Max
What it is: The overall amount of harmonic distortion measured at the TV's maximum SPL. To make the score more perceptually relevant, more weight is given to the higher frequencies.
When it matters: How pure the sound is at moderate listening levels.
Good value: < 0.100
Noticeable difference: 0.100
:
0.610
IMD @ 80
What it is: The average amount of inter-modulation distortion produced by the TV under maximum load. The percentage shown here is the average result of 3 separate test signals/standards: SMPTE, DIN, & CCIF
When it matters: When a clean and free of aliasing reproduction is desired
Good value: < 5%
Noticeable difference: 2
:
8.60 %
IMD @ Max
What it is: The average amount of inter-modulation distortion produced by the TV under maximum load. The percentage shown here is the average result of 3 separate test signals/standards: SMPTE, DIN, & CCIF
When it matters: When a clean and free of aliasing reproduction is desired
Good value: < 5%
Noticeable difference: 2
:
6.22 %

The distortion performance is decent. The overall amount of produced THD is slightly elevated, but it doesn't get to the point where distracting artifacts are audible.

8.2

Smart Features

Score components:
  • 42% Interface
  • 2% Ad-Free
  • 37% Apps and Features
  • 16% Remote
  • 3% Remote App
LG SM9500 Smart TV Picture
Smart OS : WebOS
Version : 4.6

The LG SM9500 has great smart features. It runs LG's WebOS smart interface and comes with the most popular apps preinstalled. You also have access to LG's Content Store which has a very large selection of apps, to cover all needs. The interface and the remote are very similar to last year with two nice additions. The interface has a new Home Dashboard feature which allows the TV to interact with IoT devices, and the remote can now act as a universal remote with other devices over IR.

8.5 Interface
What it is: The usability, features and performance of the main interface of the TV, not including the interfaces of the apps themselves.
When it matters: Anytime when using the TV, but especially when changing settings and using apps.
Score components: Subjectively assigned
Ease of Use
What it is: How easy the interface is to navigate, affected by the organization of its layout, placing frequently accessed elements in areas that are faster to access, etc.
When it matters: When using the smart features.
:
Easy
Smoothness
What it is: How smooth the interface is to navigate, affected by lag and frame drops.
When it matters: When using the smart features.
:
Average
Time Taken to Select YouTube
What it is: How long it takes to select YouTube for launch, starting from HDMI 1 input, when YouTube is placed first on the list of apps or added as a shortcut. This does not include app launch time, and does not use a fixed YouTube button on a remote. This serves as an indication of the time needed to select any app.
When it matters: When launching any app.
:
2 s
Time Taken to Change Backlight
What it is: The time it takes to navigate to the 'Backlight' setting ('Brightness' on Sony TVs). This serves as an indication of how long it takes to navigate to basic TV settings.
When it matters: When changing TV settings.
:
6 s
Advanced Options
What it is: Whether advanced options and settings are available, such as color calibration.
When it matters: When customizing the TV and using the smart features.
:
Many

The LG SM9500 has the same excellent interface found on the latest LG TVs. It's very intuitive and easy to use. Although we did not encounter any issues during our testing some apps might seem slightly slow.

The interface has a nice new function this year. The Home Dashboard appears to be the most significant change and it's very similar to Samsung's Smart Things.

0 Ad-Free
What it is: Whether or not ads can be found on the TV's smart platform.
When it matters: When using the smart features.
Score components:
LG SM9500 Ads Picture
Ads
What it is: Whether the TV's main interface has ads. This does take into account ads in third-party apps.
When it matters: When using the smart features.
:
Yes
Opt-out
What it is: Whether or not you can opt out of all ads. A TV only passes this test if it allows you to remove them completely, not just disable the personalized advertising.
When it matters: When using the smart features.
:
No
Suggested Content in Home
What it is: Whether suggested content appears in the TV's home menu or main menu. Suggested content can include recommended movies, TV shows, YouTube videos etc.
:
Yes
Opt-out of Suggested Content
What it is: Whether the suggested content feed in the home menu can be removed or hidden
:
No

The SM9500, just like the UM7300 and the SM8600, has ads. You can disable the Home Promotion setting, and this will remove some of them, but as ads are not always visible, we aren't certain if it's possible to completely remove them.

8.0 Apps and Features
What it is: The usability, features and performance of apps and other smart features.
When it matters: Only when using smart features such as apps, casting and USB playback.
Score components: Subjectively assigned
LG SM9500 Apps Picture
App Selection
What it is: The number and variety of apps available to download for the smart platform.
When it matters: When downloading new apps.
:
Many
App Smoothness
What it is: How smooth it feels to navigate the interfaces of apps, affected by lag and frame drops.
When it matters: When using apps.
:
Average
Cast Capable
What it is: Whether apps on a phone or tablet can cast content to the TV.
:
Yes
USB Drive Playback
What it is: Whether the TV can play content from a drive connected to one of the TV's USB ports.
:
Yes
USB Drive HDR Playback
What it is: Whether HDR files played from a USB drive can be displayed properly.
:
Yes
HDR in Netflix
What it is: Whether HDR content on Netflix can be played back in HDR using the native Netflix app.
:
Yes
HDR in YouTube
What it is: Whether HDR content on YouTube can be played in HDR using the native YouTube app.
:
Yes

The LG 65SM9500PUA gives you access to LG's app store where you can find a very large number of apps to choose from. The TV comes with the most popular apps preinstalled. If there is a specific app you would like us to check for, let us know in the discussions down below!

9.0 Remote
What it is: The usability and features of the TV's physical remote.
Score components: Subjectively assigned
LG SM9500 Remote Picture
Size
What it is: How big the remote is
:
Large
Voice Control
What it is: The capabilities of the TV's voice control feature
:
Many Features
CEC Menu Control
What it is: Whether the remote can act as a universal remote for HDMI CEC enabled devices. This was tested on our Samsung UBD-K8500 4K Blu-ray player, and may not be valid for other CEC devices as implementations vary by manufacturer.
:
Yes
Other Smart Features
What it is: Whether the remote has any other smart features, such as a pointer, universal remote support for non HDMI CEC devices, etc.
:
Yes

The remote is similar to last year's remote with a few added features. You can now use it as a universal remote with other devices over IR. This requires you to perform some minor setting adjustments but is great for devices that don't support HDMI-CEC. This is new this year for LG and resembles Samsung's One Remote feature.

All other features of the remote are very similar to last year's. You can still use it as a mouse pointer, which makes it very easy to navigate the interface or you can use the directional buttons if you find it easier.

Finally, there is a built-in microphone that allows you to perform certain searches using your voice.

7.0 Remote App
What it is: The features of the official phone and tablet app for the TV.
Score components: Subjectively assigned
LG SM9500 Remote App Picture
Acts as the Remote
What it is: Whether the remote app can emulate all the buttons of the physical remote.
:
Yes
Directly Launches Apps and Inputs
What it is: Whether the remote app can directly launch the TV's apps and change between its inputs, without requiring any interaction with menus on the TV.
:
Both
Inputs Text in YouTube
What it is: Whether the remote app can enter text for YouTube searches.
:
No
Inputs Text in Netflix
What it is: Whether the remote app can enter text for Netflix searches.
:
No
Streams Device Files
What it is: Whether the remote app can stream files from the phone or tablet to the TV, files such as pictures, music and video.
:
Yes
Controls TV Settings
What it is: Whether the app can change all or some of the settings on the TV, such as the backlight.
:
No
Voice Control
What it is: Whether the remote can send voice commands to the TV.
:
Limited Support

There are two remote apps from LG that can pair with this TV. The first is the usual LG TV Plus whose interface is shown above and works very similarly to the SM8600. It only allows for very basic control of the TV, along with some very basic voice searches.

The second app is called SmartThinQ and resembles Samsung's SmartThings. The SmartThinQ app has a nice interface and can integrate with other LG appliances, but it doesn't support voice search.

TV Controls
LG SM9500 Controls Picture

The controls are in the center of the TV. It is a single button that allows you to turn the TV off, adjust the volume, or change channels.

In The Box
LG SM9500 In The Box Picture

  • Basic user manual
  • Remote
  • Cable management strap
  • Composite breakout adapter
  • Batteries

Misc
Power Consumption : 53 W
Power Consumption (Max) : 212 W
Firmware : 03.60.02

Differences between Sizes and Variants

We tested the 65" (65SM9500), the only size available at the moment.

If someone comes across a different type of panel or if their LG 65SM9500 doesn't correspond to our review, let us know and we will update the review.

Size Model EU Model
65" 65SM9500PUA 65SM9500PLA

The LG 65SM6500 we reviewed was manufactured in March 2019.

Compared to other TVs

LG SM9500 Group Shot Picture
Top left: Vizio P Series Quantum (PQ65-F1). Bottom left: LG C9 (OLED55C9). Middle: LG SM9500 (65SM9500PUA). Top right: Samsung Q90R (QN65Q90R). Bottom right: Sony X950G (XBR55X950G). Unlike our other photographs, this picture wasn't taken under a controlled environment, so do not draw conclusions from it.

The LG SM9500 offers good performance for most viewing habits and is very well-suited for bright rooms. See our recommendations for the best TVs, the best flat screen TVs, and the best smart TVs.

Samsung Q80/Q80R QLED
55" 65" 75"

The two TVs have different panels, but the Samsung Q80R has the 'Ultra Viewing Angle' technology that allows it to display wider viewing angles than typical VA panel TVs at the expense of lower contrast ratio. For most uses, the Samsung Q80R is a much better TV than the LG SM9500. The Q80R has excellent dark room performance with deep blacks thanks to its effective local dimming support. Also, the image on the Q80R remains accurate for fairly large angles. The LG SM9500 still has wider viewing angles, so it's more suitable if viewing angles are the main concern. In most other cases, the Q80R is the better choice.

Sony X950G
55" 65" 75" 85"

The Sony X950G and the LG SM9500 have different panels, each with their advantages and disadvantages. The Sony has a better dark room performance but the image loses accuracy if you move off axis. The LG is better enjoyed in a dim or a bright room where blacks don't matter as much, but on the upside, the image remains accurate for wider angles off-center, so it can accommodate a much wider seating arrangement. The 75" and 85" Sony X950G have wider viewing angles at the expense of contrast ratio.

LG SK9500
65"

The LG SK9500 and the LG SM9500 have very similar performance, and any differences are minor and unlikely to affect your viewing experience. The LG SM9500, however, supports 1440p, has lower input lag in HDR mode, and supports HDMI Forum VRR, which is great for Xbox One gamers.

LG SM8600
49" 55" 65" 75"

The LG SM9500 is better than the LG SM8600. The SM9500 can get much brighter in SDR, can easily fight glare in a bright room, and is more accurate before calibration. Also, the SM9500 has wider viewing angles can get brighter in HDR, and has full-array local dimming. The SM8600, on the other hand, has better gray uniformity, which is important to sports fans.

Vizio P Series Quantum
65"

The LG SM9500 and the Vizio P Series Quantum have different panels, each with their own advantages and disadvantages. The LG has an IPS panel and is more suitable if you have a large room with wide seating arrangement and prefer to watch TV in a dim or a bright room, as its dark room performance is just decent. The Vizio, on the other hand, is more suitable if you watch TV in a dark room, as it can deliver excellent dark room performance, but you must sit straight in front to enjoy the most accurate image.

Sony X850F
65" 75" 85"

The Sony X850F is marginally better than the LG SM9500. The Sony has better gray uniformity, which is great if you're a sports fan. The X850F is also flicker-free, which is important for those that are bothered by flicker. The SM9500, on the other hand, can get brighter and is suitable for a very bright room. The LG has a local dimming feature that can provide some improvement with the appearance of blacks in a dark room. The LG also has a lower input lag, which is good news to gamers, but also shows some signs of temporary image retention.

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Conclusion
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8.1Mixed Usage
What it is: General purpose. The TV will be used for a variety of content and usages. Movies at night, TV shows during the day, video games from time to time, etc.
Score components:
The LG 65SM9500 is a great TV for mixed usage. It has excellent reflection handling, can get very bright, and has wide viewing angles, so it's a great choice for large bright rooms where people might be watching from the side. It has a fast response time and motion is crisp to please sports fans. The SM9500 has a very low input lag, great for gaming, but can only deliver decent dark room performance, which will disappoint movie fans.
7.3Movies
What it is: Movies in the dark. The TV will be used for watching movies in a controlled environment, directly in front, in a home theater way. Mostly only high quality content, like Blu-rays, UHD Blu-rays, streaming and a little bit of HDR.
Score components:
The SM9500 is a decent TV for watching movies. Unfortunately, it does not have a high native contrast ratio and its poor black uniformity and the poor local dimming feature don't help much. Therefore, blacks tend to look gray in a dark room and this hurts the overall picture quality in a dark room. It can play movies judder-free from most sources and has a motion interpolation feature to please the soap opera effect fans.
8.4TV Shows
What it is: TV Shows in a bright living room. The TV will be used in to watch TV shows, in a bright room during the day, from multiple viewing positions at different angles. The content watched has an average quality: cable, streaming, SD channels, etc.
Score components:
The SM9500 is a great TV for watching TV shows. It has excellent reflection handling and a remarkable SDR brightness so you can easily place it in a very bright room. Also, you can move around when you casually watch your favorite TV show, and the image will remain accurate thanks to the wide viewing angles. Cable content is upscaled well and the TV has motion interpolation for those who enjoy the soap opera effect.
8.1Sports
What it is: Sports in a living room. The TV will be used to watch sports during the day, like football or hockey. Usually watched with a group, so from multiple viewing position.
The LG SM9500 is a very good TV for watching sports. It has excellent reflection handling and a very fast response time that only leaves a small blur trail behind fast-moving content. Unfortunately, the gray uniformity is only mediocre and there is some dirty screen effect that might bother demanding sports fans. On the upside, the image remains accurate when viewed from the side so you can invite a group of friends to watch the big game, without worrying who will sit on the side.
8.7Video Games
What it is: Video games. The TV will be used to play video games, directly in front, in a controlled light environment. Usually fast games, like online FPS, where motion blur and input lag is important.
This is an excellent TV for playing video games. It has a remarkably low input lag and feels very responsive. Gamers will also appreciate the fast response time that only leaves a small blur trail in fast-moving content. The SM9500 also supports HDMI Forum VRR for a nearly tear-free gaming experience, but currently, this is only supported on the Xbox One.
7.3HDR Movies
What it is: HDR Movies and TV shows. The TV will be used to watch 4k UHD HDR content, with a wide color gamut and a high peak brightness. Either via UHD Blu-rays or HDR streaming.
Score components:
This is a decent TV for watching HDR movies. The TV has a wide color gamut, can get very bright in HDR and can display a vivid image with bright highlights. HDR content on this TV looks best in a dim room where blacks don't matter as much. When viewed in a dark room, blacks tend to look like gray due to the TV's poor dark room performance.
8.3HDR Gaming
What it is: HDR Gaming. The TV will be used to play HDR video games using consoles that support it or on current generation gaming PCs. Xbox One S, PS4 Pro, GTX 10 series and AMD RX series graphics cards.
This is a great TV for playing HDR games mainly due to its low input lag and fast response time. If you play HDR games in a dim room where deep blacks are not that important, then you will enjoy a great HDR gaming experience. Unfortunately, the low contrast ratio and poor local dimming don't allow for deep blacks in a dark room.
8.6PC Monitor
What it is: PC Monitor. The TV will be used as a PC monitor, from 2-3 feet away, either for productivity purposes or gaming. Sharp text is important, as well as a high resolution.
Score components:
This is an excellent TV for use as a PC monitor. It has a very low input lag and a very fast response time. When you move the mouse, the arrow on the screen responds instantaneously and you won't see much blur. The SM9500 can display proper chroma 4:4:4: so text looks crisp. As an IPS panel, the SM9500 doesn't have the risk of permanent burn-in but there is some temporary image retention.

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